taobao can now pay with wechat: a big step towards upgrading consumer experience
2024-09-28
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according to taobao official news, starting from september 27, consumers can pay with wechat when shopping on taobao! judging from the specific display page, after completing the purchase of goods, consumers select "wechat pay" on the payment page. ”, payment can be completed smoothly, and the entire experience is consistent with other payment tools. at the same time, during this year’s tmall double 11, consumers can also use wechat to pay, making shopping faster and more efficient.
in this regard, industry evaluation said: taobao's access to wechat's payment capabilities is a landmark event for china's internet. the opening up of taobao and wechat's two national apps is a key step in "interconnection" and the establishment of a unified china. a big step for the market, it represents that cooperation has become the main tone of china's internet. at the same time, some experts pointed out that with taobao’s access to wechat’s payment capabilities, taobao, wechat, merchants and consumers are expected to have a win-win situation.
for taobao, this time "listen to persuasion" is connected to wechat payment, which can further improve taobao's use experience and make consumers' shopping more convenient, pleasant and efficient. this will help to increase the user stickiness of taobao app and significantly improve taobao. business competitiveness.
for wechat, taobao joins hands with wechat pay, and wechat pay will also gain more traffic and market, ushering in a new round of growth.
for merchants, taobao's access to wechat payment is a major benefit. some merchants pointed out that for certain groups of people, such as middle-aged and elderly people, wechat payment can effectively drive conversions. at the same time, at a previous consultation meeting for taobao's new rules, some merchants said: "merchants definitely want to support wechat payment." a musical instrument merchant said: "many middle-aged and elderly users learn this in wechat groups. taobao being able to pay via wechat will definitely make it easier for our products to reach them.”
it can be seen that taobao's access to wechat payment can fully help merchants open up channels for sinking groups, develop new users in low-tier cities, gain a larger market, more traffic, more conversions, and more business opportunities , ultimately bringing business growth to merchants and making them live better.
finally, for consumers, taobao's access to wechat payment is a key step that taobao has made in the past year to improve consumer experience. this move will effectively enhance consumers' shopping experience and make shopping more convenient for consumers. , pleasant and efficient. at the same time, taobao can listen to consumer suggestions and provide consumers with what they want. this approach also means that accessing wechat payment is just the beginning. in the future, taobao will also provide consumers with more convenience.
in recent times, taobao has made a series of measures focusing on merchants and consumers. in addition to integrating wechat payment, taobao has also recently officially launched a new version of the store experience sub-system, relaxing the refund-only rule. it can be seen that taobao has always been committed to balancing the interests of consumers and merchants, allowing consumers to receive better services, and allowing merchants to usher in more business growth. with taobao's various measures, i believe that in the future, consumers and merchants will life is getting better and better.
