Brilliant aesthetics adds vitality to the "class atmosphere"
2024-08-07
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What should you wear when going out in the hot summer? Warm orange and bright lemon yellow have become the new favorites of fashionable people. The popular colors announced by Pantone, the global color authority, show that this summer's popular colors are mixed with a sense of nostalgia, while representing transformation and embracing a more positive attitude towards life. The reporter noticed that orange and yellow are both among the top ten popular colors. The industry pointed out that the new popular color series shows a new breath of freedom, which stimulates the wearer's potential to explore creativity and rebuild their vision for the future.
trend:
The same bright and dazzling aesthetic as the sun is popular
"The brighter and hotter the sun is, the more I want to wear orange and yellow, the same color as the sun!" Fashion blogger Xiao Ren told reporters that this year's fashion trend is "extreme", which means that under the premise of personal preference, the style can be expressed to the extreme. Taking the bright warm tones as an example, orange can give people a lively and enthusiastic charm, while lemon yellow gives people a soft and bright feeling. The combination of the two creates a dazzling but not dazzling clothing aesthetics - both casual and romantic. It has both a sense of luxury and a sense of power.
"This year's orange-yellow tones have led to pink orange, golden orange, pineapple candy yellow, and lemon candy yellow, which are also pleasing to the eye and look more sophisticated when worn." Professional stylist Deng Ying said that this gradient of bright and warm tones is actually a blending and fusion of different proportions of pink, red, yellow, green, blue and other colors, which presents a soft and strong, gorgeous and stylish look. "When choosing this kind of dazzling aesthetic, you can boldly choose a pattern design that matches it." Deng Ying gave an example, such as tie-dye patterns, which can easily interpret exotic styles; floral patterns, which can express romantic sentiments and show the vitality of midsummer. The bold can also try some designs and decorations such as plaid, polka dots, three-dimensional, and splicing, and gradually explore their own dopamine dressing rules.
Daily tips:
Add vitality and fashion to the "class style" workplace outfit
In this summer's international fashion shows, informal commuting styles are prevalent. The reporter noticed that designers have presented new ready-to-wear products with blurred wearing scenarios, aiming to resonate with the young people in the new workplace. Among them, the colors of core items are more refined and neutral, with decent tailoring and a relatively compact wearing structure, depicting the general outline of "class flavor".
"Although the sense of relaxation is very popular, when it is actually applied in the real workplace, the clothing choices are still somewhat limited." Stylist Deng Ying pointed out that colors and patterns can "ignite" vitality and fashion within a specific range of clothing styles.
For example, golden orange and pineapple yellow can be easily matched with neutral colors to brighten them, and the same is true when applied to other orange-yellow colors. "For an advanced approach, you can choose soft orange-yellow fabrics and layer them over relatively tough professional clothing to create a layered but not overly ostentatious atmosphere."
In Deng Ying's opinion, adding the finishing touch is also a technical job. If you are not sure about the proportion of the color blocks you wear, you can try to use accessories or bags to achieve visual balance, which is easy to achieve and has a higher tolerance rate.
Consumption observation:
Highly saturated color clothing is popular among young people
As summer consumption vitality is gradually released, consumption themes such as outdoor sports, summer fashion, cool consumption, sun protection and summer heat relief continue to emerge. The reporter noticed that outdoor and sports wear are particularly popular among young people. Vipshop data shows that since July 1, the sales of football shoes, badminton shoes, etc. have increased by more than 60% year-on-year. Many urban sports such as Citywalk, cycling, and jogging are especially popular among young people. Vipshop's cycling clothing sales increased by 47% year-on-year, and cycling glasses sales doubled year-on-year. In addition, summer cool consumption and sun protection consumption are prominent. In the past two weeks, the sales of sun protection clothing have increased by 53% year-on-year, and the sales of women's fashionable sun protection clothing have increased by more than 2 times year-on-year.
Xiao Tang, a business analyst, said that the advantage of high-saturation colors lies not only in their high-value design, but also in their inherent emotional healing properties. "That's why in summer, the displays of merchants become more colorful and full of vitality." Xiao Tang pointed out that compared with safe colors such as black, white, gray and blue, warm and unrestrained colors are more likely to make people feel more energetic, thereby releasing tense emotions.
Summer cooling skin care reminder——
“The 24 hours after sun exposure is the golden time for skin repair”
The skin metabolism cycle is usually 28 days, which varies depending on individual constitution and skin condition. In the hot summer, we all know that the focus is on sun protection, but what is often overlooked is deep moisturizing within 24 hours after sun exposure. In general, you can always have three items as all-purpose items after sun exposure, including moisturizing and calming masks, repairing creams, and skin care essential oils.
Under the premise of not getting sunburned, cooling down the skin as a whole is the primary task, which can reduce the symptoms of micro-inflammation of the skin after sun exposure. After all, some problems cannot be seen with the naked eye. It should be noted that you cannot apply ice immediately after sun exposure, but a cold towel soaked in cold water can be used.
It should be noted that after sun exposure, the skin barrier is damaged, so it is not suitable to use products with too many functions. Pure moisturizing products, especially those with high-density and high-moisturizing ingredients, are the most suitable. They can effectively replenish moisture to the skin, and this moisture needs to be maintained continuously. In addition, you can also use skin care products containing mild whitening ingredients such as tranexamic acid and vitamin C. But remember to stay away from products containing fragrances, alcohol, niacinamide, peptides, and essential oils.
If you feel that you are obviously sunburned and red, you can use products specifically designed for post-sun relief, or moisturizing factors containing mint ingredients, to cool and soothe the heat of the sunburned skin. The functional products prepared in advance can also provide follow-up moisturizing and repair support for the skin in emergency situations, further eliminating skin crises and buying more time for the skin to recuperate and return to a stable state.
(Guangzhou Daily reporter Tan Weiting)
