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the domestic automobile market in 2024 can be said to have "rolled" to a new height. although some brands have lost in the fierce competition, there are also those who have gone against the wind and created new history. since its birth, jetour has taken "travel +" to the extreme with an almost paranoid attitude. from "travel +" products to "travel +" ecology, it continues to extend and expand the boundaries of travel, and is committed to bringing users a richer travel experience. looking back, jetour's ambition to become the "leader of china's travel off-road suv" is gradually and rapidly becoming a reality from the initial goal.

the sales volume from january to august exceeded that of the whole year of last year. the biggest confidence in achieving the ambition comes from market recognition.

so far, jetour's sales from january to august have exceeded the full-year sales in 2023 (315,167 units), and sales have exceeded 40,000 units for two consecutive months. in this way, jetour automobile has delivered an average of "one jetour car per minute" this year. with a domestic growth rate of 126%, jetour automobile has achieved many outstanding achievements, including the first growth rate of china's emerging suv brands and the first growth rate of mainstream passenger cars (brands with sales of more than 30,000 from january to july 2023), proving with strength that jetour is already the "leader of china's travel off-road suvs." being widely recognized by the market and speaking with results is the biggest confidence of jetour automobile to achieve its ambitions.

looking back at the development process, "jetour speed" is undoubtedly the key to the brand's success in adversity: 200,000 vehicles in 18 months, 300,000 vehicles in 28 months, 600,000 vehicles in 50 months, and 1 million vehicles in 65 months...today, jetour has smoothly passed the "survival" stage. in the face of subsequent development and challenges, it is bound to launch more new models, continuously improve the product matrix and enhance brand influence. in addition, in the torrent of the times, only by keenly grasping industry trends and actively adjusting strategies can we survive better.

the square box leads the market trend, and jetour's popular models empower the brand

once upon a time, the "square box" hard-core off-road vehicle was still a niche track, but in recent years it has become a hot track that major car companies are competing for. in the 9th month after its launch, the sales of jetour traveler exceeded 100,000 units, setting a record for the fastest "square box model" to break 100,000 units, becoming the veritable "square box sales champion". according to sales data for the first half of 2024, jetour traveler topped the list with an astonishing sales volume of 51,100 units, and compared with many competitors, the lead is even more than 10,000 units.

as an suv designed for off-road travel, the outstanding exterior design of the jetour traveler is only part of the reason why it attracts consumers. its real charm lies in its excellent driving experience and off-road performance. the jetour traveler is equipped with an xwd fully automatic intelligent four-wheel drive system, which can automatically lock and unlock according to the slippery conditions of the road, ensuring that the vehicle can still be easily controlled under complex road conditions. in addition, the addition of the x mode and intelligent creeping mode further reduces the difficulty of off-road driving, allowing every driver to experience the fun of off-road driving.

the popularity of jetour traveler and shanhai t2 and the stable performance of models such as jetour x70/x90/dasheng have given jetour the confidence to open up a new track and try the "light off-road" transformation. from the perspective of long-term development, the jetour brand does need to extend its successful experience to the new product series shanhai. after all, the new shanhai series not only has to bear the heavy responsibility of jetour's new energy transformation, but also has to undertake all new energy models under the brand to provide consumers with more abundant travel solutions.

summarize:

turning ideals into reality, covering all scenarios from family travel to off-road travel, jetour auto is making every effort to meet consumers' rich and diversified car needs. jetour auto continues to improve user experience and strives to give back to consumers with excellent products and thoughtful services. admittedly, jetour auto's current achievements are gratifying, but this is far from enough. faced with the ever-changing market environment, jetour auto has keenly observed industry trends and has begun to vigorously deploy hybrid products, which is definitely a wave of accurate and stable operations. back to the words at the beginning, in my opinion, jetour auto deserves to be the "leader of china's travel off-road suv."