kopenhagen fur shines at qingdao international fashion week with its “exquisite selection”
2024-09-28
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dazhong.com reporter li wenjing reported from qingdao
qingdao international fashion week is proceeding enthusiastically and orderly amidst much attention. on september 27, the world's leading natural fur brand "kopenhagen fur" joined hands with a number of china's local fashionable fur emerging brands to present a wonderful visual show at the international conference center 106 of the olympic sailing center, the main venue of fashion week. feast, officially released the international craft trends and new design styles for 2024/2025. with the theme of "you are a sea", this show integrates the mysterious and changing ocean imagery elements into the design of the works, showing the perfect fusion of nature and fashion, as well as the fur art that goes hand in hand with inheritance and innovation.
there are many highlights in the show, and traditional crafts are reborn
at this fashion week, kopenhagen fur and its 2024 contract partners jointly presented a wonderful "the best of selection" new season fashion show. the theme of the new season release is "you are an ocean". the designers cleverly used colors and tailoring to perfectly integrate the majestic waves of the ocean with the warm texture of fur. the graceful blouses and blurred light and shadow on the show created a visual effect that was sometimes choppy and sometimes shimmering. sparkling, sometimes blooming blue, sometimes like a half-suspended mirror, it brings the audience an ultimate sensory enjoyment.
natural fashion is innovative and ever-changing only because of inheritance. the works presented in this series are another tribute from kopenhagen fur and the country's top professional fur retail brands to the revival of traditional fur craftsmanship. threading the knife, dividing the knife, inlaying... the traditional handicrafts inherited from the long history are combined with the contemporary classic simple style and color. every stitch and every thread reveals the craftsman's exquisite skills and the ultimate pursuit of beauty, using techniques that transcend time and space. the fashion and art language of culture brings perfection, recycling and sustainable fashion choices.
2024 kopenhagen fur selection signed cooperation brand
the "exquisite choice" project begins a new chapter
as the flagship project launched by kopenhagen fur in 2018, powered by kopenhagen fur has been carefully built for several years and has now developed into a global natural fur industry for high-end fur retail brands across multiple sales platforms and regions. professional alliance platform. this platform creatively realizes the strong upstream and downstream alliance between high-end fabric suppliers and well-known retailers, allowing high-quality natural fur fabrics to be perfectly combined with innovative technology and design, and presenting perfect natural fur products to end consumers. , bringing an unparalleled fashion experience to fur lovers around the world.
according to reports, "zhen cui selection" has a complete and strict screening mechanism. since its establishment, no more than 10 high-end fur retail brands have signed contracts with each other every year, and a series of rigorous evaluations are required every year before the contract can be renewed again. this year, the project has been upgraded again, selecting the top professional fur retail brands in china to jointly pay tribute to traditional fur craftsmanship, cleverly combining ancient skills with modern aesthetics, and showing the infinite possibilities of fur art.
innovative design leads the trend, and sustainable development is deeply rooted in the hearts of the people
kopenhagen fur not only focuses on the inheritance of traditional craftsmanship, but is also committed to the research and development of innovative designs. the brand has natural fur creative r&d centers in beijing and denmark, mastering the world's most diversified original natural fur technology samples and many fur garments, accessories, home furnishings and doll styles in collaboration with world-renowned brands, designers and creative people. the collection can be called a fashion museum of natural fur. and we work closely with many world-renowned brands, designers and creative people to jointly promote the sustainable development of the fur industry.
since 2020, kopenhagen fur has established one of the key points of its global innovation r&d center in china, and has jointly carried out the commercial production, development and key promotion of the "kopenhagen fur master series craftsmanship" with china's super r&d factory of natural fur. starting in 2023, the creative r&d center will further undertake joint design projects with selected natural fur brands in china to jointly implement and inherit innovative craftsmanship.
in addition, kopenhagen fur also actively promotes joint design projects and protects the rights and interests of consumers through measures such as anti-counterfeiting trademarks and intellectual property pre-registration certificates, so that every consumer can enjoy a unique fashion life experience.
new season products with certification trademark images
with the successful conclusion of qingdao international fashion week, the "exquisite choice" project has once again won widespread praise from the industry for its outstanding performance. in the future, kopenhagen fur will continue to adhere to the concept of "equal emphasis on inheritance and innovation", join hands with more partners, jointly promote the prosperity and development of the fur industry, and bring more high-quality, sustainable fashion choices to global consumers.