“touch and go” was launched in changsha to further optimize digital payment services
2024-09-25
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huasheng online reported on september 25 (photo by all-media reporter li kunli/correspondent tu yaqin) take out your mobile phone, touch the blue ring recognition area, and with a crisp "ding", the screen will display the information of successful payment... recently, a new payment method has appeared in many merchants, convenience stores, and restaurants in changsha: alipay "touch".
(inside a busy snack shop, customers are using tap to pay.)
on september 25, the reporter learned from alipay that currently, 21 shopping complexes in changsha have launched the "alipay touch" service. in addition, whether it is the black classic stinky tofu, juewei duck neck and other restaurants familiar to hunanese people, or snack chain stores such as snacks mang, dai yonghong, and love snacks, and supermarkets and convenience stores such as xinjiayi and meiyijia have all been connected to the "touch" payment service.
(“touch me” + creative posters in restaurants.)
as the coverage and business scenarios of "touch" expand, its digital value is gradually emerging. he bowen, the product manager of "alipay touch", introduced that in addition to payment, "alipay touch" has jointly created more than 50 "touch + x" industry solutions with partners, from the initial touch payment to touch membership, ordering, self-service shopping, etc.
chen hao, chief marketing officer of juewei duck neck, said that since the first store launched the "alipay touch" payment and digital experience, it took only 10 days to complete the connection of 10,000 stores across the country, and has gained 300,000 new members. the efficiency of attracting new members and the transaction amount have increased by 3.5 times and 4.7 times respectively.
(changsha has already launched the “alipay touch” service in 21 shopping complexes.)
at the super snacks furong middle road store, a clerk told reporters that "tap and go" has significantly improved the payment experience, helped improve the store's business processing efficiency, shortened consumers' waiting time during peak hours, and effectively alleviated the settlement bottleneck problem.
li xiaojing, the person in charge of convenience store and snack industry scenarios at alipay, revealed that "alipay touch" has currently served more than 50 cities including changsha, shanghai, and wuhan. next, it will continue to deepen its presence in changsha, increase coverage of key brands and business districts, and provide users with more convenient life services.
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