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lotus ceo: what is the use of senior executives' racing licenses? users are the chief experience officers

2024-08-29

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fast technology reported on august 29th,today, mitime group and lotus jointly launched the road to champions ultimate race license service at chengdu tianfu international circuit.

feng qingfeng, ceo of lotus group, emphasized the importance of user experience in an interview during the press conference. he said:"we can't just let ourselves experience it. it's better to let users have a racing license than executives have a racing license, because users are our chief experience officers."

feng qingfeng further elaborated on the philosophy of lotus: "the best way to truly understand a lotus is to drive it."

based on this concept, lotus provides services through the champions road.committed to developing users' racing skills, allowing them to more deeply experience the performance and spirit of lotus cars.

lotus promises to provide users with the best services through the "road to champions" to help them experience the speed and passion of racing.

this is not only the launch of a service project, but also lotus' firm commitment to improving user experience and meeting user needs.