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on august 29, at the 2024 national "organic product certification promotion week" event hosted by the state administration for market regulation, the "china organic product certification and organic industry development (2024)" report was released. the report shows that in 2023, china's organic product sales will reach 101.6 billion yuan, exceeding 100 billion yuan for the first time, and will become the world's third largest organic product consumer market; the area of ​​organic farmland will continue to grow steadily, with the total area remaining above 4 million hectares, making it the world's fourth largest organic agricultural planting country; china's organic logo issuance volume will reach 5 billion for the first time, an increase of 31% over 2022.

"the number of organic labels issued has reached over 5 billion for the first time, up from 820 million in 2013, a six-fold increase in ten years, or 3.5 per person," said wang wen, party secretary of the college of resources and environment at china agricultural university. the development of organic agriculture in my country began around 1990, and entered a stage of rapid development after 2003, with the promulgation of relevant laws and regulations. especially after 2010, the global organic industry has flourished, and the development of china's organic industry and market trade has seen both production and sales booming, setting new records.

while continuously meeting consumers' demand for high-quality products, the organic industry can significantly increase the added value of agricultural products and enhance the brand value of products. in chun'an county, zhejiang province, the output value of the organic industry reached 610 million yuan, accounting for 13.5% of the county's total agricultural output value in 2023. relying on mountain and forest resources, zhen'an county, shaanxi province, has passed organic product certification, giving "organic" value to agricultural products and cultivating a number of brands. at present, there are 10 organically certified companies and 17 certification certificates in the county, with a total value of 150 million yuan for organic products and an average premium rate of about 50%.