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According to a report by foreign media Insider Gaming, developer Strikerz Inc. confirmed that the free football game "UFL" will be launched on September 12 and will be available on PS5 and Xbox Series X|S. The game is sponsored by the well-known football player Cristiano Ronaldo with an investment of 40 million US dollars. After several successful test runs, the number of downloads in the first test weekend exceeded 1.5 million.

Strikerz Inc. describes UFL as a "fair game" that emphasizes "technology first" and will not have "pay-to-win" issues, which is also their "core principle", but the game will still include a battle pass and micro-transaction system. In addition, Strikerz Inc. also plans to attract 15 million players within 12 months.