2024-09-26
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at the huawei extraordinary brand ceremony held on september 11, in addition to the highly anticipated three-fold screen mobile phone and the large five-seater version of the huawei m9, the pre-sale of the huawei s7 has received more than 30,000 orders. now, the huawei r7, which aims to challenge the tesla model y, can't wait to announce the final price.
on september 24, huawei hongmeng intelligent driving officially launched its first coupe suv, the zhijie r7, at the autumn all-scenario new product launch conference. the new car has a total of 4 models, with a price range of 259,800 to 339,800 yuan. at the same time, car purchase rights of 30,000 to 35,000 yuan are also prepared for different versions of the car.
hongmeng zhixing launches new products one after another to grab the market
since its establishment, hongmeng intelligent driving has quickly emerged in the smart car market with its unique technological advantages and brand influence. richard yu, huawei's executive director, chairman of the terminal bg, and chairman of the intelligent car solutions bu, said at the press conference that huawei, with more than 30 years of technological accumulation in the ict field, has cooperated deeply with chinese automotive industry partners to jointly promote the industrial upgrading of china's smart cars.
the success of this cooperation model has also been fully verified in market performance. as of september 23, the cumulative orders for the m9 have exceeded 140,000 units, and it has been the sales champion of luxury models above 500,000 yuan in the chinese market for many consecutive months. this achievement not only demonstrates the market appeal of hongmeng intelligent driving products, but also reflects consumers' high recognition of the huawei brand and its smart car technology.
based on the huge success of the m9, the new member of the hongmeng intelligent driving family, the r7, has also inherited the popularity of the family and continued hongmeng intelligent driving's consistent strong market performance. since the pre-sale started, the order volume of the r7 has exceeded 30,000 in two weeks, once again proving the strong appeal of hongmeng intelligent driving in the smart car market.
at present, the zhijie r7 exhibition car has entered more than 200 stores across the country, and more stores will be unlocked in the future. according to the plan, the new car will start mass delivery in mid-october this year. by then, the cooperation between chery and huawei will also face great challenges.
zhijie r7 aims to define new standards for coupe suvs
as the first coupe suv of hongmeng intelligent driving, zhijie r7 has made breakthroughs in appearance design, cabin space and intelligent technology. yu chengdong said frankly that the "r" in the name of zhijie r7 stands for "revolution". with talent and subversion, it will create a revolutionary coupe suv product with space revolution, performance revolution, intelligent revolution and super safety, bringing better choices for young consumers in the era of smart electric vehicles!
in addition, yu chengdong also pointed out that the zhijie r7 is truly built according to the standards, materials, design, materials, performance and craftsmanship of a 1 million yuan car, as well as the generation-leading high-end intelligent driving technology. selling a car at this price will result in a loss of more than 30,000 yuan, and the purpose is to allow more people to enjoy a good experience. in terms of appearance design, the zhijie r7 continues to use the onebox design, creating an ultra-large space beyond imagination and an ultra-low drag coefficient of 0.219. in terms of body size, the length, width and height of the zhijie r7 are 4956mm×1981mm×1634mm respectively, and the wheelbase reaches 2950mm. this innovative body proportion and optimized interior layout allow the zhijie r7 to have a large space of nearly 1 meter in the front and rear rows of the cabin, providing users with a more spacious and comfortable driving environment.
in terms of cockpit space, the design of zhijie r7 is also impressive. the front row creates a high-energy surround driving space with a more technological feel. through the division of the visual area, display area and control area, coupled with an optimized olive-shaped steering wheel, the driver can get a clearer view and a more comfortable driving experience.
at the same time, the fully connected center console is equipped with two 50w super wireless fast chargers, three 66w wired fast chargers and double cup holders, making charging and storage more convenient. in addition, the zhijie r7 is also the first suv model of hongmeng zhixing equipped with a zero-gravity seat for the co-pilot. the seat supports 18-way adjustment and heated leg rests, can be unfolded to form a double 123° zero-pressure angle, and can even be reclined to 137°, allowing passengers to lie down and rest completely.
in terms of smart technology, the zhijie r7 demonstrates huawei's black technology strength. the new car is equipped with cutting-edge technologies such as the huawei ads 3.0 advanced intelligent driving system and the harmonyos smart cockpit, which refreshes the new experience of smart travel. the harmonyos smart cockpit combined with the huawei maglink can easily expand the screen for the back row, so that everyone can have a smart experience of a large color tv. at the same time, the zhijie r7 is also equipped with the huawei sound sound system, creating a mobile live house for users that young people love more.
in terms of performance, the entire r7 series is equipped with the huawei driveone 800v high-voltage silicon carbide power platform. the ultra version has a total power of 365kw and can accelerate from 0 to 100 km/h in just 3.9 seconds. at the same time, the r7 is also equipped with the "full-blooded" tuling platform, adopts a front virtual ball pin double wishbone and rear five-link suspension, and is equipped with continuously variable damping shock absorbers and intelligent air suspension as standard.
in terms of battery life, the zhijie r7 also performs well. the entire series is equipped with huawei's "jiangyu" 800v high-voltage battery platform as standard, with a maximum range of 802km. combined with more than 80,000 cooperative charging stations across the country, users can enjoy battery life without worrying about charging.
the launch of the zhijie r7 not only enriches the product matrix of the hongmeng intelligent driving family, but also brings more diversified and high-quality choices to users. at the same time, the current order performance of the zhijie r7 also once again proves the strong strength and appeal of hongmeng intelligent driving in the field of smart cars.
at this stage, all the new models launched by major brands are targeting tesla model y. in contrast, the product strength of zhijie r7 is obviously superior among many new products. however, for the zhijie brand, how to quickly digest the orders in the short term will become the focus of our attention in the future.