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whether it is the anti-corruption campaign in football or the just-started world cup asian qualifiers, chinese football has recently attracted media attention again. the "research on the development strategy and countermeasures of chinese football industry", which was shortlisted for the 2021 national social science fund major project, has also attracted attention.

in august 2021, the national office for philosophy and social sciences issued an announcement to publicly bid for major projects of the national social science fund in 2021. among the research directions for bidding topics, the research on the development strategy and countermeasures of chinese football was included.

three years have passed. where has the research on “china’s football development strategy and countermeasures” progressed?

according to the tender announcement at that time, this batch of major projects includes basic theoretical research, applied countermeasures research and interdisciplinary research, with basic theoretical research as the main focus. a total of 335 tender topics and research directions were released, covering 23 disciplines of the national social science fund. the funding intensity is determined according to the actual needs of the research, generally 600,000 to 800,000 yuan per project. for major topics with long research cycles, large funding investments, and engineering nature, as well as large database construction projects, separate budgets can be prepared; if the bid is successful, it will be rolled over and funded after the project has been established for more than two years and has passed the mid-term inspection and evaluation, based on the research progress and completion quality.

on december 6, 2021, the list of approved major projects of the national social science fund in 2021 was announced. there are 348 approved projects, among which the "research on development strategies and countermeasures of chinese football" is approved with the numbers "21&zd347" and "21&zd348". the responsible units and chief experts are: zhong bingshu of capital institute of physical education and pan xiaofei of chengdu institute of physical education.

according to the information, professor pan xiaofei is the president and doctoral supervisor of chengdu sports university, and the academic and technical leader of sichuan province. he is mainly engaged in teaching and scientific research in sports education and training. professor zhong bingshu was the president of capital institute of physical education. his research areas are sports education and training, sports humanities and sociology, volleyball competition and physical training. he is the leader of a national teaching team.

public information shows that the kick-off meeting for the national social science fund major project "research on development strategies and countermeasures of chinese football" was held at chengdu sports university in june 2022.

according to the website of the school of education of zhejiang university, on the morning of may 19, 2023, the mid-term inspection and evaluation of the major project of the national social science fund "research on the development strategy and countermeasures of chinese football" was held in conference room 107 of the school of education building, zijingang campus, zhejiang university. more than 20 industry experts and project team members from capital institute of physical education, the research institute of the state general administration of sports, the state council football reform and development department, yunnan sports industry development research center, the chinese football association and the student sports association of the ministry of education participated in the meeting. professor hu liang, vice dean of the school of education of zhejiang university and director of the department of physical education, attended the meeting and delivered a speech. professor zheng fang, director of the sports industry and health management research center of the school of education of zhejiang university, presided over the meeting.

professor zhong bingshu, the chief expert, delivered a keynote speech at the conference. he stressed that in promoting the development of chinese football, it is necessary to accurately understand and implement the policy measures such as the "overall plan for the reform and development of chinese football" and develop relevant development strategies and countermeasures that conform to the characteristics of chinese modernization and promote the progress of chinese football. the heads of seven sub-topics reported on the progress of their projects on football governance system, football talent training, football league system, football technology, football culture, football industry, and football stadiums.

the experts listened carefully to the report, fully and actively discussed, and conducted in-depth discussions on topics such as technology to help the football industry and the integration of sports and education. they put forward a number of constructive opinions and suggestions for the later research of the subject, and once again affirmed the timeliness and importance of the establishment of the intelligent sports engineering major in the department of physical education, school of education, zhejiang university. finally, professor zhong bingshu summarized the various subjects and put forward the requirements for the next step of work. he emphasized that the development of chinese football requires the joint efforts of all parties to form a joint force in order to make greater progress and effectively promote the development of chinese football in the new era and new journey.

in december 2023, the official website of the china association of science and technology journals of higher education released the "notice on the meeting of the sports journal professional committee and the seminar on the results of the national social science fund major project "research on the development strategy and countermeasures of chinese football industry"". the notice stated that the organizer of the seminar was the school of physical education of shandong university of technology and the research team of the 2021 national social science fund major project "research on the development strategy and countermeasures of chinese football industry".

the notice mentioned that the meeting of the sports journal professional committee of the china university science and technology journal research association will be held in zibo city, shandong province from january 12 to 14, 2024. at the same time, in order to strive to revitalize the "three major balls" and accelerate the construction of a sports power, experts and scholars, practical work departments, and scientific research institutions are organized to conduct in-depth research on the development strategy of my country's football industry. the meeting of the sports journal professional committee of the china university science and technology journal research association and the seminar on the results of the major project of the national social science fund "research on the development strategy and countermeasures of china's football industry" will be held at the same time.

the notice also lists the scope of the essay solicitation. this conference revolves around the development of sports journals and the development of chinese football, with the theme of "strategies and countermeasures for the development of chinese football". there are 7 topics: topic 1: modernization strategy of china's football governance system; topic 2: china's football talent training strategy; topic 3: china's football competition system and national team construction development strategy; topic 4: china's football science and technology development strategy; topic 5: china's football culture construction strategy; topic 6: china's football industry development strategy; topic 7: discussion on the development of special columns in sports journals.

subsequently, according to the official website of the school of physical education of shandong university of technology, from january 13 to 14, 2024, the meeting of the professional committee of sports journals of the chinese association of scientific and technological journals of universities was successfully held in our school, hosted by the professional committee of sports journals of the chinese association of scientific and technological journals of universities and hosted by the school of physical education of our university.

however, the above news did not introduce the content of the seminar on the results of "research on strategies and countermeasures for the development of chinese football".