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flagship phone war in september: iphone 16 is too lame, will android flagships compete head-on?

2024-09-01

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september is here so quickly.

in addition to the much-anticipated iphone 16 series, the market will also welcome a batch of new flagship phones. compared with previous years, this year's flagship chips and mobile phones have been significantly accelerated in release speed. for example, the dimensity series flagship chip, which was not released until november last year, was directly accelerated to october this year, and there is even news that it may be launched in september in advance.

according to past practice, after the chip is officially released, the first product will also be released in the same month. for example, last year's snapdragon 8gen3, qualcomm just held a press conference in hawaii, the united states on october 25, and xiaomi officially released the xiaomi 14 series the next day, with a difference of only one day. the same is true for dimensity. after mtk officially released dimensity 9300 on november 8, vivo launched the vivo x100 series equipped with this chip on november 13, with a time difference of only 5 days.

image source: mtk

the increasingly fierce competition in the consumer electronics market is prompting mobile phone manufacturers to accelerate the release of flagship phones, so that products that would have been gradually exposed only in september in previous years have now been revealed in great detail, with only the price remaining.

it has to be said that after seeing the performance revelations of the dimensity 9400 and snapdragon 8gen4, lei technology has higher expectations for this year's flagship products than in previous years. both performance and power consumption have been significantly improved compared to the previous generations, and there has also been a significant improvement in ai performance. among them, xiaomi's lu weibing bluntly stated: the xiaomi 15 series is the real ai mobile phone (of course, other competitors are dismissive of this).

moreover, affected by the previous sluggish performance of the overall mobile phone market, many manufacturers hope to increase their market share by launching more competitive products. therefore, in addition to the improvement in chips, this year the manufacturers' stacking of materials on their flagship phones has also reached a new height.

now, lei technology will take a look at the flagship mobile phones that will be released soon.

huawei launches a new phone to compete with apple

huawei's three-fold mobile phone, which has been reported since the beginning of this year, is finally going to be officially released.

unlike the previous rumors, this time it is basically true, because the whistleblower is richard yu himself. at the car delivery ceremony for the enjoy s9 held in shanghai, richard yu personally delivered new cars to some owners. during the delivery ceremony, a car owner asked richard yu about the release date of the huawei trifold, and the answer he got was next month, which is september.

although it is not the world's first tri-fold phone (transsion first released a concept phone on august 28), from the perspective of public sales, huawei's tri-fold phone is still the first. it can be said that this should be the only tri-fold phone that everyone can buy this year. at present, no other manufacturers have similar product plans.

image source: transsion note: tecno phantom ultimate 2

huawei's confidentiality this time is even higher than that of the pura 70 series and mate 60 series. so far, not many relevant hardware parameters have been leaked online, only a few pictures of yu chengdong using it that were accidentally taken.

image source: weibo

judging from the picture, the display area of ​​the triple-folding phone is expected to reach 10 inches when unfolded, but because of the narrow bezel, the overall size will be smaller than the ordinary 10-inch tablet. judging from another picture, the thickness in the folded state is acceptable, only slightly thicker than the double-folding phone.

image source: weibo

however, if the double-folding phone still has room for one-handed operation, then the triple-folding phone can basically only be used with two hands, which has also caused some netizens to question the usage scenarios of this type of phone. for this question, you can refer to transsion's tecno phantom ultimate 2, which shows many application scenarios in its demonstration video.

at present, it is more focused on business and mobile office needs. when unfolded, the display area is similar to that of a tablet computer, and with a stylus, you can review and modify files at any time. the multi-tasking function of three-screen partitions should be a good experience for users who need to switch apps frequently.

image source: transsion

in addition, there are reports that this three-fold phone will use the same processor as pura 70, instead of the new generation kirin chip of the mate 70 series, and the material of the inner screen will be changed from cpi to utg, and the flatness and wear resistance will be greatly improved compared to previous folding screen products.

as the first publicly available tri-fold foldable screen mobile phone, huawei's mysterious new phone will undoubtedly be one of the most noteworthy flagship phones in september.

the flagship chip dimensity 9400 is launched, and new phones from the blue and green factories are coming

if nothing unexpected happens, the earliest android flagship chip released this year should be mtk's dimensity 9400. mtk has changed its previous practice of releasing new products after apple and qualcomm, and at the same time, a number of flagship phones using dimensity chips will be released ahead of schedule.

there are two main dimensity 9400 smartphones that have been exposed, namely the oppo find x8 series and the vivo x200 series. if nothing unexpected happens, both will be released in october, and the official announcement may start in september at the earliest. among them, the oppo find x8 series is highly anticipated by oppo, and has been exposed and preheated since july. now it is confirmed that the dual periscope design will be popularized in the pro version.

