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can't stop! salespeople work overtime to sell cars, is geely galaxy e5 really that popular? 丨 store visit

2024-09-19

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"in fact, since the pre-sale, the geely galaxy e5 has had a very obvious effect on customer flow. basically, the customers who have come to the store recently are here to see the galaxy e5, and there will be even more people on saturdays and sundays."

recently, mala car news visited the chengdu jiahe pinxin galaxy user center located in jinjiang district of chengdu. the sales manager said that since the geely galaxy e5 arrived at the store, it has become the star product of the store, and consumers come to consult and test drive in an endless stream.

indeed, once we walked into the store, it was hard not to be surprised by the busy scene inside. several groups of customers walked around, stopped to take a closer look at the galaxy e5 display car in the store, or opened the car door to take a ride in detail. in the rest area, there were several tables of customers ready to place orders, and the store salesperson was busy calculating the price with a calculator. the various sounds in the room created a sense of busyness with order.

"from the time we opened till 11 a.m. today, two customers have paid deposits for the galaxy e5, and another just picked up the car at around 10:30. we have been extremely busy recently and have been working overtime every day," the store's sales consultant told mala auto.

in fact, after the geely galaxy e5 was launched on the market, all geely galaxy 4s stores in chengdu were bustling with people. the hot weather could not stop people's enthusiasm for looking at cars.

the lively atmosphere in the store is matched by the impressive sales performance. geely galaxy e5 was officially launched in august this year, and the delivery volume exceeded 10,000 units in the month of launch. based on the "galaxy speed", galaxy e5 has further accelerated, helping the brand's cumulative sales to exceed the 200,000 mark. it was a hot seller as soon as it was launched. what did galaxy e5 do right?

more approachable, without neglecting mainstream consumer groups

in the process of new energy transformation, various oems have been working hard to move up the market, with models priced at rmb 200,000, 300,000, or even rmb 400,000 emerging one after another, but they have ignored the car purchasing needs of the mainstream consumer groups.

at present, there is a large group of mainstream consumers, who are either young people who have just entered society or newlyweds, and need a cost-effective and reliable car to improve their happiness in life. they may also be a family of three who have been married for a long time and have no plans to have a second child in the short term, and need a car with good space for home use.

the arrival of geely galaxy e5 is designed to meet the urgent car purchasing needs of young people or young families.

on the one hand, the galaxy e5 is backed by geely auto, and the products of a large manufacturer are trustworthy. in the new energy era, young families need a safer, better-driving, smarter car, and more importantly, a car with reliable quality. if you accidentally buy a new power that "goes out of business" shortly after you pick it up, your future car life will be full of troubles.

on the other hand, galaxy e5 also uses a "table-turning" pricing method to give all its competitors a warning.

the price range of galaxy e5 is rmb 109,800 to rmb 145,800, which is quite radical. the low price is not enough, the configuration of galaxy e5 is really sincere. take the entry-level version for example, 18-inch wheels, 360-degree panoramic image, front/rear head airbags, 15.4-inch central control screen + 10.2-inch lcd instrument, these are not only standard for entry-level, but also quite rich compared with the same level of models.

a-class size, b-class space, c-class enjoyment

“it has the size of an a-class car, the space of a b-class car, and the enjoyment of a c-class car.” this is what mr. liu, who just placed an order for geely galaxy e5 in the store, felt most about the car.

in terms of size, the length, width and height of the galaxy e5 are 4615/1901/1670 respectively, which is the standard length of a class a car. however, with the support of geely galaxy's native gea (global intelligent new energy) architecture, the wheelbase of the vehicle reaches 2750mm, and the cabin space is maximized, reaching the space level of a class b car.

with a room ratio of up to 67.2%, whether you are sitting in the front row or the second row, you will not be limited by space, and the 5-seat space is truly realized. to match the large space, there is also a versatile seat combination cabin that can be transformed into a 1.8-meter double bed or can hold 21 20-inch suitcases.

the "c-class car enjoyment" is reflected in many unique features of the same class, such as the high armrest design at the driver's seat, which matches the door armrest to bring a chinese-style "comfortable sitting posture" to global users. at the same time, the entire vehicle seat also follows the principle of "soft back and springy sitting", with two different hardness and rebound designs for the backrest and seat cushion, and a 5+1 layer partitioned design of the seat cushion, which can add a zero-sense soothing layer, bringing a "soft back and springy sitting" comfort.

in addition, the front seats of the new car are equipped with ventilation/heating/massage, the co-pilot is equipped with a leg rest, and the rear backrest can be adjusted in two gears of 30°/35°, easily achieving the most comfortable reclining angle of 109°. users can stretch their legs and put force on their waists, and will not suffer even on long-distance car rides.

of course, in the face of the lack of security in previous pure electric vehicles such as "car loss of control" and "motion sickness", geely galaxy e5 is also empowered by the gea architecture and equipped with a number of self-developed technologies to suppress driving risks. it relies on its excellent vehicle posture balance ability to eliminate the discomfort caused by pure electric vehicles.

smarter and safer

with the popularization of electrification, the popularity of intelligence is gradually increasing, and it is becoming an important reference for young people or young families to choose cars. of course, when it comes to intelligence, many people will first think of new forces, but little do they know that traditional big manufacturers have already caught up in this track.

geely galaxy e5's smart cockpit is the best in its class. in terms of hardware, the new car is equipped with the "longying no. 1" automotive-grade chip, which has stable performance and super computing power, and has gained a very good reputation. in terms of software, it is equipped with the galaxy flyme auto car system, which is far more smooth and functional than expected, and can realize four-screen linkage, making the car system as easy to use as a mobile phone.

of course, the safety of a new energy vehicle is also very important. with the support of the gea architecture, the galaxy e5 is equipped with a series of advanced technologies such as the new generation of aegis dagger batteries, ctb battery-body integration, and 11-in-1 intelligent electric drive, bringing a fast, stable and safe experience.

among them, the new generation of aegis dagger battery, that is, the blade-shaped lithium iron phosphate battery, has the characteristics of long battery cycle life, higher stability and durability, and is not easily affected by high temperature environment.

previously, the energy density of lithium iron phosphate batteries was not high, and the vehicle's range could not meet the requirements. however, the arrival of geely's new generation of aegis dagger batteries has broken such doubts. the energy density of the galaxy e5's battery cell is as high as 192wh/kg, which can achieve the fastest charging speed in its class: soc30%-80% in just 20 minutes, 30% faster than the mainstream charging speed in the market. the new car has a maximum range of 530km, and even the entry-level 440km range can meet the vehicle radius of most people.

it is no exaggeration to say that these technologies are not too much for 200,000-300,000-level models, but now they appear on the 100,000-level galaxy e5. this shows that geely galaxy wants to maximize the value of consumers this time, and it is sincere and has created the most exciting products in the most exciting era.

the hot sales of geely galaxy e5 actually grasp the real needs of young people or young families, dig out value points from the essence of "car", and perfectly solve their "pain points" in car use. of course, geely galaxy's product matrix is ​​also gradually improving, with comprehensive leading electrification and intelligent system strength, to continue to create new high-quality and high-value new energy products, providing more new choices for smart travel for mainstream users.