"my q parents are here to have dinner" will be launched in changsha to unlock the "first lesson of school" for labor education
2024-09-09
한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina
huasheng online news, september 8 (correspondent sun xiangyu, reporter wang yichen) on september 7-8, the first weekend after the start of the autumn semester, qiandama's "my q parents are coming to dinner" business district flash event landed in changsha, bringing families a parent-child time full of laughter and joy at changsha yinpenling wanda plaza.
this event was jointly initiated by qiandama, xinhuanet, wanda plaza, the institute of nutrition and health of chinese center for disease control and prevention, the institute of food and nutrition development of the ministry of agriculture and rural affairs, china hotel association and other relevant institutions to create a parent-child activity that combines education, exploration and fun.
qiandama's "my q parents are here to eat" shopping district flash event was held at changsha yinpenling wanda plaza
yao yi, head of qiandama's marketing center, said: "education should not be limited to the classroom. qiandama launched this event in the hope of breaking conventional cognition through immersive experience and interesting interaction, reaching more young groups and families, and encouraging children to walk from the classroom into the kitchen, pick up spatulas, harvest happiness and growth in the atmosphere of fireworks, and experience the value and significance of labor."
children participated in an interactive game of matching changsha’s special ingredients in the “q select fresh ingredients” activity area
"my q parents come to eat" will cleverly combine local specialties and culture in each city to make the event closer to local consumers. for example, the "q select fresh ingredients" session in changsha this time incorporated authentic changsha food elements, such as changsha rice noodles and mao's braised pork. accompanied by their parents, the children swam in the ocean of ingredients and experienced a unique "taste bud adventure". this process not only gave the children a deeper understanding of food, but also stimulated their love for labor and curiosity about life.
children put on aprons and started cooking diy games
the "daily quality link" exhibition area presents qiandama's "bridge" connecting the field and the dining table to consumers, allowing parents and children to witness qiandama's strict quality control process from the source to the dining table. in the "q select good items" area, you can also taste the high-quality ingredients sold in qiandama stores for free. the intuitive experience not only enhances consumers' trust in qiandama, but also further popularizes the concept of healthy eating. in the parent-child cooking diy session, the food made by the children themselves is more delicious under the light. this sense of satisfaction from the inside out will become a precious memory on their growth path.
ms. zhang, who participated in the event, said, "qian dama's "my q parents come to dinner" is a really good activity that combines education with entertainment. it happens to be the first weekend of the fall semester for children, which allows them to smoothly switch from 'holiday mode' to 'school mode', which is very meaningful."
li qiang, head of qiandama's hunan region, said: "qiandama entered hunan in december 2019. currently, its stores cover seven districts and counties in changsha, as well as cities such as zhuzhou and xiangtan. there are qiandama stores in many large communities. hunan is the core area of china's economic development, especially changsha, which is an internet celebrity city with strong urban consumption power and a good business environment. combined with qiandama's development layout across the country, we chose to enter the hunan market and make it a key development area."
when talking about future plans, li qiang mentioned: "at present, qiandama's development trend in the hunan market is upward, with the number of stores and store sales rising steadily. as of now, qiandama has nearly 200 stores in hunan, mainly concentrated in changsha, and expanding to zhuzhou and xiangtan, and each store is in a good profit state." in the future, qiandama will continue to deepen its presence in the hunan market, provide franchisees with a series of preferential franchise policies, increase the layout of stores, and bring fresh, convenient and optimal shopping experience to hunan consumers.
a relevant person in charge of qiandama said that as a people's livelihood enterprise, qiandama will continue to gather forces from all sectors of society to vigorously promote the sustainable development of labor education and food education public welfare undertakings, and bring warm and educational parent-child time to more "big aprons" and "little aprons".
disclaimer: huasheng online remains neutral on the statements, opinions and judgments in the article, and does not provide any express or implied guarantee for the accuracy, reliability or completeness of the content contained therein. the article is only the author's personal opinion and should not be used as an investment basis. readers should understand all relevant investment risks in detail and bear all responsibilities. some articles are contributed by online authors and the copyright belongs to the contributing authors. the author shall be responsible for the authenticity and copyright of the articles and pictures. once a copyright dispute is caused and the right holder raises an objection, huasheng online will delete the corresponding content in accordance with the provisions of relevant laws and regulations. the contributor shall bear the liability for infringement. if huasheng online suffers losses as a result, the contributor shall bear the liability for compensation. if you have any objections to this article, please contact us at 38160107# (# changed to @)qq.com.
