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on august 30, chengdu international exhibition opened. hyundai motor’s n brand’s first mass-produced high-performance electric car ioniq 5 n (inik 5n), ioniq 5 n (inik 5n) npx1 modified car, the first n brand model introduced to the chinese market, the new elantra n, and the new elantra n1 standard racing car, as well as flagship models such as palisade, fully demonstrated hyundai motor’s product strength in various fields.

at this year's chengdu auto show, the n brand officially announced the price of its first mass-produced high-performance electric car, the ioniq 5 n, in china. the price is 388,800 yuan, and it has prepared a variety of financial policies and comprehensive after-sales policies for users.

these include two financial policies: 0% interest for 24 periods and low interest for 48/60 periods, as well as replacement/additional purchase benefits specially prepared for n brand owners, fans and high-performance driving enthusiasts, up to 10,000 yuan. at the same time, the n brand also announced a reassuring after-sales policy. ioniq 5 n will provide car owners with a warranty service for high-voltage batteries and core components of electric vehicles for up to 8 years or 160,000 kilometers. at the same time, the n brand provides car buyers with free home charging pile installation services, and provides users who cannot install home charging piles with a charging card of 2,000 yuan. at the same time, after-sales services also include thoughtful safety services and basic guarantees.

at the hyundai motor media conference, zhang zhimo, vice president of hyundai motor china, first came to the stage to welcome and thank the media and guests present. he said: "in 2023, hyundai motor group achieved remarkable results in the global market, with global sales exceeding 7.3 million, ranking the world's third largest automobile group for two consecutive years. hyundai motor's brand value also exceeded us$20.4 billion for the first time, further consolidating our leading position in the global automobile manufacturing field. as one of hyundai motor's most important markets in the world, we will continue to strengthen our strategy and layout in the chinese market."

at the same time, he also announced hyundai motor's new mid- and long-term strategy "hyundai way" which was just released this week at the press conference. he said: "by 2030, hyundai motor plans to achieve global sales of 5.55 million vehicles, of which new energy products will account for 2 million. at the same time, we plan to launch 21 new energy models by 2030, creating a comprehensive new energy product matrix covering economy, luxury and high-performance models."

kim yo-seok, product director of hyundai motor china's n brand, took the stage to analyze the product highlights of ioniq 5 n in detail. he said: "ioniq 5 n is not only an ultimate high-performance electric car, but it also understands the needs of family users. with just one n shortcut key, you can switch driving scenes. it truly realizes one car, enjoys two lives, and expands n possibilities."

after the wonderful product introduction, the pit door on the left side of the stage slowly rose, pushing the atmosphere of the press conference to a climax. yin yongyi, general manager of hyundai motor china's n brand business, drove the ioniq 5 n (aini krypton 5n) to the stage and announced the official launch of the ioniq 5 n (aini krypton 5n) to the guests. he first summarized the achievements of the n brand after entering china: "since the n brand entered china, it has been working hard to promote the development of racing culture. we have held more than 20 large-scale driving experience events, checked in all well-known tracks in china, and let thousands of driving enthusiasts drive tens of thousands of kilometers on the track. we also held car meet events across the country to share high-performance culture with nearly 10,000 "n players." at the same time, he also said: "in the future, the n brand will continue to hold more track experience events in china to let more people experience racing culture, awaken everyone's love for driving, and realize their racing dreams."

ioniq 5 n combines hyundai's advanced electrification technology with the n brand's many years of deep accumulation in the field of racing sports. it is built on hyundai motor group's dedicated pure electric vehicle platform e-gmp, and perfectly inherits the three core high-performance dna of the n brand: corner rascal, racetrack capability and everyday sports car.

hyundai motor's n brand's first mass-produced high-performance electric vehicle, ioniq 5 n, won the 2024 world performance car of the year award

since its debut at goodwood in july 2023, ioniq 5 n has been widely acclaimed around the world. it won the top gear 2023 car of the year award, the 2024 topgear best electric hot hatch award, the if product design award, and the 2024 world performance car of the year award, one of the world's three major automotive awards. it was also named the fastest electric suv on the nürburgring nordschleife by sport auto magazine, and car and driver magazine named it the 2024 electric car of the year. ioniq 5 n not only demonstrates hyundai's deep strength in electrification technology, but also refreshes consumers' understanding of high-performance electrification and brings a new differentiated experience. with the launch of ioniq 5 n, hyundai's n brand's high-performance electrification strategy in china has taken a solid step forward.

as soon as the press conference ended, the audience rushed to the hyundai motor booth to appreciate hyundai motor's new products up close. along the right side of the main stage is the hyundai motor n brand area. the area displays four heavyweight models of the n brand, namely the n brand's first mass-produced high-performance electric car ioniq 5 n (aini krypton 5n), the ioniq 5 n (aini krypton 5n) npx1 modified car, the first n brand model introduced to the chinese market, the new elantra n, and the new elantra n1 standard racing car. it shows the hyundai motor n brand's unremitting exploration and deep accumulation in the field of high performance and electrification, and also shows its future vision and technical strength of high-performance electrification.

it is worth mentioning that the new elantra n1 standard racing car is the racing car for the hyundai n standard racing. the racing car is built on the new elantra n. it not only demonstrates the hyundai n brand's years of experience in motor sports technology and cutting-edge high-performance technology, but also perfectly inherits the high-performance genes of the n brand. this year, the hyundai n brand introduced the hyundai n standard racing to china, which not only provides a stage for chinese drivers to show their driving talents, but also brings more valuable opportunities for driving enthusiasts to participate in racing sports in person. the n brand is committed to allowing all people who love driving to experience the infinite charm of racing sports up close through the hyundai n standard racing and realize their dreams of becoming racing drivers. next, the hyundai n brand will hold the third and fourth hyundai n standard racing in shanghai and zhuhai in october to awaken everyone's love for driving and let more users experience the charm of racing culture.

after the auto show, hyundai motor's n brand will also hold the third n track day of the year in chengdu, allowing driving enthusiasts in the southwest region to experience n brand products on the track while learning more sophisticated driving techniques.

what is even more exciting is that the n brand experience center will be grandly opened in shanghai on september 20. it will work together with n lounge, n space+, n garage and n test drive center to become an exclusive experience community for "n players" and provide a full range of services.

in addition, beijing hyundai's new flagship suv, the fifth-generation santa fe, was also officially launched at this year's chengdu auto show. the new car is available in two versions: explorer edition and connoisseur edition, and has eight low-saturation natural colors to choose from, including blazing orange, earth brown, jungle green, and deep lake blue.

hyundai motor's n brand will also take ioniq 5 n as a starting point to continuously hone its high-performance genes, further promote hyundai motor's electrification process in china, and provide more chinese consumers with a fun and unique driving experience.

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