news

quality car selection: beijing hyundai custu wins with high cost performance

2024-10-03

한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina

as a medium-to-large mpv carefully crafted by beijing hyundai, beijing hyundai kustu has won a wide range of markets since its launch with its stylish and elegant appearance design, spacious and comfortable riding space, rich and practical configurations, and affordable price. focus on. recently, the much-anticipated 2024 kustu has been officially launched. the new car has not only been exquisitely fine-tuned in appearance, but also has been fully optimized and upgraded in configuration, deeply meeting the diverse needs of consumers. so, can this new car, which combines cost-effectiveness and quality, stand out with its outstanding performance and become the new favorite of the market? this issue of "quality car selection" will give you the answer.

1. basic information and product highlights

the above manufacturer's guide price only represents the price on august 27, 2024. if there is any change, please refer to the official website.

the 2024 beijing hyundai custu has launched a total of 5 models, with a price range of 171,800-220,800 yuan. at the same time, the official has also launched a triple "super enjoy purchase" benefit, including an immediate subsidy of 15,000 yuan for replacement customers, a maximum comprehensive discount of up to 20,000 yuan, and worry-free purchase with 0 interest for 3 years (please consult the local dealer for details).

compared with competing models, the appearance of the 2024 beijing hyundai custu is undoubtedly a highlight. it adopts a "parametric gem" shape, with a long hood, horizontal roof, short front overhang and long wheelbase, and the visual effect is very avant-garde. at the same time, the "parametric diamond" front grille is regularly arranged and distributed like wedge-shaped elements of broken diamonds, which greatly enhances the texture of the front face. in addition, the new car also provides stylish two-color bodywork for consumers to choose from.

as a medium to large mpv, the 2024 beijing hyundai kustu performs quite well in terms of seating space. at the same time, the second row uses comfortable zero-gravity seats, and both provide heating/ventilation functions, which have good riding comfort performance.

in addition, the new car is also equipped with a mind-in-one safety system that integrates 24 advanced adas intelligent driving assistance functions, such as fca forward collision warning braking system, daw driver fatigue reminder system, bvm blind spot display system, etc., to provide better driving experience. provides all-round security.

2. product competitiveness analysis

the above manufacturer's guide price only represents the price on august 27, 2024. if there is any change, please refer to the official website.

as a medium and large mpv, the beijing hyundai custu has many competing products on the market, including gac trumpchi m8, saic-gm buick gl8 and gac toyota sienna. this time we selected the 2024 gac trumpchi m8 and the 2023 saic-gm buick gl8, which have attracted much attention on the market, for comparison.

judging from the selling price, the 2024 beijing hyundai kustu is very cleverly positioned. although it is a medium-to-large mpv, the overall price range is similar to that of a medium-sized mpv, which is very advantageous in terms of price. however, the number of models is far less than that of the 2024 gac trumpchi m8 and the 2023 saic-gm buick gl8, and the two models also have different versions, so the options are relatively rich.

in terms of appearance, each of the three models has its own characteristics. among them, the beijing hyundai kustu has a more homely feel, the gac trumpchi m8 has a very grand visual effect, and the buick gl8 has a slightly stronger business atmosphere.

specific to the vehicle configuration level, we selected models with prices as similar as possible. by comparison, the 2024 beijing hyundai custu has more advantages than the other two models, mainly because it has a wealth of active safety configurations, and has exclusive adaptive high and low beams, rear manual side sunshades, front/rear wireless charging for mobile phones in the rows, heated/ventilated front seats, and rear tray tables make the car experience even better. as for the 2023 saic-gm buick gl8, due to positioning reasons, the entry-level model was selected, so there are many missing configurations.

3. product quality & service trend analysis

as a facelift model, will the 2024 beijing hyundai custu have any hidden dangers of quality problems? in this regard, we will start with the fault problems of beijing hyundai custu models in the past year, and compare the fault problems to initially predict the development trend of new car quality problems in the future.

by sifting through the complaint data of beijing hyundai custu models in the past year, it can be found that the fault problems are relatively scattered, including "component cracking", "sunroof leakage" and "engine oil leakage", etc. most of the models involved are 2021 models. but the complaints were all in single digits. since the 2024 beijing hyundai custo is only upgraded in appearance design and configuration, the same problem may still occur. however, the actual situation cannot be determined until it is put on the market for a period of time.

with the continuous development of my country's automobile market, the level of brand pre-sales/after-sales services and the quality of the purchasing experience have gradually become important factors affecting consumers' final purchases. therefore, based on the big data of cheqi.com, we will analyze common service problems of brands in the past year to provide consumers with a more objective reference for purchasing car models.

from the perspective of service complaints, "system upgrade issues" have become the service issues that car owners complain about most about the beijing hyundai brand. through further analysis, it can be seen that such service problems come from models such as elantra, sonata and tucson.

in terms of measuring the reputation of new cars’ after-sales services, we will analyze the company’s responses to car owners’ complaints and make a relatively objective prediction of the future reputation of new cars’ after-sales services. according to data from chezhi.com, the complaint response rate of beijing hyundai brand in the past year was 99.6%, which shows that the manufacturer attaches great importance to the demands of car owners.

4. after-sales service policy and outlet distribution

in terms of after-sales service policies, beijing hyundai provides a variety of warranty policies based on the driving habits of car owners. among them, beijing hyundai kustu’s vehicle, engine, and transmission warranty options include 5 years/100,000 kilometers (default), 3 years/150,000 kilometers, and 7 years/70,000 kilometers (please consult your local dealer for details).

after purchasing a vehicle, it will inevitably involve daily maintenance of the vehicle. at this time, the number and distribution of brand dealer stores are very important, and may even have a certain impact on whether consumers purchase models of that brand. according to statistics from chezhi.com, beijing hyundai currently has a total of 505 dealer stores in china, covering 31 provinces, autonomous regions and municipalities directly under the central government. among them, the number of dealers in shandong, henan and zhejiang provinces is relatively large.

summarize:

the 2024 beijing hyundai custu has significantly enhanced its product competitiveness through upgrades in appearance and configuration, and its affordable price also makes it the first choice for high-quality household mpvs. however, its future sales will still need the help of brand influence, market strategy and changes in consumer demand. therefore, beijing hyundai needs to continue to optimize its products, strengthen brand building, and enhance brand image recognition and reputation to help kustu stand out in the market.