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the latest statement from the a-share catering giant! the company suffered trademark infringement

2024-09-22

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the latest statement from the a-share catering giant.

recently, a netizen posted that guangzhou restaurant was going to open in guiyang. in response, guangzhou restaurant’s official website issued a statement saying that it had encountered trademark infringement, and that the “guizhou branch opening” and “member recharge” were not authorized. guangzhou restaurant group has filed a lawsuit against the store in court.

public information shows that guangzhou restaurant was founded in 1935 and is known as "the no. 1 restaurant in guangzhou". the group was established in 1992 and restructured into guangzhou restaurant group co., ltd. in 2009. it was listed on the shanghai stock exchange in june 2017, becoming the first listed catering group in guangdong province. the company's latest market value is about 7.5 billion yuan.

guangzhou restaurant denies rumor of opening a restaurant in guiyang

on september 21, guangzhou restaurant released a statement on its official website. the statement showed that recently, the company discovered that guizhou guangjiu catering management co., ltd. (hereinafter referred to as "guizhou guangjiu company"), guizhou herun international hotel management co., ltd. (hereinafter referred to as "guizhou herun hotel") and other companies, without consent, used the names of "guangzhou restaurant guiyang store" and "guangzhou restaurant guiyang first store" in their business premises and on the internet, used trademarks identical or similar to the registered trademark of "guangzhou restaurant", promoted activities such as "guangzhou restaurant guiyang store [cantonese flavor and guizhou fragrance celebrate the opening]" through online and offline channels, and sold products and services such as "guangzhou restaurant guiyang store member recharge".

guangzhou restaurant said that these actions have caused confusion and misunderstanding among consumers, suspected of infringing the exclusive right of the "guangzhou restaurant" trademark and unfair competition, and seriously damaged the company's legitimate rights and interests. guangzhou restaurant has filed a civil lawsuit with the guiyang intermediate people's court for the store's related infringements, requiring guizhou guangjiu company and guizhou herun hotel to bear the tort liability. the case is currently under trial.

guangzhou restaurant emphasized that the "guangzhou restaurant guiyang store" set up by guizhou guangjiu company and guizhou herun hotel is not a restaurant directly operated or authorized by guangzhou restaurant group. in addition, the "membership recharge" and other activities carried out by guizhou guangjiu company and guizhou herun hotel have not been authorized by the company and have nothing to do with the company.

the reporter checked the official account of guizhou herun international hotel management co., ltd. and found that since september 2 this year, the official account has published many articles related to guangzhou restaurant.

the reporter checked the tianyancha data and found that tianyancha data showed that guizhou herun hotel was established in 2017 and is located in guiyang city, guizhou province. it is an enterprise mainly engaged in business services. it is worth noting that guizhou herun hotel has only invested in one company, guangzhou restaurant group guizhou catering management co., ltd., with a shareholding ratio of 49%.

the other shareholder of guangzhou restaurant group guizhou catering management co., ltd. is guangzhou restaurant group catering management co., ltd., which holds 100% of the shares of guangzhou restaurant.

in fact, guangzhou restaurant’s semi-annual report also shows that the company has established guangzhou restaurant group guizhou catering management co., ltd. in guiyang with a registered capital of 35 million yuan and its business nature is "catering services."

mid-autumn festival mooncake sales increased slightly, and net profit in the first half of the year fell by more than 25% year-on-year

on september 19, guangzhou restaurant disclosed its mid-autumn festival "battle report". as of september 17, the company's own-brand mooncake sales for the year totaled 13.74 million boxes, a year-on-year increase of 1.5%. this is a rare case in recent years that guangzhou restaurant has proactively disclosed mooncake sales data after the mid-autumn festival.

according to the beijing news, some investors speculated that guangzhou restaurant's move was related to recent media reports of poor mooncake sales. since mooncake products have a high gross profit margin, they are the main source of income and profit for guangzhou restaurant. if the growth rate of mooncake sales slows down this year, it may affect its full-year performance. in response, the company said that the company's specific mooncake sales data will have to wait until the third quarter report is disclosed, and it is still being counted. the mooncake sales data was disclosed immediately after the mid-autumn festival this year, mainly because investors are more concerned.

data shows that in 2023, the sales volume of guangzhou restaurant's mooncake series products was 16,226 tons, a year-on-year increase of 10.6%; revenue was 1.669 billion yuan, a year-on-year increase of 9.88%.

in terms of performance, the semi-annual report disclosed by guangzhou restaurant showed that in the first half of the year, the company achieved operating income of approximately 1.9 billion yuan, a year-on-year increase of 10.29%, and net profit attributable to shareholders of the parent company of approximately 58.45 million yuan, a year-on-year decrease of 26.98%.

in terms of business, in the first half of the year, the company's food business revenue was 1.142 billion yuan, a year-on-year increase of 8.23%; the catering business revenue was 722 million yuan, a year-on-year increase of 14.62%.

the company has 49 directly-operated restaurants, including 27 "guangzhou restaurant", 1 "xingyuecheng" and 21 "taotaoju". the company has authorized third parties to operate 18 "taotaoju" franchise stores. the guangzhou restaurant wenchang store is being upgraded and renovated as planned, and the main structure construction has been basically completed at this stage.

the company said that in the first half of 2024, in the face of a more competitive market environment, the company adjusted its sales strategy in a timely manner and actively responded, and continued to strengthen investment in new products, new channels and new markets to stabilize its market position. the revenue of the two main businesses of food and catering continued to grow. in order to promote sales, the company's investment in market channels and other expenses increased. at the same time, the renovation costs and start-up costs of newly opened catering stores also affected profit indicators.

in terms of stock price, since hitting a peak in may 2023, guangzhou restaurant's stock price has continued to fall. as of the latest, the stock price is 13.3 yuan per share, with a total market value of 7.5 billion yuan.

(source: securities times)

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