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My fellow countrymen and friends, it’s the annual ChinaJoy again. I wonder if anyone has bought tickets to attend the event?

ChinaJoy is the full name of China International Digital Interactive Entertainment Expo.Almost every year, it is a battleground for game and digital manufacturers, as everyone wants to take up a spot on the scene and promote their own products.

As a regular visitor to ChinaJoy, Tony was of course invited to the event this year. After all, the word "digital" is in this exhibition, and I want to see what the major manufacturers have done this year.

As game enthusiasts, the first place we must go is the AMD booth, which is also one of the most down-to-earth international manufacturers.

AMD is also not shy about it and has a dream collaboration with 2077.All that’s missing is typing “I love playing games” on the public screen.

He still loves us players so much, those six letters are about to come out...

Of course, since we are gamers, we still have to join in the fun at the game manufacturers' booths. For example, our old friend PlayStation is still quite popular at the scene.

However, in addition to these common faces, Tony also found some surprises. For example, the brand we are very familiar with was also present at ChinaJoy.

Oh my god!

As soon as Huazi appeared, the style of the entire exhibition area changed. This minimalist style made me think I was in a Huawei experience store. . .

Of course, after going around in circles, Tony finally returned to one of the most popular exhibition areas on site, which is our old friend TCL Huaxing.

If you have read our previous ChinaJoy push, you should know that this is not the first time that TCL Huaxing has participated in ChinaJoy. Not only is their exhibition area ridiculously large, but the products on display on site also focus on being diverse and comprehensive.

Everyone is familiar with TCL Huaxing. After all, it is a well-known panel display manufacturer both at home and abroad.Not only are they leading in technology, they also have mature solutions in every different product line.。

Therefore, TCL Huaxing simply shows you all the products of various sizes, and they are directly finished products, including Samsung, Lenovo, ROG and so on.The main feature is a simple and unpretentious one, but it has everything you need.

There was also a 98-inch 4K 165Hz giant screen gaming TV on site, and the visual effects on site were quite stunning...

And this 105-inch 5K ultra-large curved gaming screen. No, is there really anyone who would use a 100-inch screen to play games?

Don’t talk about whether you can beat the opponent first, let me just ask you if this screen is fun?

Of course, TCL’s own Thunderbird was also here, but what surprised me this time was that nearly half of the Thunderbird products on display were not TVs, but monitors.

Compared with previous TVs that were 60 inches or larger, Thunderbird monitors have come to common monitor sizes of 27 and 34 inches, but they still use MiniLED.

Even for the brands mentioned above, the largest one is probably Samsung's Odyssey series monitor, which has a super long curved screen.

The remaining brands such as Savior, AOC and ROG are almost all gaming monitors and gaming laptops.

In the TCL Huaxing exhibition area, you can even see the Savior handheld game console.LEGION Go ，Tony couldn't even walk after seeing this...

Even iQOO joined in the fun, showcasing one of the phones with the best battery life this year, the iQOO Z9 Turbo. The 1.5K resolution 144Hz refresh rate screen on it, which has great display effects and power consumption, is also made by TCL Huaxing.

So from this point of view, TCL Huaxing not only has a richer screen size this time, but also has more varieties, and is more in line with the tastes of young people.

TCL Huaxing's on-site activities also understand young people.Because the official actually invited TheShy and Jiro Wang to the booth...

Especially TheShy, how outrageous is his popularity at the scene? Tony can't even be seen in the back...

But Tony could also intuitively feel on the spot how popular e-sports culture is among young people, so there is naturally nothing wrong with TCL Huaxing taking young people to play.

On the surface, this is a routine operation for large exhibitions, but Tony feels thatThis is actually another way for TCL Huaxing to provide consumers with a better experience.

Why do I say that? If you know enough about digital products, you will know that TCL Huaxing has always been a company that tends to be a to B company, that is, it provides display panels as a supplier of other brands.

Especially in recent years, there are more and more electronic products, and manufacturers have higher requirements for panels. At this time, TCL Huaxing needs to step up and provide panels that meet the requirements for many brands.

