the "king bomb" combination of mining machines hits the uae
2024-09-17
한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina
changsha evening news changsha on palm september 16th (all-media reporter zhou huixia, correspondent yang muyi) "since our 'excavator truck combination' entered the uae market, it has been favored by more and more industry customers with its leading technology, high reliability and excellent cost-effectiveness." the reporter learned from zoomlion today that the brand has accelerated the expansion of its product spectrum and market development in the field of mining machinery. by continuously deepening the integrated sales and service model, it has formed a "trump card combination" of mining trucks and mining excavators, and has deeply promoted "package sales", successfully breaking into the uae market. recently, it has delivered 12 mining trucks and 3 70-ton mining excavators, including popular models such as zt96a, zt115a, and ze750g, and its brand influence has reached a new level.
the mines in the uae are mainly concentrated in fujairah and near oman, mainly quarries. before zoomlion mining machinery entered the local market, local customers had long used european and american brands. according to the relevant person in charge of zoomlion earthmoving machinery overseas, after the joint efforts of domestic and foreign business personnel, local customers were impressed by the powerful performance and perfect service support of zoomlion equipment after "tasting" it. from purchasing one to multiple units, the customer base is gradually expanding, and the increase in sales of local mining machines has become a new highlight of the performance growth in the uae region.
strong local support is an important foundation for further consolidating local customers' trust in the brand. relying on an increasingly complete localized sales and service system, zoomlion can provide uae customers with faster and more professional after-sales services, including more timely spare parts supply and technical support. the mini service parts supply station set up for major customers moves the service outlets to customer projects, further guarantees after-sales capabilities, ensures the long-term stable operation of equipment, improves customers' satisfaction with equipment use, and enhances the market competitiveness of products.
according to market research reports, the global mining equipment market size will be $118.3 billion in 2023. with the expansion of resource demand in europe and north america and the catalysis of equipment renewal in the middle east and africa, the mining equipment market size is expected to reach $130.8 billion in 2025, maintaining a steady growth trend. reporters learned that zoomlion is accelerating the construction of a zoomlion-style overseas system with wide coverage, high efficiency, order and safety, expanding its business with an end-to-end direct sales model, enabling sales growth with airports, and promoting more of its products to achieve breakthroughs in category development. since the beginning of this year, zoomlion's mining machinery has achieved batch delivery in overseas markets such as ecuador, africa, and argentina many times, with a strong development momentum.
