longsys made a stunning appearance at the 2024 berlin ifa, demonstrating its international brand style
2024-09-11
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storage culture is like a long-flowing river, witnessing the sedimentation and development of 5,000 years of civilization. from ancient oracle bone inscriptions to bamboo slips, and then to the inscriptions on bronze ware, each storage method is a witness to history and a cultural heritage. today, on the occasion of the 100th anniversary of the ifa exhibition, with the theme of "creation", the cultural heritage of storage has been given a modern interpretation.
at the 2024 ifa in berlin, lexar, a consumer brand under longsys, took "memory creates endless" as its theme, gave an innovative interpretation to the legendary formula e=mc², emphasized the connection between "storage" and "creation", and showed the world the charm of its international brand.
longsys is contributing to the development of world storage culture in its unique way, from inheriting storage history to becoming a pioneer in international storage brands. in recent years, through the acquisition and operation of the international high-end consumer brand lexar, longsys has accumulated valuable international compliance management experience and injected new vitality into the brand. with innovation as the order, the brand's product line has also expanded from professional image storage to personal system storage, mobile storage, innovative storage and other fields, bringing more high-quality innovative storage products to global users.
longsys' global layout is not only reflected in the brand, but also in the construction of the supply chain system. after accumulating experience in international operations, longsys built the suzhou packaging and testing manufacturing base and the south american manufacturing operation center through acquisitions in 2023, forming a domestic and overseas dual-circulation supply chain system, which has brought new competitiveness to the company from multiple levels such as products, technology, and packaging and testing manufacturing. the two acquisition projects were smoothly integrated and both achieved profitability in the first half of 2024.
in addition, longsys also uses its south american manufacturing and operation center to help chinese customers expand into the american market, increase market share in multiple fields such as smartphones, personal computers, and new energy vehicles, and provide customers with one-stop overseas services from r&d, production to sales.
the implementation of multiple international acquisitions has not only promoted the development of the company's new quality productivity, but also provided strong support for international customer cooperation.
in the context of globalization, longsys has always adhered to an international perspective, continuously absorbed and integrated international advanced management concepts and technologies, and learned and drew lessons from successful international corporate culture and operational experience to promote the company to a higher level of development. by integrating its own domestic supply chain, overseas supply chain and third-party cooperative supply chain, longsys has built a storage product supply system to serve global customers, providing efficient, flexible and cost-optimized ptm (storage product technology manufacturing) full-stack customized services.
the appearance of lexar brand at ifa is not only a display of storage products and technologies, but also a vivid interpretation of the integration of traditional chinese storage culture and modern technology. this is a journey of storage innovation and an exchange of storage culture. longsys is using storage as a medium to convey the power of international integration and innovation.
