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the 2024 zhihu humanities season officially concluded, helping traditional culture enter the lives of the public

2024-09-05

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in recent years, traditional culture has shown a trend of revival, and chinese aesthetics has become a new fashion favored by young people. since its establishment, zhihu has continuously emerged with high-quality humanistic content and creators, and is the preferred platform for many cultural practitioners and enthusiasts to communicate. in july this year, zhihu launched the 2024 humanities season event, which not only initiated online sharing and discussion on chinese aesthetics, but also called on the public to go offline to experience traditional culture in person.
on september 5, zhihu's 2024 humanities season came to an end, and the 2024 zhihu new knowledge sharing session "dongcheng beauty search" was officially launched. the event was held at hongen temple, the "dragon's tail" on the central axis of beijing, and invited well-known cultural scholars and professionals such as professor meng man of minzu university of china to discuss the new era expression of traditional culture. it is worth mentioning that this sharing session also announced that zhihu will launch a 22 museum visit plan in conjunction with beijing's dongcheng district, continuing to integrate online communities into urban cultural life and allowing more people to understand the beauty of traditional culture.
led by famous scholar meng man, the "central axis" discusses tradition and modernity
“the sun and the moon illuminate the virtue of heaven, and the mountains and rivers make the emperor’s residence majestic”, “the gates of the nine heavens open to reveal the palace, and people from all nations bow to the emperor’s throne”, “hundreds of thousands of homes are like go boards, and the twelve streets are like vegetable plots” - at the beginning of the sharing session, meng man, a professor at minzu university of china, used three lines of poetry to describe the venue of the event.
in july this year, "beijing central axis - a masterpiece of china's ideal capital order" was officially included in the world heritage list. choosing hongen temple, the "dragon's tail" of beijing's central axis, to talk about chinese traditional culture has a special meaning. in meng man's view, beijing's central axis is magnificent and warm, with both the majesty and solemnity of the imperial city and the beauty of market life. the key to the revival of traditional culture today is to find its place in modern life.
in the conversation "searching for beauty in poetry: how can classical culture find contemporary expression", meng man, li xiaoyu, a professor at the school of journalism and communication of nanjing university, and wang xiaoya, a zhihu answerer, touched on the most cutting-edge topic: how to view ai poetry creation. the three guests used "zhihu direct answer" on the spot and created two seven-character quatrains with "missing" and "central axis". meng man gave the two ai works 70 points, saying that "they conform to the rules and requirements, but there is no stroke of genius, and lacks the unique emotional touch of independent individuals." li xiaoyu believes that the argument that ai will kill literature is too pessimistic, and what creators need to do is to become good friends with ai.
in another roundtable entitled "seeking beauty in intangible cultural heritage: when old skills meet the new generation, how to renew intangible cultural heritage", li yuanyuan, deputy secretary-general of the intangible cultural heritage working committee of the china arts and crafts association, liu zhen, a peking opera actor and director, and fang lili, honorary director of the institute of art of the chinese academy of arts, discussed the increasing number of "second-generation inheritors" joining the intangible cultural heritage inheritance cause, and believed that this phenomenon shows that intangible cultural heritage is being integrated into people's daily lives.
at present, the development of science and technology has provided more feasible methods for the protection of cultural relics, and technologies such as artificial intelligence and virtual presentation have also provided more possibilities for cultural relics to reach the public. "the beauty of cultural relics: is the purpose of cultural relics protection 'antique restoration' or 'bringing forth the new from the old'" focuses on scientific and technological progress. wang shiwei, supervisor general of the china cultural relics protection technology association, popular science writer and @知乎答主he senbao and diduhui co-founder song zhuangzhuang have brought many new cultural relics knowledge. the "hanjiang·craftsmanship inheritance" public welfare project, a special partner of this event, has also combined science and technology with traditional skills in the protection and restoration of yinxu site and hailongtun site in recent years, and has achieved remarkable results.
feel the traditional culture around you, zhihu humanities season enters urban life
at present, exploring traditional aesthetics and returning to chinese aesthetics are not only the new spiritual pursuits of contemporary people, but also integrated into all aspects of life. therefore, zhihu 2024 humanities season not only has rich online interactive discussions, but also calls for going offline to face the beauty of traditional culture, and emphasizes discovering traces of traditional culture in people's daily lives.
online, zhihu invited six cultural scholars to serve as "beauty-seeking initiators" and recruited 100 respondents from many humanities fields such as literature, art, history, and museums to serve as "aesthetic guides". it successively launched six major activities: "summer poetry festival flying flowers", "visiting ancient sites to seek beauty plan", "whoever is beautiful is right", "21-day handwritten chinese characters plan", "traditional costumes are a bit beautiful" and "my family has intangible cultural heritage".
going offline to experience traditional culture is the biggest highlight of this humanities season. in the "traditional costumes have a bit of beauty" event, zhihu answerers walked into and visited the annual exhibition "national colors and palace colors - qing dynasty palace weaving and embroidery costume color exhibition" jointly organized by guardian art center and the palace museum; in the "my family has intangible cultural heritage" event, zhihu answerers walked into the china cloisonne art museum and experienced the production process and techniques of enamel craftsmanship; zhihu also jointly organized a number of film and exhibition viewing activities with "trans-time and space dialogue - shanghai animation film studio's "lost pearl" x hishorts! animation art exhibition", allowing classic animation to collide with the current national trend of thought.
it is worth mentioning that the 2024 "dongcheng beauty search" zhihu new knowledge sharing conference marks the end of the humanities season, and also represents that zhihu's humanities field has taken a bigger step towards offline. at the event, li yan, deputy director of the publicity department of the dongcheng district committee of beijing, introduced that dongcheng district and zhihu jointly launched the "2024 dongcheng beauty search humanities visit plan", calling on zhihu's excellent answerers who are traveling through the social humanities wave to enter dongcheng and pursue the beauty of dongcheng's history and humanities offline. later, zhihu will also open a "searching for beauty in dongcheng" museum visit section, recruit friends, and start a city visit tour to 22 museums in dongcheng, so that the online community can be more integrated into urban life.
zhihu humanities is rooted in the rich, unique and rare humanities content on the site, emphasizing that traditional culture is both all-encompassing and within reach. after two years of development, the humanities season has not only become an important event on zhihu, but with the participation of more cultural scholars, social recognition, and the continuous expansion of topics and activities, it will also allow more people to appreciate the charm of traditional culture.
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