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recently, yuhuixingxing has been operating independently for a full month.

according to a third-party data platform, the number of followers of the yuhuixing account increased by more than 1.3 million in one month of independent operation, and has exceeded 23 million so far. the number of followers of dong yuhui's personal account increased by more than 500,000, and has now reached nearly 27 million.

from july 25 to august 25, the sales of yuhuixingxing were about 700 million yuan. it is worth noting that during this period, dong yuhui did not always participate in the live broadcast to bring goods, but recorded some programs. in the days without dong yuhui's "support", yuhuixingxing's sales performance was also quite stable.

regarding the company's development plan, dong yuhui revealed three plans in the "sound of voice" program:

first, in terms of agricultural products, if there is spare capacity in the future, we hope to develop towards the front line, deepen the relationship between the fields and suppliers, and enable them to cooperate better.

second, they are interested in culture and tourism. "even if we just want to join in the fun, we can also create good cultural and tourism publicity effects for various places."

third, cultural communication work centered on books.