So, is there a possibility that if TCL Huaxing comes to the front from behind the scenes and lets more consumers know about this excellent brand, it will be easier to gain consumers' trust?

So as the demand for small-size products increases, TCL Huaxing feels that it is time to say hello to everyone.

TCL Huaxing simply chose ChinaJoy, where the proportion of young people is huge, and directly "set up its own business", bringing out products that use its own panels and showing them to everyone openly.

Most of the products on display are small and medium-sized.But the technology has not shrunk, but has become more and more advanced.

There was even a product on site that told everyone that TCL Huaxing is not only very successful in small and medium-sized products, but has even reached the Next Level...

The world's first 34-inch MLED R1000 variable displayIt uses an LCD panel and Mini LED backlight. I guess LCD fans are already crying after seeing this...

The most outrageous thing about this monitor is thatIt supports free switching from R1000 large curvature to flat state. . .

When everyone was still arguing about whether a straight screen or a curved screen was better, TCL Huaxing appeared and said that there was no need to argue about this. Can't I just make a variable curvature display for everyone?

This is just the tip of the iceberg of TCL Huaxing's technological strength. TCL Huaxing is involved in technologies such as under-screen cameras, ultra-narrow bezels, flexible folding, and even printed OLED.

Of course, in addition to technological innovation, the birth of these new product forms is also inseparable from the layout of production lines.

For example, in 2021, TCL Huaxing waved its hand and directly acquired Samsung's production line in Suzhou!

Well, well, either don’t acquire, or just acquire the best one, right? . . .

At that time, this Samsung 8.5-generation production line itself had the world's strongest e-sports panel production capabilities, and its parameters in terms of curvature, response speed, resolution and refresh rate were all top-notch.

Then in 2022, the "8.6th Generation Oxide Semiconductor New Display Device Production Line Project" located in Guangzhou was officially put into production.Referred to as the T9 project.

Although the T9 project, with a planned investment of 35 billion yuan, is very expensive, it has a monthly production capacity of 180,000 glass substrates and is also the first high-generation production line in China that can specialize in the production of professional display LCD panels.

Anyway, as long as it is a field related to display, including but not limited to VR, AR and wearable devices, TCL Huaxing is present and is bound to occupy a place in small-size panels.

But then again, Tony actually thinks that TCL Huaxing is a little late in meeting the general public...

Many people may have used products using TCL Huaxing panels for several years, but only recently did they realize that many monitors are made by them.

However, this also has the advantage of being a latecomer, that is, years of production line layout and technology accumulation, such as the T9 production line,This gives TCL Huaxing an extremely solid foundation.

So even though TCL Huaxing has only greeted young people in recent years, it is still very confident...

Whenever TCL Huaxing participates in an exhibition, it does not just make empty promises, but directly displays its retail products that use its own panels for everyone to see, such as the aforementioned mobile phones, computers, monitors, and even handheld game consoles.

The real grass planting is often so simple and unpretentious...

Whether it is the transformation from a panel manufacturer to a solution provider, or the desire to become younger and more e-sports oriented, Tony still admires TCL Huaxing's courage and choices along the way.

Not to mention the past, TCL held a press conference at this year’s CES in the United States. Not only was the venue packed with people, but every time a product was released, there was cheering from the audience. However, our domestic media teachers were relatively calm. . .

This shows that the screens that are no longer surprising to us can be very successful when they are sold abroad. China's screen factories have reached a whole new level.

It is not surprising that TCL Huaxing is so popular among foreigners, as can be seen from the data.

In July 2023, China mainland's TV panel factory shipments accounted for 69.9% of the global market share.

Of the 20.5 million large-size LCD TV panel shipments worldwide, TCL Huaxing accounted for 4.4 million.

Now, TCL Huaxing has chosen to occupy the small and medium-sized market with its own technology, which means that in addition to TVs, it will also appear on computers and mobile phones.

TCL Huaxing has even started shipping wearable devices such as watches and smart glasses. It is estimated that in the near future, people will be able to see TCL Huaxing in more places.

Written by:Budweiseredit:Miro

Art editor:Xuanxuan

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