the 12th beijing huimin cultural consumption season solicitation has started, targeting enterprises and institutions in beijing, tianjin and hebei, etc.
2024-09-23
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beijing news (reporter zhan shengjie) the reporter learned that the 12th beijing people's cultural consumption season, hosted by the publicity department of the beijing municipal party committee, is scheduled to be held in beijing from september to december 2024. it is now publicly soliciting various cultural consumption activities and projects for the benefit of the people.
the first round of solicitation will end at 18:00 on september 27. all relevant units that meet the requirements and are interested in participating can log in to the "beijing people's cultural consumption season and beijing cultural consumption promotion action application system" to register and complete the company information before submitting their application.
this solicitation is open to cultural enterprises, institutions and industry associations in the beijing-tianjin-hebei region. all cultural operations, exhibitions and sales or other culture-related theme activities planned to be organized in the beijing-tianjin-hebei region from september to december 2024 are welcome to participate in the application.
the content of the collection covers various forms such as drama performances, film and television screenings, book reading, interactive experience, art appreciation, fashion technology, tourist routes, cultural and creative markets, trendy cultural experience, digital culture, and integrated business formats. the focus is on the construction of the national cultural center, the construction of the "two districts", the construction of a global digital economy benchmark city, and the construction of an international consumer center city. it can closely follow the key hotspots such as the integration of beijing-tianjin-hebei, cultural empowerment of rural revitalization, cultural empowerment of urban renewal, the four first economies, cultural industry park construction, trendy consumption, innovative consumption, digital consumption, green consumption, and night consumption, and fully reflect the new content, new business formats, new models, and new technologies of the cultural supply-side structural reform and the strategic transformation of the digitalization of the cultural industry. high-quality cultural activities.
finally, the activity projects that have passed the review will be included in the activity platform of the 12th beijing huimin cultural consumption season. during the event, they will enjoy a series of service support provided by the organizing committee, including all-media publicity and promotion, digital media marketing, resource platform and planning guidance; activity projects that have not passed the review will also be included in the beijing cultural consumption project reserve pool, promoted through appropriate channels, and assisted in improvement and deepening.
it is understood that the beijing people's cultural consumption season, as an important brand event for city-wide cultural consumption, has been successfully held for 11 sessions since its first implementation in 2013, continuously implementing the theme of "cultural benefits for the people", attracting more than 1 billion consumers and a cumulative consumption amount of more than 125 billion yuan. it has become a trading and display platform for new cultural products and services that radiates to the beijing-tianjin-hebei region and has national influence.
editor: fan yijing
proofread by yang li
