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the replacement subsidy is awesome! beijing's new energy vehicle market is booming during the national day holiday

2024-10-04

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during the "national day" golden week, the dazzling national day red also reflected the field of new energy vehicles, and market consumption was booming.

with the recent introduction of new energy vehicle replacement subsidies in beijing, going shopping, looking at cars, and test driving in commercial complexes has become a holiday choice for many families. in the past few days, reporters visited commercial complexes where new energy vehicle direct-operated stores such as wukesong huaxi live, chaoyang heshenghui, blue harbor, changyingtian street, etc. saw that a large number of consumers came to the stores to view cars. most stores passenger traffic has increased by 20% to 50% compared with ordinary weekends.

consumers look at cars at a tesla store. photo courtesy of tesla

"look, this car has a lot of space! we won't be crowded when traveling as a family in the future!" on october 3, mr. sun, a citizen, took his parents, wife, and children to the nio center in huaxi live to see the car. opening the door of his favorite suv model, his seven-year-old son rushed to sit in the passenger seat: "dad, this big screen can play games and watch cartoons, it's great!" my wife and parents looked at it carefully. the rear seat and trunk of the car, i am very satisfied with the configuration and space inside the car.

mr. sun told reporters that he has a fuel vehicle at home, but the vehicle is old and the space is relatively small. in the past, my family had some concerns about replacing a new energy vehicle, mainly worried about range anxiety. however, nio can replace and charge batteries, and with the recent introduction of new energy replacement subsidy policies, i made up my mind to replace myself with a new energy vehicle.

"the recent new subsidy replacement policy has made consumers more enthusiastic about replacement. in the three days before the long holiday, the number of customers coming to the store to inquire about cars and make test drive appointments increased by about 50% compared to ordinary weekends." nio center huaxi live store the store manager said. in addition to subsidy policies, manufacturers also took the opportunity to launch promotional policies. limited-time battery leasing and car purchase plans offer discounts of up to 128,000 yuan, which greatly lowers the threshold for car purchase.

the same hot scenes of looking at cars and buying cars are also taking place in multi-brand directly-operated stores. on october 2, mr. wang, a citizen, placed an order for a new car at the tesla blue harbor store for his daughter, who had just graduated from graduate school. "now there is a replacement subsidy, and the brand has also launched a limited-time benefit of 5-year installment payment with zero interest. i feel that it is a good deal to place an order now." mr. wang said.

chaoyang heshenghui, which also houses many new energy brands, has also welcomed many people looking at cars in the past two days. the store manager of li auto’s heshenghui store told reporters that in the three days before the long holiday, the store received 300 to 500 groups of car-viewing customers every day, about 20% more than usual weekends. "in addition to replacement subsidies, we also launched a special car ordering gift package for the golden week. there are also preferential subsidies ranging from 5,000 to 10,000 yuan for different models, which attracted some customers to order cars." the store manager said.

consumers go to lixiang heshenghui store to view cars. photo by zhao yuhan

spending real money to support the trade-in of old products for new ones, beijing has introduced an implementation plan to support equipment updates and the trade-in of consumer goods. in the field of automobile consumption, it is divided into scrapping subsidies and replacement subsidies. among them, if you replace a fuel vehicle with a new energy vehicle, you can enjoy a replacement subsidy of 15,000 yuan; if a vehicle that meets the standards is scrapped, you can enjoy a scrapping renewal subsidy and replace it with a new energy vehicle. the car subsidy is 20,000 yuan, and the subsidy is 15,000 yuan for fuel vehicles with a displacement of less than 2.0.

source: beijing daily client

reporter: zhao yuhan

process editor: u022

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