image source: weibo

according to the leaked information, the find x8 series may have three products, of which the find x8 and find x8 pro use the dimensity 9400, while the find x8 ultra uses the snapdragon 8gen4, which is still the consistent dual-chip strategy. the only difference from previous years is that the find x8 ultra may not be released until the first quarter of next year, which also means that the find x8 series released in october will be based on the dimensity 9400. this is also the first time that snapdragon has been absent from oppo's flagship launch.

although the super cup will have to wait until next year, the configuration of oppo find x8 pro should be very close to that of find x7 ultra. the only difference is that the screen has changed from 2k to 1.5k, and the core imaging performance is still retained. coupled with the excellent energy efficiency ratio of the dimensity 9400 currently exposed, it should have good competitiveness in the high-end market.

image source: weibo

find x8 adopts a 1.5k+ small-size straight screen design. since xiaomi has gained a large share in the high-end market with the combination of large and small flagships, oppo has also begun to follow this strategy this year. in addition to the small straight screen design, find x8 is also worth noting for its three-camera single periscope design, which should have good performance in telephoto performance.

let's take a look at the vivo x200 series. this year, there are many new changes. a new vivo x200+ has been added to the original two models. interestingly, the x200+ is not an upgraded version of the x200, but a smaller version of the x200. the known information is that the x200 and x200 pro will continue the screen size of the previous generation, which will still be around 6.78 inches, while the x200+ will be a 6.3-inch small straight screen design. the hardware configuration is very similar to the x200, with only a slight difference in battery capacity.

image source: weibo

moreover, the x200 series will adopt the design of four equal-width sides + micro-curved/straight screen. it seems that the curved screen will be absent from the first launch of the vivo x series flagship for the first time. the micro-curved design is becoming the new mainstream in flagship phones. many netizens applauded this. although the curved screen is ahead in the visual frame, it is also criticized for its fragility and easy to touch by mistake. the micro-curved design is more resistant to falling and has a similar visual effect, which is much better.

in terms of imaging performance, the design drawings that have been exposed so far show that the x200 standard version is consistent with the previous generation in design, both using a four-camera module. the main camera will be a brand new large-bottom main camera, rather than the high-end version of the previous generation. at the same time, the entire series will also be equipped with a new generation of self-developed imaging chips as standard, which will make it a strong competitor to the android king in terms of imaging performance.

judging from the exposure of new phones from oppo and vivo, there are two points worth noting. first, the proportion of dimensity 9400 products has increased significantly compared with previous years. second, both companies have launched small straight-screen products, which will bring considerable pressure to the xiaomi 15 series. for users who like small straight screens, there are also more choices.

iphone 16 is too lame, android flagships are going head-on

some time ago, apple announced that it will hold a press conference on september 10 to officially release the iphone 16 series. the time is similar to previous speculation, but on the android camp side, major brands such as xiaomi, oppo, vivo, etc. will most likely release products between the end of september and mid-october.

considering that the actual release time of the iphone is often delayed by nearly two weeks, it can be said that this is the first time that the two major camps have directly confronted each other. coupled with the release of huawei's folding screen mobile phone in september, the pressure apple faces is unprecedented.

image source: cnet

in the past, the android camp has always avoided direct conflict with new iphones, because the iphone still has a strong dominance in the high-end market. however, things are different now. today, the iphone is losing ground in the domestic market and even fell out of the top five. in contrast, domestic flagship mobile phones have gradually increased their share in the high-end market, and huawei's return has quickly seized a large market share.

in the recent leaks about the iphone 16 series, everyone can see that in terms of imaging performance alone, the iphone 16 already has a clear gap with the android flagship. as for performance, the snapdragon 8gen4 and dimensity 9400 with comprehensively improved energy efficiency are not inferior to the a18.

even in terms of ecology, the android camp has begun to build various smart interconnection systems. although the experience still cannot be compared with the apple ecosystem, it has obvious advantages in terms of construction cost and localized experience. in the next few years, after the android camp has built a good ecology, the last advantage of the iphone may be lost.

however, before that, the iphone 16 series is still an opponent that the android camp needs to treat with caution. whether it is the first ai iphone or the newly upgraded imaging system, it can make some iphone die-hard users want to change their phones. in addition, an iphone se 4 that focuses on the mid-to-low-end market is about to be released, and this product will only bring greater pressure to the android camp.

as september approaches, a new round of flagship mobile phone wars is about to begin. whether it is the acceleration of the flagships of the android camp or the iphone 16 series ready to go, it indicates that there will be unprecedented fierce competition in the future.