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Source: Huanqiu.com

[Global Network Financial Comprehensive Report] On July 27, 2024, Alibaba Cloud officially released an announcement, announcing that due to the continuous increase in service costs, after careful consideration, it decided to adjust the bidding starting price of the pre-released domain names of HiChina on Alibaba Cloud Domain Name Registration Platform. This adjustment will officially take effect at 0:00 on August 1, 2024.

According to the announcement, starting from 00:00 on August 1, 2024, after the reservation phase ends, when the auction phase begins, the user's first bid will be set at 199 yuan. For other suffixes except .com, the user's first bid in the auction phase will be set at 99 yuan.

Alibaba Cloud said that the price adjustment was made based on the actual situation of rising service costs. At the same time, Alibaba Cloud also emphasized that the domain name registration platform will carry out various preferential activities from time to time to give back to users. In the future, Alibaba Cloud will continue to flexibly and reasonably adjust domain name prices according to changes in domain name costs to ensure the sustainability of services and the interests of users.

It is worth noting that the starting price of domain name bidding has increased compared with last year. On August 8 last year, Alibaba Cloud issued an announcement to set the first bidding price of HiChina pre-released domain names at 69 yuan. This adjustment shows that with the increase in service costs, price competition in the domain name registration market has also become fierce.