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mid-autumn festival welfare competition for enterprises: 30 kilograms of potatoes, 1 yuan mooncakes, mahjong, quilts...

2024-09-15

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it is the mid-autumn festival again. in the eyes of many chinese people, the mid-autumn festival is a traditional festival second only to the spring festival. the mid-autumn festival benefits given by companies to employees have always been a hot topic that cannot be avoided. as the mid-autumn festival holiday approaches, topics such as "the subway has become a mid-autumn festival welfare show" and "i hope the company's mid-autumn festival gift box can give me the confidence to take the subway" have been flooding the wechat moments and short video platforms.

upstream news sorted through public reports and found that many companies launched impressive mid-autumn festival gifts this year: 30 kilograms of potatoes, "fish" and "chickens" for good fortune every year, 1 yuan mooncakes, 1,000 yuan red envelopes... many internet "big companies" even distributed mahjong, quilts, etc. let's take a look.

30 catties potatoes

on september 12, a company in shijiazhuang, hebei province distributed a unique mid-autumn festival benefit to its employees: each person received 30 kilograms of packaged potatoes.

mid-autumn festival welfare, 30 kilograms of potatoes. henan radio and television urban channel

ms. tian, ​​a company employee, said that she didn't believe it at first when she heard that each person would be given 30 kilograms of potatoes, until she saw several large trucks (carrying potatoes). no colleagues said this was a bad thing, after all, potatoes are delicious in everything and easy to store. "what we are distributing this time is also to help farmers grow crops."

someone left a message saying: "i heard it is to help farmers. don't underestimate these potatoes. they can be stored for several months. they can be eaten as staple food or as a dish. you can eat potato cubes, potato shreds, mashed potatoes, french fries, roasted potato strips..."

because of its practicality and size, many netizens jokingly called this gift a "heavy love" from the company to its employees.

livefish+ livechicken

on the morning of september 15, jiangsu hongxun motorcycle co., ltd., which was once famous for its "generous" mid-autumn festival benefits, posted this year's mid-autumn festival benefits for employees on the company's official douyin account.

upstream news reporters discovered through the latest video that in addition to moon cakes, wine, dry goods, etc., the company’s mid-autumn festival gifts this year also include two special things - live fish and live chickens, which symbolize surplus ("fish") and good luck ("chicken") every year.

the live fish and chickens distributed by jiangsu hongxun motorcycle company symbolize abundance and good luck every year.

around 9:45 a.m. on the 15th, the company also live-streamed the distribution of mid-autumn festival benefits, which received 165,000 likes and the number of online viewers exceeded 1,300. judging from the employee benefits piled up at the scene, each person received more than 10 gifts.

jiangsu hongxun distributed benefits during the mid-autumn festival this year. screenshot of the live video

according to previous reports by upstream news, on september 11, 2022, a video of jiangsu hongxun motorcycle co., ltd. giving 30 mid-autumn festival gifts to each employee became a hot topic. the video shows that various gifts are piled up next to each employee, and netizens sighed that "other people's companies are so good." mr. zhou, the person in charge of the company, introduced that it is true that 30 holiday benefits were given, and 20 varieties are worth nearly 900 yuan. giving benefits to employees is a tradition of the company. in the past three years, employees have been given benefits in this way, and all 280 employees in the company have received a share.

thousand yuan red packet

on september 10, in nanning, guangxi, ms. su posted her company’s mid-autumn festival benefits on a short video platform - a cash red envelope containing ten hundred-yuan bills.

thousands of yuan cash red envelope. hebei radio and television newspaper industry guo+ community

ms. su said that at first everyone thought it was only 200 or 300 yuan, but in the end everyone got 1,000 yuan, and everyone was very happy. she said that the company also gave cash during the mid-autumn festival last year, and the boss said, "giving cash is more ceremonial than giving out mooncakes."

some netizens left comments jokingly, "bosses who don't give out mooncakes are good bosses" and "how can i get my boss to see this?"

1 yuan mooncake

on september 13, a netizen posted on a social platform saying, "the company gave each person a mooncake. it's so small, it can't be a mooncake that costs 1 yuan per piece, right?" the post sparked heated discussion.

upstream news reporter contacted a blogger named ms. li (pseudonym) as an online user. she said that her company distributed 1-yuan mooncakes as a mid-autumn festival benefit. "at first i thought the company was stingy, but after tasting it, i found that although the mooncakes were small, they tasted pretty good. after all, it was a token of the company's love."

upstream news reporters found that during this year's mid-autumn festival, mooncakes priced at only 1 yuan became popular on online shopping platforms. when the keyword "mooncake" was entered on an e-commerce website and sorted by sales, the top ones were a number of 1 yuan mooncakes, all with sales of more than 100,000.

mr. zhang, a salesperson at a food factory in jiangsu, said that the sales of "1 yuan mooncakes" this year are indeed very good, especially on e-commerce platforms, where they have become a hot seller. "many are purchased in large quantities by companies and distributed as employee benefits."

mahjong

fliggy is a comprehensive travel service platform under the alibaba group. in this year's mid-autumn festival gift box with the theme of "chasing dreams in the starry sea, sounding the universe", fliggy has prepared a set of mahjong, storage boxes and a table mat in the fliggy style.

fliggy mahjong. fliggy

upstream news noticed that in the days leading up to the mid-autumn festival, the official weibo account of feizhu was also promoting the "feizhu mahjong mooncake gift box", sending "mahjong mooncake gift boxes" to fans who participated in related activities. the promotional text read: this is a super popular mid-autumn festival gift box! it also contains a set of super cool and cute feizhu mahjong.

four seasons quilt

bytedance (which owns brands such as toutiao and douyin) has cleverly woven the essence of "practicality" and "deliciousness" into carefully prepared mid-autumn festival gift boxes. with the theme of "words carry time, the moon reflects good dreams", it conveys holiday blessings and care to every hard-working byteer (internet slang, specifically referring to byte employees).

bytedance's four seasons quilt. trendy news

it is reported that this mid-autumn festival, in addition to preparing 6 delicious mooncakes for employees, bytedance also prepared a set of quilts that can be used in all seasons for each employee who received the gift box.

an article stated that the main gift is practical and universal. combining the general direction of employee health, it chooses sleep health as the entry point and provides employees with soft and comfortable four-season quilts that can be used in all seasons, allowing employees to enjoy sleep and embrace health.

storage jar night light

meituan's 2024 mid-autumn festival gift box is equipped with a practical "exploration energy can" in which the mooncakes are placed. after the mooncakes are taken out, the "exploration energy can" turns into a portable multi-functional storage can with a food-grade three-layer packaging design. the plastic can can be used to pack fruits, nuts, cereals, etc. the stainless steel can can be used as a water cup, camping tableware, etc.

meituan's mid-autumn festival gift box. trendy news

in addition, the limited edition kangaroo tuantuan figurine in the gift box is transformed into a three-speed adjustable night light, which provides convenience for camping outdoors. the theme of this mid-autumn festival gift box is "let you go outdoors for a walk."