a11 is we11! sichuan news 11.0 is launched with a new look, and the smart media experience is fully stacked with buff
2024-09-18
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ten yearsmore than three thousand days and nightssichuan news accompanies users day and night
times are changinghow do you receive news?and preferences are changing
the original intention remains unchangedsichuan news will take on a new formwelcoming more users
on september 18, on the occasion of its tenth anniversary, sichuan news released an innovative iterative upgrade plan - sichuan news 11.0 version was launched, using smarter technology, higher-quality content, and more considerate services to witness the changes and development of the times.
the third plenary session of the 20th cpc central committee reviewed and adopted the "decision of the cpc central committee on further comprehensively deepening reforms and promoting chinese-style modernization", which requires the establishment of a work mechanism and evaluation system that adapts to the production and dissemination of all media, and the promotion of systematic changes in mainstream media.
the iterative upgrade of sichuan news 11.0 conforms to the trend of digitalization, networking and intelligence, fully utilizes cutting-edge smart media technologies represented by big models, and conducts systematic iterative upgrades in technology, content, operations, etc., striving to build "sichuan's first new media platform for comprehensive news" and a first-class new mainstream media in the country.
technology iteration
applying large model technology to achieve six major innovations
in the wave of artificial intelligence technology, the construction of "smart media" is accelerating. the person in charge of chuanguan news said that chuanguan news 11.0, driven by big model technology, will achieve a new iteration of platform functions and service functions, further optimizing the user experience.
"xiaoguan, the boss is asking for your manuscript, please help me finish the first draft!" "xiaoguan, national day is coming soon, please show me one of your sample essays."
the newly launched sichuan news 11.0 has launched the "xingyun" official document intelligent assistant to meet the rigid writing needs of civil servants. whether it is a step-by-step or title-based writing mode, xingyun assistant can quickly generate a first draft of an official document with local characteristics, making official document writing easy and efficient. there are more than 200,000 official document examples and more than 200 official document writing material libraries, which makes official document writing even more powerful.
the new hot spots section integrates multiple modes to help spread hot news. sichuan news 11.0 launched the "24-hour hot spots" section and the "event context" special topic. the former ensures that hot events can always be seen on the first or second screen, and the latter clearly presents the development process of events through context-based special topics.
the new "xiaoguan" ai government inquiry assistant is launched to improve the convenience of government inquiry in sichuan. based on the exclusive data of sichuan government inquiry, it matches the existing relevant data on the sichuan government inquiry platform to recommend answers. if the problem cannot be solved, a channel for submitting government inquiries is provided to improve the convenience of government inquiry experience.
the new c video column aggregation homepage improves the visibility of original high-quality videos. it not only collects the high-quality original video content of sichuan news, but also automatically sorts them according to the update time, so that users can easily watch the latest and hottest videos.
new ai customized user reports are launched to meet the needs of personalized content consumption. according to user preferences, ai exclusive morning (evening) reports are launched to further realize personalized content recommendations. now "xiaoguan" has become an intelligent information personal assistant.
the new modular ui on the first screen creates a youthful and immersive atmosphere on the terminal. the entire interface is younger and more trendy, giving users an immersive reading experience and making it easier for users to quickly find content they are interested in.
content iteration
six major innovative plans occupy the commanding heights of communication
how can new mainstream media lead diverse public opinions with mainstream ideas? how can we build a mainstream content discourse expression system? sichuan daily omnimedia is answering this question in its exploration.
sichuan news 11.0 insists on orientation as the soul, content as the king, innovation as the key, and traffic and effect as the key in content iteration. this iteration will promote six innovative plans, namely the "prism plan", "pigeon flower plan", "spring thunder plan", "government questioning plan", "clear stream plan" and "breaking circle plan", in order to occupy the commanding heights of public opinion guidance, ideological leadership, cultural inheritance and serving the people.
in order to guide diverse public opinions with mainstream ideas in hot events, chuanguan news will carry out the "prism project" to conduct in-depth excavation and objective reporting on hot events, and provide users with accurate and reliable information sources through in-depth investigations by a professional team of journalists. the "pigeon flower project" is committed to deepening county-level reporting and enhancing the sense of belonging and identity of regional users through rich and colorful local content.
video is the current trend in communication. in terms of video transformation, the "spring thunder plan" further strengthens the c video platform, creates video content with distinct regional characteristics, and selects 12 key columns for ip creation, such as "night view of the world", "so good at science", "90s uncle talks about farming", etc., to present news hotspots in a meaningful and interesting way and promote the younger expression of mainstream content.
in addition, sichuan news will continue to expand the influence of "questioning sichuan" through the "questioning plan" and further follow the online mass line; voice the views of the party media through the "clear stream plan" and give full play to the role of commentary theory; launch the "breaking the circle plan" and use ai, animation and other forms to make the news more vivid and interesting, attracting more young people's attention.
whether in terms of technology or content, sichuan news 11.0 is constantly innovating and striving to bring a better experience to users.
operation iteration
strengthening the communication operation system in six aspects
shaping the big end tuba
in addition to iterative innovations in technology and content, how to provide users with more considerate services at the operational level has always been a question that sichuan news has been thinking about.
in order to enhance the content dissemination and brand influence, and continue to do a good job in the content operation, user operation, product operation, and brand operation of sichuan news, during the iteration and upgrade of sichuan news 11.0, we will integrate the forces of multiple parties inside and outside the media, attach as much importance to dissemination operation as we do to content, comprehensively promote operation upgrades, shape large-terminal accounts, and build a strong closed loop of dissemination operations.
in order to build a more active and diverse product ecosystem, sichuan news reorganized its operations team and established a "6+n" operations team to ensure that the voices of the majority of users are taken seriously and responded to, and to stimulate users' enthusiasm for secondary interaction through dynamic prompts, points and red envelope rewards, and other means.
user experience is the source of product vitality. sichuan news conducts in-depth research on user needs, looking for and solving users' pain points and difficulties from multiple dimensions such as frequency of use, scenarios, and purpose.
it is true that high-quality content cannot be separated from the joint efforts of all parties. chuanguan news will expand a number of accounts and expand the account matrix. on the one hand, it will restart and optimize chuanguan accounts, launch a hot content recommendation plan, and accurately push high-quality content to target users; on the other hand, it will invite representatives from all fields across the country to join and become a member of the chuanguan family to jointly create a top account.
in addition, the sichuan "warm" news discovery plan will be launched to jointly explore local warm news with 183 county-level integrated media and convey positive energy; the sichuan view x county integrated media co-creation plan will be launched to invite co-creators or county partners to participate in content creation, thereby attracting a group of cooperative creations and strengthening the content ecology.
sichuan news will also integrate a number of resources, strengthen service functions, and promote operational upgrades of a number of key "news + service" products; comprehensively upgrade brand operations, expand sichuan news' "news + government service business" operating model, innovate a series of activities, and expand brand influence.
sichuan news 11.0 is not only a product iteration, but also a practice of media integration and development. more new experiences and exciting features are waiting for you to explore and discover!
source: sichuan news
