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huawei matext, 6.1 million people have made reservations, and the price has risen to 100,000? if you take it seriously, you will lose

2024-09-16

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as of now, the number of reservations for huawei's tri-fold screen mobile phone mate xt has exceeded 6.1 million.

it is a wonder that so many people have made reservations for a 20,000 yuan phone. not only that, the price of this phone has been raised to 100,000 yuan or even higher on second-hand platforms. the highest price i have seen is 650,000 yuan.

based on these numbers, many people said that huawei won completely this time, while apple's iphone 16 lost miserably.

to be honest, huawei mate xt is really awesome and very popular. its three-fold folding technology is really far ahead. however, if you think that these 6.1 million people want to buy it and the price can really be hyped up to 100,000, then you have really lost.

firstly, because the reservation is free and only requires a click, many people make reservations just to join in the fun. if you make a paid reservation, how many people will still come?

secondly, most people want to grab the products and resell them to make money, not really want to use them. among the people i interviewed who made reservations, at least 80% of them had this idea. they definitely won’t use them themselves, and if they want to resell them, they won’t even open the packaging. if they can’t resell them, they can just return them. anyway, as long as they don’t open the packaging, they can return them within 7 days without giving any reason.

third, this phone is not currently on public sale, so the price on the second-hand platform depends on personal preference. i can price it at 10 million or 100 million. in the end, it depends on the actual transaction price and whether anyone is willing to pay for it.

it is possible that some wealthy people are willing to pay 100,000 to buy it, but i think most people are not that kind of people with a lot of money and are willing to spend 100,000 to buy it. after all, after a few years, it will just be a replacement for a wash basin. consumer electronics products cannot always maintain their value.

as for what some people are worried about, with so many people wanting to buy and resell, who will take over? everyone wants to make money, but who will pay?

you are overthinking it. the number of products of this kind released must be very small, maybe tens of thousands or even hundreds of thousands of units in the early stage, making it impossible for the vast majority of people, or even more than 98% of people, to buy them. this is why things are rare and valuable, just like the matex back then. this is the basis for hype.

if there are enough products but there are no gimmicks and it cannot be hyped, it is not a good thing. people who engage in internet marketing must know how to create topics. even if they are criticized, there must be topics and enough gimmicks to maintain the popularity.

so for a mobile phone like this, a mobile phone that most ordinary people will not use, you cannot speculate based on common sense. it is actually a gimmick. if you carefully look at the number of reservations and the prices on second-hand platforms, and think you know the truth, then you have really lost.