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before we know it, it is september and the mid-autumn festival is just around the corner. mid-autumn festival is a festival to express reunion and longing. are those who are away from home unable to hold back their desire to return home? but do you know that when the traditional festival is approaching, major brands are also eager to try!

mid-autumn festival is one of the four major traditional festivals in my country.habitthe custom continues to this day, with family reunions and visits to relatives and friends. the sales of mooncakes, snacks, drinks, and various gifts have surged, which can bring huge economic benefits to brands. in addition, the mid-autumn festival has rich cultural heritage and connotations, which is a good time for brands to launch marketing. taking advantage of the mid-autumn festival, brands can accurately "attack" the needs and preferences of target consumer groups, effectively establish emotional links with consumers, and make brand stories richer and more profound...

liuliumei, the no. 1 fruit snack brand in my country, held an offline event during the mid-autumn festival holiday from september 12 to september 17, to take you to eat as much as you want! it is reported that this event covers more than 40 cities across the country, including changsha, tianjin, shanghai, shenyang, xi'an, wuxi, etc. liuliumei has prepared a variety of snack products for everyone to satisfy consumers' appetite, among which 0-additive seedless prunes and plum jelly are worth a try. liuliumei's 0-additive seedless prunes are rich in dietary fiber, which is beneficial to intestinal health. it is delicious to eat every day; plum jelly products are chewy, 0 preservatives, 0 artificial colors, 0 fat, suitable for all ages. the lucky ones who participate in the interaction at the liuliumei event will also have the opportunity to win surprise mid-autumn festival gifts!

of course, not only the mid-autumn festival, the current consumer behavior and consumption scenarios of the public are becoming more and more diversified. only by constantly exploring new marketing scenarios and methods can major brands truly "embrace" consumers. in the process of building brand influence, every marketing node is crucial, and liuliumei has also been actively "interacting" deeply with consumers from all walks of life. a new semester, a new starting point. not long ago, in order to enable a large number of students to start a new "journey" in a fuller state, liuliumei also joined forces with many partners in food, communications, stationery and other fields to send the [666 gift pack for school opening] to the little friends; coincidentally, in april this year, liuliumei also launched the "campus roadshow plan" to enter colleges and universities, and sent delicious liuliumei and exquisite gifts around the spokesperson to students... through a series of novel and creative activities, liuliumei has gained a high degree of recognition and loyalty from consumers, becoming one of the most popular snack brands on the market.

do you like liuliumei? which liuliumei product is your favorite? which exciting event has touched your heart? the story between liuliumei and its consumers continues...