new e-commerce formats are booming in china. industry insiders hope to work together to deepen "strengthening links and improving quality"
2024-09-27
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china news service, changchun, september 26 (gaolong an tanweiqi) "the profound changes in production models, circulation models, and consumption models caused by new e-commerce are promoting high-quality economic and social development, driving the transformation and upgrading of industrial and supply chains, and releasing consumption potential. , and played an important role in creating high-quality life," zhao hui, secretary-general of the china federation of internet social organizations, said on the 26th in changchun, jilin.
on the same day, the fourth china new e-commerce conference industrial chain docking exhibition event with the theme of "gathering e-commerce companies to jointly empower the industry to improve quality" was held in changchun. representatives of many well-known internet companies, platform companies, supply chain companies, and mcn organizations participated. meeting.
the fourth china new e-commerce conference industrial chain docking exhibition event was held in changchun. photo by gao longan
zhao hui said that as the scale of digital technology applications such as live broadcasts, short videos, digital warehousing, and ai digital people continues to expand, the link efficiency between users and products continues to improve, with live broadcast e-commerce, content e-commerce, social e-commerce, and interest e-commerce new e-commerce formats represented by e-commerce and trust e-commerce are booming.
the reporter learned from the website of the ministry of commerce that in 2023, china's online retail sales will be 15.42 trillion yuan, an increase of 11%, becoming the world's largest online retail market for 11 consecutive years; the proportion of physical goods online sales in social retail has increased to 27.6%, setting a record new highs; green, healthy, smart, and "national trend" products are highly favored, and domestic brand sales account for more than 65% of key monitored brands.
from january to july this year, national online retail sales were 8.38 trillion yuan, an increase of 9.5%. among them, online retail sales of physical goods were 7.01 trillion yuan, an increase of 8.7%, accounting for 25.6% of the total retail sales.
"cross-border e-commerce has become china's new foreign trade format with the fastest development speed, the greatest potential, and the strongest driving force." said sun zhaohua, deputy director of the china overseas talents development foundation. in 2023, china's cross-border e-commerce import and export volume will be 2.38 trillion yuan, an increase of 15.6%. "it can be said that the rapid development of cross-border e-commerce has laid a solid foundation for my country's innovative development of digital trade."
chen bingzhen, chairman of zhenlongyun (beijing) technology group co., ltd., believes that e-commerce is no longer a simple online transaction, but is carried out throughout the entire supply and demand chain and trade chain process, from raw material procurement and supply to consumer services. two-way information exchange, transmission and application integration, and complete business activities with fast and efficient information exchange and direct application.
he said that e-commerce companies need to strengthen infrastructure construction and improve logistics and distribution capabilities to meet the needs of local consumers. at the same time, in the future, the e-commerce industry will continue to deepen its integration with ai technology to improve operational efficiency and service quality.
on the same day, china youth daily also released the results of the first "new e-commerce youth talent support plan" and launched china's special action to protect e-commerce consumers and the 8.31 china protection of exclusive rights and interests of e-commerce consumers day initiative. representatives at the meeting conducted docking negotiations. (over)
