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movie vouchers worth 10 million yuan are here! henan movie fans can grab the vouchers on tao piaopiao!

2024-09-03

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in order to implement the internet platform to help film consumption policy and enrich the cultural life of the people, the henan provincial party committee propaganda department and tao piao piao jointly launched the "light and shadow stories, beautiful life" 2024 henan film consumption benefit activity, which will be officially launched on september 1 and end on december 31. this activity will take the form of instant discounts on ticket purchases and coupons, which will be issued on the tao piao piao platform at 8 o'clock every day, with a total subsidy of 10 million yuan. users who receive coupons can purchase tickets at all cinemas in henan province according to the ticket rules, regardless of the number of shows.
during the event, users can enjoy a 15 yuan discount on ticket purchases or receive a 5-10 yuan coupon on tao piaopiao (app, alipay mini program, taobao mini program, wechat mini program, autonavi mini program) related platforms. tao piaopiao will rely on its huge user base and wide reach to ensure the smooth implementation of this event and bring a variety of consumer discounts to moviegoers.
data from lighthouse professional edition shows that as of now, the total box office of movies in china has exceeded 33 billion yuan in 2024, of which henan province contributed more than 1.6 billion yuan, ranking among the top provinces in terms of ticket sales. the issuance of 10 million movie consumption coupons will bring rich movie-watching experience and tangible benefits to the majority of residents in henan, further stimulate the vitality of the film market, and promote the prosperity and development of the film market.
【issuance rules】
1. activity theme
light and shadow stories, beautiful life
2. activity time
september 1, 2024 - december 31, 2024. movie consumption coupons (including receiving discount coupons, instant discounts on ticket purchases, etc.) will be issued at 8:00 every day during the entire activity period.
3. scope of use
all discounts offered in this event are only available in cinemas in henan province.
iv. activity amount
the total amount of funds to be distributed is 10 million yuan, with subsidy amounts ranging from 5 to 15 yuan. limited quantities will be distributed during the event on a first-come, first-served basis while stocks last.
v. rules of use
1. instant discount on ticket purchase
during the event, users can log in to taopiaopiao (app, alipay mini program, taobao mini program, wechat mini program, gaode mini program) to grab a 15 yuan instant discount every month. there is no need to claim it separately. you can enjoy the instant discount once a month. it can be used for movie tickets with a total amount of 35 yuan or more. a maximum of one ticket can be discounted. the discount is automatically applied to the ticket purchase and settlement process. it is limited in quantity during the event and is on a first-come, first-served basis while stocks last.
2. receive coupons
during the event, users can log in to tao piao piao (app, alipay mini program, taobao mini program, wechat mini program, autonavi mini program) to receive 5-10 yuan coupons through exclusive activities. the coupons are valid for movie tickets worth 30 yuan or more. the coupons are only valid on the same day. each user can participate in the coupon purchase at most once a week during the event. first come, first served, while stocks last.
vi. other matters
1. all discount coupons and instant discounts cannot be exchanged for cash.
2. the same account or the same mobile phone number is regarded as the same user.
3. during the event, if any cheating occurs (including but not limited to bulk registration, malicious purchases, false sharing, false transactions, etc.), taopiaopiao will automatically cancel your order for this event and has the right to cancel your subsequent right to participate in any taopiaopiao activities and pursue legal liability if necessary.
4. the organizer reserves the right of final interpretation of this event.
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