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as one of the few female creative directors of top luxury brands in the fashion circle, maria grazia chiuri has always used feminism as the inspiration for her creations since taking over christian dior. you can see many related designs based on women themselves in past christian dior shows.

these designs all reveal her desire to use fashion to call on contemporary women to establish independent personalities and to celebrate women's strong style.

maria grazia chiuri, creative director

christian dior spring/summer 17

autumn/winter 2018

22 spring/summer

23 autumn and winter

for the 25th spring/summer ready-to-wear collection, maria grazia chiuri returns to the exploration of the essence of fashion.

her source of inspiration this time was the "amazon" dress created by mr. christian dior in his autumn and winter collection in 1951. so in this show, you can see countless amazon warriors walking across the t-stage, presenting a powerful fashion show for fashion lovers around the world.

christian dior autumn/winter 1951

"a feast for the guests"

christian dior's fashion show lineup always attracts a lot of attention. if you don't believe it, then you might as well take a look at who is in the front row of the 25th spring and summer series.

the first person on the chinese team was dior's global brand ambassador, dilraba dilmurat, who wore a beaded embroidered suit from the christian dior cruise 25 show. the scottish aristocratic court style instantly turned into an elegant "armor" on her, and paired with la rose dior jewelry, she slayed everyone.

dilraba dilmurat

christian dior spring 25

brand ambassador zhou ye's show look also came from the christian dior 25 early spring collection. the iconic scottish plaid tube top skirt, paired with my dior and galons dior jewelry, and la d my dior watch, made people feel as if they were traveling to faraway scotland.

zhou ye

christian dior spring 25

another brand ambassador, deng wei, appeared on the runway wearing a studded suit from the super season 2025 summer men's collection, a collaboration with south african artist hylton nel. this look was also the opening look of the 2025 summer men's collection. the childlike suit instantly turned into a nobleman's "weapon" on deng wei.

deng wei

dior summer 2025 men's collection

foreign guests like jisoo, the brand's global fashion and makeup ambassador, wore the super season series directly, wearing a look that was not publicly released in the show, paired with a neat high ponytail, a one-shoulder black shirt dress with tassel elements at the waist, her heroic figure is worthy of being called the dior princess.

Jisoo

christian dior spring/summer 25

in addition, brand ambassadors american actors natalie portman, anya taylor-joy, rosalía, supermodel laetitita casta, japanese fashion and jewelry spokesperson yagi riko, french actress isabelle adjani, thai artist and brand ambassador apo, princess beatrice borromeo of monaco, swedish pole vaulter mondo duplantis and others also appeared on the scene wearing different styles of dior clothing.

don’t you admit that this is a feast of beauty?

Natalie Portman

Anya Taylor-Joy

Rosalía

Laetitita Casta

yagi riko

Isabelle Adjani

Apo

Beatrice Borromeo

Mondo Duplantis

"have you ever seen archery performed at a fashion show?"

in fact, the foreshadowing of this show had already been laid since the invitation link.

there is a bow and arrow on a simple card. this bow and arrow may not be anything special, but you may feel differently after seeing it in person.

italian artist and competitive archer sagg napoli, carrying a set of bows and arrows, wearing a one-shoulder tight top with a skirt torn into strips and over-the-knee boots, made her first appearance as an "amazon warrior". her appearance became the focus of the entire audience, but her duties included not only showing the latest series of clothing, but also performing archery, which can be said to be extremely rare in previous fashion shows.

Sagg Napoli

the archery venue was in the center of the show, separated from the audience by glass to ensure people's safety, but this did not reduce the intensity of the performance in the slightest. as her muscles contracted during the performance, people's breathing followed her pace, and so did their emotions.

"amazon warrior"

this show was dominated by black and white, but maria grazia chiuri made these common colors more wearable through tailoring and design, while also conveying her desire to express the strong inner core of women.

a one-shoulder bodice similar to the one worn by sagg napoli appeared in a different cut. then, this one-shoulder design appeared on coats, dresses, suit jackets and other items, presenting a different sense of fashion. the jacket with leather gloves is also derived from the design of mr. christian dior in 1949.

this was combined with the relaxed feel of the peplos clothing from ancient greece, which maria grazia chiuri loved.

then, some other elements appeared among these black items.

the appearance of black and white stripes gives a certain visual collision to items such as sweatpants, windbreakers, and long skirts.

in addition to black and white stripes, there are also black and white checkerboard elements, which appear on items such as pilot jackets, work pants, and skirts.

dior's brand logo is stretched and printed on various items. from a distance, you might confuse it with the striped element. that's its cleverness!

the workwear-style tie-up elements are also cleverly integrated into this female warrior style. the tie-up elements appear in different forms on shirt dresses, suit jackets, silhouette short-sleeved jackets and other items.

red and white motorcycle jackets, beaded tights, earth-tone trench coats, tulle evening dresses, and fringed tights were the few items in this show that came in other colors.

other items such as jumpsuits with workwear elements, patterned coats, elegant long dresses, shawls with transparent elements, diving suits, etc. have become more practical in the hands of maria grazia chiuri.

but at every christian dior show, bags are the item that many people pay attention to, because fashionable styling cannot be matched without the finishing touch of bags.

the saddle bag and the princess diana bag, as the brand's evergreen models, have a new "skin" in this show, such as the addition of d-shaped pendants, dior logo prints, etc., as well as sporty cross-body bags, messenger bags, handbags, etc., which are very consistent with the theme of this show. i believe that on the streets next year, you will definitely see many people becoming "amazon warriors."

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it can be said that the entire show played out a different fashion flavor in simple black and white colors. in the hands of maria grazia chiuri, christian dior is not only a fashion brand, it is also a "social warrior" that outputs equality, inclusiveness and other humanistic ideas, cleverly connecting fashion with women's issues, thus showing the diversity of fashion.

in contemporary fashion, simply designing clothes can no longer meet people's needs. it also comes with a certain sense of "responsibility", which we see in christian dior under the leadership of maria grazia chiuri.

author: johnny wai

editor: zhou yang

layout: yuanxun