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chengdu outdoor camping lifestyle exhibition was successfully held, driving local sports and outdoor consumption with remarkable results

2024-09-15

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cctv news: from september 6 to 8, 2024, chengdu outdoor camping life and 2024 china lifestyle sports events consumer media event season (hereinafter referred to as "cle2024 chengdu exhibition") was successfully held at chengdu century city new international convention and exhibition center. the exhibition attracted 110 domestic and foreign brands and institutions to participate, including 59 domestic brands, 36 international brands and some outdoor-related institutions in the southwest region and chengdu.

cle2024 chengdu exhibition attracted more than 10,000 visitors from all over the country, who participated in various communication and experience activities and had close contact with the participating brands. during the three-day exhibition, all participating brands and the live broadcasts organized by the exhibition achieved a transaction volume of more than 12 million yuan. at the same time, the exhibition also helped the participating companies to facilitate many commercial trade negotiations and docking, and promoted the consumption of outdoor sports and lifestyle sports in chengdu and surrounding areas in all aspects.

this event is an important part of the 2024 china lifestyle sports events consumer media activity season and a derivative event of the china lifestyle sports conference. the china lifestyle sports conference is a chinese lifestyle sports event jointly hosted by cctv.com, sichuan station, and chengdu sports bureau. it is the first in the country to promote the concept of "lifestyle sports" and has been successfully held in chengdu for two consecutive sessions. the conference collected "good life sports role models" to pay tribute to the practitioners of life sports; by establishing a chinese city life sports evaluation index system, it authoritatively released the "china city lifestyle sports index list". the conference was widely recognized by people from all walks of life, and the "china lifestyle sports conference" reached more than 1 billion people across the network.