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"special wine" investigation: sewage flows across the filling point, high dividends and high commissions for recruitment sales

2024-09-27

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underground filling dens have sewage flowing across them and walls are moldy and falling off. they have carefully created a successful "personality" to the outside world and fabricated various marketing techniques to deceive the public into conducting "fraudulent" sales...

recently, the police in hangzhou, zhejiang, investigated a large-scale production and sales case of "special liquor" and arrested 61 suspects. they destroyed 11 black dens for the production and sale of counterfeit liquor and seized more than 3,100 "special liquor" and "fake and inferior liquor" on site. more than 11,000 boxes and various types of counterfeit packaging materials were involved, with a total value of approximately 210 million yuan.

cross-flow of sewage from underground filling dens

it wasn't until the police contacted him that "post-90s" xiaoye was convinced that the two boxes of "special wine" purchased online before the spring festival this year were all fake wine. "bring out some 'special wine' during the chinese new year to show your face." xiaoye found that the "special wine" he bought was a bit harsh on his throat. "i had a headache the next day, so i suspected that the wine might not be legal. later, the sales were different. looking for me, i ignored him."

in fact, these "special liquors" have also come into the sight of the public security organs. in april this year, the hangzhou municipal public security bureau discovered a major clue - someone mailed and sold 5 boxes of "commemorative wine for a naval base" from guiyang, guizhou to hangzhou; after opening the package and inspecting it, it was found that the navy's special logo was involved. after following the lead, the police discovered that this person had consigned more than 460 boxes to hangzhou in the past year.

after in-depth investigation, the task force successfully identified a criminal gang that has been entrenched in guiyang, zunyi, changsha and other places for a long time and specializes in the production and sale of "special wine" such as "commemorative wine for a naval base".

in an underground filling den in guizhou, the gang involved used a bottle rinser covered with mildew to rinse the milky white porcelain bottles and then filled them manually.

"as soon as i entered, i smelled a complex smell, the pungent smell of alcohol accompanied by the smell of mold." he hangang, the policeman handling the case, said that the den in the basement was closed and damp, with sewage flowing across the ground, and the walls becoming moldy and falling off, making the environment extremely hygienic. bad.

after investigation, since 2018, criminal suspect pan moumou, together with wang moumou, deng moumou and others, have successively established four companies and recruited a large number of people to sell "special liquor" through online platforms.

at the same time, wang entrusted wang, zeng and others to print the outer packaging of "special liquor", entrusted wen to set up an underground filling den, and produced unauthorized packaging with the navy emblem and other special logos of the armed forces and the words "zhongnanhai" "special wine".

on may 23, 2024, the hangzhou public security bureau dispatched more than 130 police officers to guizhou, hunan and other places to carry out centralized operations, completely destroying a counterfeit wine industry chain integrating production, supply and sales.

recruiting sales staff with high dividends and commissions

"after investigation, the criminal gang's 'special liquor' sales range covers 31 provinces across the country. in 2023 alone, the number of 'commemorative liquor for a naval base' sold reached more than 11,000 boxes, and the amount involved was more than 4 million yuan." hangzhou municipal public security bureau environmental chen jinda, leader of the food and medicine detachment, said.

in this case detected by the hangzhou police, the criminal gang used various tricks to deceive consumers, making it difficult for people to guard against it.

"criminal gangs carefully create a successful 'personality' to attract sales and make huge profits." sun bo, captain of the food and drug environmental awareness brigade of the linping district public security bureau of hangzhou city, revealed that the criminal gang specially rented a full-floor high-end office building of about 2,000 square meters to set up sales the den uses high dividends and promotions as bait to recruit sales staff.

criminal gangs set up specialized online marketing companies, hired and trained a large number of customer service personnel, and fabricated a variety of marketing routines and rhetoric to deceive the public into conducting fraudulent sales. some pretended to be sales managers of well-known wine companies to defraud customers; some made up false connections with the party, government, and military. the unit has a cooperative relationship to create the illusion that the "special wine" sold is high-end and scarce.

in order to facilitate management and improve sales performance, the company issued free work mobile phones to each employee, registered more than 100 "yuye tianxiang" accounts on social platforms, published short videos, fabricated false copywriting, and created a successful "persona" to attract traffic; after gaining the trust of customers, add wechat friends for private chat communication.

the "special liquor" seized by the police. photo by xinhua news agency reporter ma jian

according to the police, during the private chat, the salesperson knew that selling "special liquor" was illegal, but still used carefully crafted words to sell it. for example, "a leader came to the company to inspect. we have customized a batch of wine. now the internal inventory of this batch of wine can be sold. do you need it?" etc.

occasionally, the salesperson's speech skills will "fail", and the salesperson will ask for help from the "backup team" at this time. the reporter saw in a wechat group called "yuye tianxiang (business department 3)" on the mobile phone involved in the case that a salesperson asked for help: "the customer doesn't look like the wine is from the army." another colleague helped him tip: "just say this is internal and cannot be announced to the outside world. this external sale must be approved by them."

a box of "special wine" that costs only about 100 yuan is sold online at 400 yuan per box, and criminal gangs use this to make huge illegal profits. jin wei, captain of the second brigade of the environmental food and drug detachment of the hangzhou municipal public security bureau, said that wang moumou and pan moumou own multiple luxury cars under their names.

remember that all "special wine" is fake wine

in order to severely crack down on and rectify the crime of illegal production and sale of "special liquor" in accordance with the law, the ministry of public security deployed public security agencies across the country to quickly launch a special "clean-up" operation to knock down a number of counterfeit production and sale gangs, capture a number of criminal suspects, and eradicate a number of counterfeiting den.

after investigation, it was found that the "special liquor" involved in the case had many names. criminals usually used the names of party, government and military units to fabricate various concepts of "special liquor" and "exclusive liquor", and used "exquisite" packaging to confuse consumers. some even illegally printed liquor. the restriction of troop identification has a bad impact.

in these cases, the "special wine" illegally produced and sold by criminals is extremely low-cost and of poor quality. more than 80% of it is blended with edible alcohol. the price of the base wine used for filling is usually around 10 yuan per catty. shen yi, deputy captain of the environmental food and drug detachment of the hangzhou municipal public security bureau, said that packaging materials account for more than 80% of the cost of counterfeiting.

the relevant person in charge of the ministry of public security said that the public security organs will continue to further promote the "clean air" special operation and always maintain a high-pressure posture to crack down on the illegal production and sale of "special liquor" crimes.

the police remind the general public to effectively enhance their awareness of prevention and remember that the so-called "special liquor" and "exclusive liquor" on the market are fake liquors; when purchasing liquor, they should choose regular merchants and report suspicious clues to the public security organs or relevant departments in a timely manner. report it to avoid being scammed. (reporters ma jian and xiong feng)