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Hongqi denies launching "free Maotai for car purchase" campaign

2024-08-02

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IT Home reported on August 2 that a poster of Hongqi Automobile circulated on the Internet recently showed that Hongqi Automobile launched a "Buy a car and get Maotai liquor for free" activity for two models. FAW Hongqi told China Business News thatThe promotion is not real and the logo is not correct.


The content of the poster circulated online shows:

  • Buy a 459,800 model of Hongqi H9 and get 15 boxes of Feitian Moutai back (one box per month, 6 bottles/box);

  • Purchase a 538,800-model Hongqi HQ9 PHEV and receive 20 boxes of Moutai as rewards (one box per month, 6 bottles per box).

IT Home noticed that if calculated based on the market price of 2,600 yuan per bottle of an original box of Feitian Moutai, 15 boxes of Feitian Moutai are worth 234,000 yuan, and 20 boxes of Feitian Moutai are worth 312,000 yuan.

Official data from FAW Hongqi showed that wholesale sales in the first six months exceeded 201,530 units, a year-on-year increase of 42.6%; retail sales in the first six months exceeded 190,950 units, a year-on-year increase of 25%.