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two years without joining the group, relying solely on concept stocks to support the company? after the flash crash of lehua's "wang yibo concept stocks", it is difficult to recover from the long-term downturn

2024-09-05

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on august 30, lehua entertainment released its first-half financial report after the hong kong stock market closed. lehua's stock price continued to fall and was sluggish...

even wang yibo, the top artist that lehua relies heavily on, has not been a member of the group for nearly two years, and negative gossip about him is reported from time to time.

now that wang yibo’s halo has failed, is there still hope for lehua entertainment to revive as the company continues to decline?

01

with such a popular star and being supported by capital, how come he hasn't joined any crew for two years?

last friday, lehua entertainment released its first-half financial report after the hong kong stock market closed. it opened down 3.77% on monday, and the issue price of hk$4.08 is now only hk$0.51.

in fact, as early as the beginning of this year, lehua entertainment’s stock price plummeted by more than 85%, setting a new historical low since its listing, which attracted a lot of attention. netizens speculated: what happened to lehua?

lehua's 2023 annual financial report released in march this year also showed a steady trend of continued decline, with a total loss of 143 million yuan during the year.

du hua even resigned from the positions as legal representative of several companies under her name this year, a move that made the market increasingly worried about the future of lehua entertainment.

looking back on lehua's road to listing, it can be said to be full of twists and turns.

in 2015, lehua entertainment was successfully listed on the new third board, and planned to apply for delisting in 2018. after that, it began to prepare for the a-share listing, but failed to do so, so it switched to the hong kong stock market in 2021.

on january 19, 2023, lehua entertainment finally saw the light of day and was successfully listed on the hong kong stock exchange.

regarding the company's declining revenue in recent years, lehua entertainment said it was due to poor market conditions, which led to a decline in demand for services provided by contracted artists and a decrease in sales of digital singles and albums.

lehua entertainment group is a cultural and entertainment platform that mainly engages in artist management, music ip production and operation, and pan-entertainment business. its business scope covers music, film and television, variety shows and other fields.

it has more than 60 artists under its banner, including well-known ones such as wang yibo, cheng xiao, wu xuanyi, huang minghao, zhu zhengting, li wenhan, etc.

in recent years, wang yibo has been responsible for half of lehua's revenue. in lehua's 445-page prospectus, wang yibo's name appears 18 times, but at present its development momentum is no better than before.

after wang yibo officially entered the film industry in 2023, he collaborated with a number of senior film industry executives and starred in three films in one year, namely "unknown", "king of the sky" and "hot", with an average douban score of more than 6 points, and the film reviews were mixed.

putting aside the praise from fans, more passers-by have complained that wang yibo's acting skills are "stiff", "expressionless" and "greasy", and the audience recognition of his work is worrying.

wang yibo's hit tv series "the wind chaser" this year has a douban score of 7.8 points. among the feedback, there is affirmation of his improved acting skills, but there are still constant voices about wang yibo's "expression paralysis".

the reason why wang yibo has not joined a group for nearly two years has also triggered various speculations among netizens. some people said that "those who invested in him lost money, he was abandoned by capital, and resources did not keep up."

it is rumored online that wang yibo currently has only one unofficial movie in stock, "mermaid". according to the 2023 annual report released by bona film group, as of april, the progress of the "mermaid" project shows that it has not yet been approved and is in the early preparation stage.

but by july, the film's producer revealed in a statement that the film had been completed, and later there was news that the film had reached the final review stage.

the confusing timeline led many netizens to say that "this movie is full of theatrics", and some said that the delay in the official announcement was a hype marketing, and jokingly called "the mermaid" "the most suspenseful movie in the domestic entertainment industry."

there was no official announcement or reuters, but the producer announced that the filming had been completed. this is the only movie wang yibo has filmed in the past two years and is full of mysteries.

apart from this, wang yibo has no works currently being filmed or to be broadcast, which has caused a certain amount of ridicule among the public.

the fact that top artists have no works and no income may be fatal to lehua's overall revenue.

02

after so many transformations, is it possible for him to continue on as an actor?

seeing that his acting career seemed to be on the verge of stagnation, fans were anxious and rushed to the company's official weibo to urge lehua to make reasonable plans for wang yibo's career.

fortunately, wang yibo's commercial value has not been reduced to zero. relying on the popularity accumulated in the early stage, his business endorsement results are still impressive.

what shocked the outside world was that wang yibo actually made a documentary for himself during the days when he was not filming.

recently, wang yibo’s first personal outdoor adventure documentary "exploring new horizons" was broadcast, and someone praised: "wang yibo has really opened up a new track for celebrities!"

in the documentary, wang yibo not only sleeps on cliffs, free dives, and goes off-road in the desert, but also explores dense forests, climbs and paraglides, hikes in the desert, and anchors on rock rappelling...

wang yibo hasn't been in a production crew for the past two years, but he spent several months preparing for a documentary, which became a hot topic after it was aired. this move was questioned as a sign of not having enough acting skills to shoot, posing to establish a persona, and taking advantage of his own fans...

selling peripherals for 599 yuan, opening blind boxes for 999 yuan, requiring membership to watch the show and even paying for the behind-the-scenes footage, asking fans to book the show online to increase popularity, and lehua is still a co-producer...

no matter how outsiders see it, this is all a grand "leek-cutting" ceremony led by lehua entertainment, and some even say it should be called an "internal documentary."

