chinese high-end custom brand xuaujin presents new products at beijing fashion week
2024-09-18
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on september 15, 2024, the famous chinese high-end custom brand xuaujin brought an eye-catching ss25 series show on the stage of beijing fashion week. the show was held at the china world hotel and attracted the attention of many fashion people, media and fashion lovers. mr. yan haoyi, the founder of xuaujin, and his design team perfectly combined traditional national culture with modern fashion, showing a unique cultural charm and design innovation.
the theme of this season's fashion show is "xuan jin: tracing the origin", which aims to showcase the profound heritage of chinese traditional culture and the avant-garde spirit of modern design through fashion. designers draw inspiration from the costumes of southern ethnic minorities and traditional han craftsmanship, and use modern clothing concepts to boldly redesign the structure and silhouette of clothing, creating works that retain traditional charm and conform to modern aesthetics.
in this season's works, xuanjin xuaujin pays great attention to the inheritance and innovation of traditional crafts. the design team has conducted in-depth research on traditional chinese embroidery, brocade and plant dyeing, and cleverly integrated these elements into modern clothing design, showing the perfect combination of exquisite traditional skills and contemporary fashion.
designers used a lot of plant-dyed fabrics, including xiangyun yarn from shunde, guangdong, and liangbu from southern ethnic minorities. these fabrics not only show rich colors and textures, but also convey the importance of sustainable fashion, giving traditional craftsmanship new vitality in modern life.
at the same time, the clothing also incorporates traditional brocade crafts such as song brocade, shu brocade, miao brocade and dong brocade, as well as a variety of embroidery techniques. each piece of work is like a beautiful art scroll, showing the diversity and richness of chinese traditional culture. through the innovative application of these traditional techniques, the designer makes each piece of clothing not only a wearable item, but also a cultural inheritance and expression.
in terms of clothing structure and silhouette design, xuanjin xuaujin boldly explores and combines the essence of traditional clothing with popular elements of contemporary fashion to create works that are both in line with modern aesthetics and have traditional charm. the designer shows the elegant temperament and sense of power of women through the innovation of silhouette, giving each piece a unique personality.
the show was beautifully decorated and brightly lit. the audience was looking forward to the appearance of each model in the music sung by fantastic voices. when the models walked onto the t stage wearing xuaujin's ss25 series of clothing, the enthusiasm of the audience was instantly ignited. each piece of work was like a moving piece of music, conveying the designer's respect for traditional culture and his vision for future fashion.
the models not only showed the beauty of the clothes, but also conveyed the cultural connotations that the designers wanted to express through body language. the audience seemed to be in a time and space full of the fusion of history and modernity, feeling the charm of traditional chinese culture and the infinite possibilities of fashion.
after the show, the media and the audience spoke highly of xuaujin's ss25 collection. many fashion critics pointed out that xuaujin successfully combined traditional culture with modern design to create fashion works with profound cultural heritage. the audience said that this show was not only a visual feast, but also a cultural baptism, which gave them a deeper understanding and recognition of chinese traditional culture.
in the ss25 fashion show, xuanjin xuaujin showed its deep understanding of traditional culture and keen grasp of modern fashion. the brand will continue to be committed to integrating intangible cultural heritage into modern life and promoting dialogue and communication between tradition and modernity. mr. yan haoyi said: "we hope that through the design of each season, more people will understand and love china's traditional culture, so that these precious intangible cultural heritage skills can be continued and developed in modern life."
in the future, xuaujin will continue to explore the combination of tradition and modernity, and bring more works rich in cultural connotations and artistic value to the fashion industry.
