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in order to deeply implement the political and people-oriented nature of financial work, actively fulfill the main responsibility of protecting consumer rights and interests, and help improve the risk prevention capabilities of financial consumers, recently, relying on its outlets across its jurisdiction, chengdu branch of citic bank has made every effort to promote a series of educational actions called "finance for the people, new chapter, protecting rights and interests, and preventing risks" by entering campuses, rural areas, enterprises, institutions, business districts, and communities, widely publicizing financial security information, continuously polishing the background of "finance for the people", and jointly building a safe and harmonious financial environment.

china citic bank chengdu branch ensures the "five entries" of financial education publicity

it is reported that the bank has entered many schools including the chengdu sichuan conservatory of music affiliated primary school, yibin tianli school, and the university for the elderly, teaching how to identify illegal financial advertisements, protect personal information, operate bank cards safely, and combat money laundering. at the same time, it also focuses on teaching students how to maintain personal credit records, guides them to establish a rational consumption concept, stay away from illegal online loans, and help students and the elderly improve their awareness of risk prevention.

in the county areas, the bank used hanging banners, display racks, and concentrated lectures to explain to local villagers how to identify the authenticity of rmb, deposit and loan interest rates, anti-fraud techniques, etc., to increase the penetration of financial education and publicity and to open up the "last mile" of financial education and publicity.

in addition to strengthening financial education and publicity in branch halls, the bank also focused on promoting the protection of personal information, identification of new types of online fraud, protection of personal credit, seven anti-fraud tools, etc. through display boards, distribution of promotional materials, and participation in marathons in 13 enterprises and institutions such as deyang people's hospital, four business districts such as wuyue plaza, and 24 communities such as jinhua and nanhong, to further enhance the public's awareness of financial security.

the relevant person in charge of the chengdu branch of china citic bank said that the bank will continue to adhere to the principle of "finance for the people", constantly enrich the channels and content of financial education publicity, make the popularization of financial knowledge more extensive and influential, and contribute to creating a safe, stable and harmonious financial environment. (zhu weiwei)