it is worth mentioning that "exploring new frontiers" was created by the international production team of discovery channel. fans claim that this is "the world's first adventure documentary with celebrity ip as the core", and wang yibo is "the first global star to shoot an adventure documentary based on his personal ip."

in fact, yan xujia, dou xiao, and zhang xinyu had already collaborated with discovery channel in the program "the journey of the brave" as early as 2021, and they all followed top foreign explorers on expeditions.

in addition, some people think that wang yibo is not doing a wild adventure in the documentary, but more of a staged photo shoot: "this is not a documentary, it's clearly a variety show disguised as a wild exploration."

at the premiere of "exploring new horizons", the host asked wang yibo to demonstrate the technique of tying a knot in rock climbing. after pulling the rope for a minute, wang yibo wrapped it around his neck twice, and finally said with an awkward smile: "i forgot."

this further aroused criticism from netizens for his behavior of "setting up a persona on the surface, but having nothing in his head in reality".

some people believe that from an idol to an actor, wang yibo has very few achievements to show for it, and his transformation does not seem to be smooth.

it is certainly courageous to try new tracks nowadays, but if the joint company is cutting the leeks of fans to give itself a break, it is unnecessary. the establishment of a personality will only be endless...

03

with artists constantly facing negative scandals, how long can lehua continue to thrive?

lehua entertainment's development has been declining, and the root cause is that there are many loopholes in its own management, which has led to the company's artists being "ugly".

netizens harshly commented that apart from the "ace" wang yibo, there are almost no other artists under lehua entertainment that can be named, "there is no most obscure, only more obscure."

even the once popular nine percent members huang minghao and zhu zhengting have lost their former glory and their development has been limited.

among the few well-known artists in lehua, most of them are involved in some "black material".

in the battle of real money during the 2023 spring festival, the box office revenue of the movie "unknown" starring wang yibo was lower than expected.

as wang yibo's first theatrical film in which he plays the leading role, the lower-than-expected box office of "unknown" also affected the share price of lehua entertainment to a certain extent. some media speculated that this was also one of the reasons for the plunge in lehua entertainment's share price.

but some people also said that lehua was not the producer of the movie "nameless".

in addition, wang yibo made a joke during the roadshow of "unknown". when asked by the audience: "if you traveled back to the 1940s and met mr. ye, what would you say to him?"

unfortunately, wang yibo couldn’t explain the reason and could only perfunctorily answer with “your question is meaningless”, and was mocked as a “desperate illiterate”.

meng meiqi once stood out from the talent show "creation 101" with the first place, and after forming the group, she served as the captain of the team.

however, she was exposed to be in love with musician chen lingtao, and even interfered in other people's relationships.

later, meng meiqi tried to make a comeback many times, but no one bought it; when she sent her blessings on the eve of the college entrance examination, she misspelled the word "榜" in "金榜提名", which further deepened netizens' inherent impression that lehua artists generally have low cultural levels.

there is also ding zeren, who became famous because of the collapse of his role as "the only sister". what is incredible is that in addition to doing live broadcasts of card removal, he is now also an artist under lehua entertainment. netizens are deeply shocked by lehua's "tolerance".

seeing that the "old guys" were all plagued by public opinion, lehua did not sit idly by and instead promoted newcomers.

not only did they return to their old business - forming a group, they even extended their business to the field of virtual idols, but they were unable to get anything done.

in 2021, lehua launched the girl group "name", and seven girls debuted in a corner where no one cared.

jin zihan, the only member of the group who has some popularity, gained a wave of traffic by participating in "youth with you 2" in 2020, but his popularity has declined after he formed the group.

in 2023, du hua specially produced a variety show to start the elimination system for name, and finally four people were left. jin zihan was announced by du hua to withdraw from all group activities due to "physical reasons", and recently she even changed her major to shoot a short drama.

name is far from being a popular girl group and is still lukewarm, just like the dying lehua entertainment.

the boy and girl groups that lehua once loved to create have become a rotten card in their own hands. the young idols have been unemployed for a long time, and some can only appear on variety shows to show their faces.

in addition, instead of focusing on improving the professional capabilities of its artists, lehua is trying every possible means to make money from its fans.

recently, lehua entertainment held a family concert in shanghai on the occasion of its 15th anniversary. given the disparity in popularity among the artists, this "compilation concert" caused dissatisfaction among many fans, mainly wang yibo fans.

wang yibo’s fans said: “the concert tickets were sold out in seconds. guess who’s the reason? without wang yibo, do you think anyone would watch your crappy compilation?” they also urged lehua entertainment to sue wang yibo for being a blacklister.

however, the artists' stage performances at the concert displeased fans, who complained that the songs were bad, the dances were ugly, and that "everyone was lying flat like salted fish," and that there was no progress.

not only that, there was also quite a commotion at the concert.

as the most popular person in the company, wang yibo naturally has a huge fan base. a fierce "fight" broke out simultaneously online and offline, with physical conflicts occurring between fans of different attributes. rumors about people being stabbed in the concert spread online, prompting the police to intervene to dispel the rumors.

however, wang yibo himself and lehua entertainment have never made any response or correct guidance to this kind of chaos, and netizens accused wang yibo of "the idol losing his voice."

the development of lehua entertainment is in jeopardy. as the "pillar" of lehua today, wang yibo's value seems to no longer be able to support the entire lehua.

whether it will be "running towards each other" or "each running away when disaster strikes" can only be left to time and wait for the answer in the future.