nike’s revenue in the first quarter of fiscal year 2025 is us$11.6 billion, and revenue in greater china reaches us$1.7 billion.
2024-10-02
한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina
cover news reporter fu wenchao
on october 2, nike group announced its financial results for the first quarter of fiscal year 2025 (ending august 31, 2024). this quarter, nike group achieved revenue of us$11.6 billion. nike greater china’s first quarter revenue reached us$1.7 billion, a year-on-year decrease of 3% on the basis of constant exchange rates.
matthew friend, executive vice president and chief financial officer of nike group, said: "first quarter results were generally in line with our expectations. while a large-scale recovery will take time, from the strong momentum in key sports areas to the pace of new products and innovation our team is energized as elliott hill returns to lead nike's next phase of growth."
talking about the performance of the chinese market, friend said: "this quarter, our stories in the fields of innovation and sports performance have received good feedback from the market. we will continue to focus on sports performance products and innovation. the demand for innovation in the chinese market is significantly high. in other markets. nike will continue to leverage its innovative advantages to provide more support for the chinese market, especially in the areas of products, digital platforms and supply chains, to continue to meet the needs of local consumers for our long-term development in greater china. and we are full of confidence in the broad prospects of china’s sports industry.”
industry insiders said that starting from this summer's global sports event, nike has further demonstrated its firm determination to return to sports, focusing on athletes, connecting more closely with consumers around the world, and accelerating the improvement of brand influence.
