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Let me start by asking you a question. Do you still remember that there was a mobile phone called "Maimang"?

That’s right, it’s the Maimang mobile phone under China Telecom. Anyway, the editor had a very deep impression of this brand when he was in high school. Every time he asked for leave, he had to borrow the Maimang 4 of his homeroom teacher to make a phone call.

The golden all-metal body is similar to the Huawei Mate 7. It also has a rear fingerprint scanner and OIS optical image stabilization for photos. It is made of solid materials and had pretty good configuration at the time!

Today, Maimang has been taken over by China Telecom and has become its independent 5G full-network brand.

It just so happens that today I can take this opportunity to attend the Meizu 30 new product launch conference and see how this "old friend" is doing now.

After watching the press conference, I understand that Maimang 30 has fully understood the meaning of "offline machine". It has abandoned some configurations such as performance, and has focused on appearance, feel, battery life, durability, AI and other aspects that ordinary users care about most offline.

Unlike the common plain appearance of mid- and low-end phones, the Maimang 30 looks very much like its "big brother". If placed in China Telecom's offline business halls, wouldn't it be a definitely high-end phone?

Hiss~ But its appearance is indeed a bit too similar... But then again, Maimang is a brand jointly released by China Telecom, Huawei and Tencent. It is reasonable that the appearance is a bit similar, right?

And offline users are also attracted by this. After all, people are visual animals and will be deeply impressed by beautiful appearance designs.

I thought the screen would be castrated, but I didn't expect that this time the Meizu 30 would give you a 6.78-inch 1.5K hyperbolic OLED screen, and it even has dual holes. Now both the front and back are beautiful, it will be difficult for offline users not to buy it.

Moreover, this screen also supports AI bionic adaptive dimming, which can adaptively adjust the screen brightness under different ambient light illumination through high-precision dimming.

Do you think that's the end?

The Meizu 30 has a 6100mAh battery in its 8mm body. When this parameter was announced on site, the scene was no less exciting than when Cook said the iPhone has 120W fast charging. The official claimed that compared with the previous generation of products, the energy density has increased by 7%, and it can achieve 27 days of standby time when fully charged.

The large battery can be said to be the biggest attraction for offline users besides the appearance, because many people buy this phone as a backup or for their elders, and a longer battery life is definitely a plus for them.

This is not the end yet.

The durability issue that offline users are most concerned about has not been ignored by the Meizu 30. Whether it is the two sides, four sides or four corners, it can withstand accidental drops and bumps in daily use. It has also obtained the "double five-star" certification of the China Quality Certification Center (CQC) and the Swiss SGS Five-Star Gold Label.

This time, the Maimang 30 also added an AI big model. It seems that nowadays any mobile phone must have some AI functions, otherwise it would be embarrassing to say that this is a new phone when you go out.

Using the self-developed Star Big Model, the Maimang 30 can realize functions such as copywriting, voice transcription, and image generation. At the same time, users can jump to the App with one click through the innovative and convenient X-key design. In addition, AI smart camera, AI screen recognition and other functions are also equipped.

Having said so many advantages, let's finally talk about the point that this phone sacrificed - performance. After all, the budget was spent on appearance, and the only chip available was the Qualcomm Snapdragon 695 processor.

But if you want to know whether this processing can be used, then it can be used, but don't expect it to bring you any surprises under heavy load. Fortunately, its power consumption is very low and the heat generation is not obvious.

In other aspects, the phone has two storage versions to choose from: 8+256GB and 12+256GB, and is available in three colors: Golden Black, Ice Blue and Snow White.

Finally, the Maimang 30: 8GB+256GB is priced at 1,999 yuan; 12GB+256GB is priced at 2,199 yuan.

It must be admitted that Maimang 30 is aimed at offline users and contract users. Naturally, performance cannot be its advantage. Telecom is not considering making it make money, but to win more voice in negotiations with mobile phone manufacturers and play a guiding role.