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nansha olive core xiangyun yarn once again appeared on the stage of china international fashion week tsinghua students told the story of chasing dreams in guangzhou

2024-09-12

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as a thousand-year-old commercial and fashion capital, guangzhou's heritage and fashion attract many young people to develop in guangzhou.
on september 11, the guangzhou office in beijing organized some young students from tsinghua university, peking university and other universities to watch the china international fashion week 2025 spring and summer series - nansha olive kernel xiangyunsha show at beijing 751d park fashion design plaza.
the show was organized by lanhe town, nansha district, guangzhou, together with china's top ten fashion designers, professor jin yu of the school of art of south china agricultural university, and brands such as zhongyong yunsha, wurui qiji, and xiangjue, and released the 2025 spring and summer new product series with the theme of "tracing the origin". this event not only allowed young students from beijing universities who watched on site to trace the historical roots of xiangyunsha craftsmanship, but also allowed them to deeply feel the collision of traditional culture and the beauty of fashion, as well as the high-quality development of the fashion industry under the empowerment of new quality productivity.
the theme of this conference is "tracing the origin"presented a fashion show of lingnan intangible cultural heritage
according to guo hong, a member of the lanhe town party committee, lanhe town in guangzhou's nansha district, as the hometown of xian xinghai, is not only a characteristic town with overflowing cultural charm, but also one of the best production areas for xiangyunsha fabrics. lanhe xiangyunsha, as a treasure of the intangible cultural heritage of nansha district, has a production history of more than 400 years, carrying the profound traditional life wisdom and aesthetic pursuit of the people of nansha, and has become a bright cultural business card of guangzhou's nansha new district.
since 2015, lanhe town has carried out in-depth industry-university-research cooperation with the design team of professor jin hui of south china agricultural university. this year marks the fifth time that it has appeared on the stage of china international fashion week, and it has successfully applied for projects such as the national art fund, which has had a great influence across the country.
the theme of this conference is "tracing the origin", and the three series of jingzhi, haiyun and xiangsheng jointly present a fashion show of lingnan intangible cultural heritage. zhongyong yunsha is committed to promoting xiangyunsha to the international stage by combining intangible cultural heritage with fashion and technology; wurui qiji takes "natural, harmonious, fashionable and simple" as its design concept to convey the classic oriental life aesthetics; xiangjue brand combines xiangyunsha fabrics with contemporary aesthetics, making each work a witness of time and culture.
listen to the story of a senior sister's successful entrepreneurship in guangzhoulet tsinghua students pay more attention to the development of the bay area
jin yongxuan, a doctoral student at tsinghua university, is the founder of the zhongyong yunsha brand and the xiangjue brand. it is reported that after graduating from tsinghua university with a master's degree, jin yongxuan started her own business in the guangdong-hong kong-macao greater bay area innovation and entrepreneurship incubation base with the support of the province and the city, and established a design company and brand, focusing on combining the traditional intangible cultural heritage of xiangyunsha with modern fashion.
her entrepreneurial inspiration came from seeing her elders wearing xiangyunsha clothing when she was young, and she learned about the special dyeing and finishing techniques from her childhood. she was deeply attracted by the charm of lingnan culture and lingnan (bay area) intangible cultural heritage handicrafts.
"when i saw this fabric for the first time, i was deeply attracted to it and came up with the idea of ​​starting a business based on xiangyunsha." the successful exhibition of the jingzhi and haiyun series not only marks that jin yongxuan has achieved her goal, but also symbolizes the inheritance and innovation of xiangyunsha, an intangible cultural heritage.
"my success is inseparable from the support of the guangzhou and nansha district governments," jin yongxuan said. "guangzhou is the starting point of the maritime silk road. its long and splendid history and intriguing lingnan traditional culture have brought me endless design inspiration. in the future, i hope to promote xiangyunsha to a broader international stage, so that more people can understand and appreciate this unique chinese fabric."
guo ziyi, a student from tsinghua university school of economics and management, said, "i am very honored today. more than 20 of our tsinghua university students, organized by the guangzhou office in beijing, can truly experience the visual feast of traditional culture colliding with trendy fashion. on the other hand, as a group of relatives and friends, we can also listen closely to the successful entrepreneurial stories of tsinghua seniors in guangzhou. this also makes me pay more attention to the development of the bay area."
qi wenbo, a hong kong student at the school of international relations of peking university, said, "the theme of this conference, 'tracing the origin', has profoundly led me to explore the intangible cultural heritage and experience the cultural confidence and strong cultural identity deep in my heart. guangzhou is adjacent to hong kong and macao. it not only has broad development prospects, but also shares a profound cultural heritage and a lifestyle with hong kong and macao. these characteristics are particularly attractive to the younger generation. many of my friends from hong kong and macao are looking forward to developing in guangzhou, just like me, and hope to better integrate into the grand development blueprint of the guangdong-hong kong-macao greater bay area."
it is reported that since september, the guangzhou municipal office in beijing, under the guidance of the municipal party committee organization department, has carried out a series of on-site experience activities called "well-known, started by guangzhou university" - "campus guangzhou day" around the four themes of "food, clothing, housing and transportation" in relevant universities in beijing, allowing more students from beijing universities to feel guangzhou's "fireworks", "taste of life" and open and inclusive urban spirit, providing full-chain talent services that are convenient and nearby, promoting guangzhou's city brand image in beijing, and attracting more college youth to pursue their dreams for the future and realize their dreams in guangzhou.
text/guangzhou daily new flower city reporter: zhao linlin correspondent zheng shulingguangzhou daily new flower city editor: mo liping
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