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How did the flagships of Xiaomi, vivo, Honor, and OPPO perform year-on-year?

2024-07-24

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Although Android brands do not rely on flagships or high-end products to increase sales, the more high-end products they sell, the more information they will have. At the very least, each generation must be stronger than the previous one, otherwise the information of each brand will be eliminated. I believe everyone understands this principle, but this year's flagships of Xiaomi, vivo, Honor, and OPPO feel a bit like ice and fire.



Why do I say that? Because on July 23, the industry insider "Smart Chip Guide" gave the sales data of Xiaomi 14 Pro, vivo X100 Pro, Honor Magic6 Pro, and OPPO Find X7 Ultra relative to the previous generation. Information shows that the sales of Xiaomi 14 Pro have increased nearly three times relative to Xiaomi 13 Pro; vivo X100 Pro is more than 3.4 times relative to vivo X90 Pro. The Honor Magic6 Pro is more than 80% relative to the previous generation. In other words, its sales have not yet exceeded the previous generation. The worst should be OPPO Find X7 Ultra, whose current sales have not reached 60% relative to OPPO Find X6 Pro. Of course, he also said that it might be due to the upgrade of OPPO Find X7 Ultra.



This shows that Xiaomi 14 Pro and vivo X100 Pro are the most successful, and their sales have increased significantly compared to the previous generation. Previous industry data has proved this point. Among them, Xiaomi 14 Pro had very strong sales from the beginning, which was much more successful than Xiaomi 13 Pro. The same is true for vivo X100 Pro, and now they also have vivo X100s Pro, and its overall sales will increase compared to the previous generation. This shows that these two models have truly gained consumer recognition and can make consumers pay for them. This is the most correct choice, just like what netizens said in the interaction, "The more you ignore netizens, the better they generally sell, and the more you please netizens, the worse they generally sell; everyone can see what the result is for mobile phone manufacturers who listen to netizens."



Of course, all this will soon become a thing of the past, as the flagships for 2025 are already being prepared. They will be put into commercial use around the end of October, and all brands should sum up their experience and learn lessons from this sales volume. The good ones should continue to be used, and the bad ones should be corrected immediately.