On the occasion of its 20th anniversary, China Zheshang Bank released the results of the "six pillars" of rare book finance
2024-08-17
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Leather processing, upper manufacturing, sole molding, quality inspection and packaging... In the hot July, in the production workshop of Sichuan Emeishan Jinweili Sports Goods Co., Ltd., disabled employees sitting cross-legged are concentrating on making shoes. Although this job is simple, it is almost the only support for the family.
At the same time, in Longquan, Lishui, nearly 2,000 kilometers away from Sichuan, teachers and students of Badu Town Central Primary School will enjoy brand new library, playground and other teaching facilities through the excess income generated by Chint Group's household photovoltaic power generation.
But at least a year ago, these disabled employees had never imagined that behind the peaceful work, Jinweili was in trouble due to the termination of orders, and then completed the transformation in just a few months; it was even more difficult for children to imagine that the photovoltaic equipment, which has a high purchase threshold, could actually become donations from caring people.
These changes all originate from the connection to good, the practice of a financial institution doing finance for good.
Towards Good: Landmark Achievements in Rare Book Finance Released
On August 14, on the occasion of the 20th anniversary of CCB, China Zheshang Bank held a Zhejiang Bank Financial Culture Construction Promotion Conference and a Rare Book Finance Achievements Release Conference, which is also one of the series of media open day activities of China Zheshang Bank's "8.18 Zhejiang Bank Culture Week".
At the meeting, the landmark achievements of the "six pillars" of rare book finance were released, and the Zhejiang Bank Public Welfare Foundation was officially unveiled. The foundation will be used as the main platform to coordinate and promote public welfare and charity projects such as "One Bank, One School", "Zhejiang Bank Supports the Military", and "Employees' Good Deeds". At the same time, the first "Green Finance + Rare Book Trust" project initiated by Zhejiang Bank Financial Leasing and Zhengtai Aneng was signed. In this regard, Lu Jianqiang, Secretary of the Party Committee and Chairman of China Zheshang Bank, said that in recent years, China Zheshang Bank has strengthened its mission, advocated and practiced the concept of rare book finance development, enhanced the social value of finance, and continuously demonstrated its "first-class positive and positive social influence".
Looking back over the past three years, China Zheshang Bank has examined the positioning of finance from the perspective of social value, and has continued to promote finance to return to its original intention, and has achieved fruitful results in the practice of rare book finance. Zhou Weixin, assistant to the president of China Zheshang Bank, introduced that China Zheshang Bank has established and improved the "six pillars" system of financial advisory system, county-level comprehensive financial ecological construction model, Zhejiang Bank Charity Standard, rare book trust, accountability for charity and employee charity, and embedded the gene of "goodness" into the financial service scene, promoting personnel to be kind, service to be good, customers to promote goodness, capital to be kind, mechanism to help charity and culture to promote charity.
The bank has established a financial advisory system with 126 member units and 4,200 financial advisors to provide services, set up 146 financial advisory studios, and provided services to more than 87,000 enterprises, with financing of 677.8 billion yuan. Today, the financial advisory system has spread from Zhejiang to the whole country, and has been adopted and promoted by 16 provinces and cities including Beijing, Shanghai, and Gansu.
On this basis, relying on the Financial Services Committee of the Zhejiang General Chamber of Commerce, China Zheshang Bank and the Linping District Government of Hangzhou jointly established the "Comprehensive Financial Services Demonstration Zone" to conduct trials and explore new paths for reform. They summarized the effective "3386 Model" ("Linping Model") and the county comprehensive financial ecology index ("Linping Index") for county-level comprehensive financial ecological construction, opening up the last mile of financial services.
Today, the "3386 model" has been rolled out throughout the city of Hangzhou, and has also been expanded from a pilot to the whole country. Branches in Hangzhou, Nanjing, Fuzhou, Chongqing, Zhengzhou, Guangzhou and other places have actively promoted innovation. At present, the financial advisory system has embarked on a path of financial supply-side structural reform that can be promoted. It will help deepen the creation of a "financial ecological quality zone" by continuously promoting the county-level comprehensive financial ecological construction model.
To be realistic: Deepen the realization of entrepreneurial value
Finance has an amplifying effect. It can serve enterprises well and amplify positive social benefits, but it may also lead to disorderly expansion of capital. In this regard, China Zheshang Bank takes "goodness as the root" as the principle, and corrects the financial mechanism for good from the perspective of social value, forming a "Zhejiang Bank Good Standard" system that promotes good and suppresses evil, and makes profits with righteousness. As of the end of June, the cumulative number of first-level customers served by Good Standards was about 100,000, of which 158 corporate customers had their credit ratings raised due to their high Good Standards ratings, and 25 had their mortgage rates raised.
Cases of using the "Zhejiang Bank Good Brand" system to help business development are happening all over the country.
"The launch of the Zhejiang Bank Charity Standard supported us. It did not withdraw loans or suppress loans in the most difficult times, and even gave us greater discounts in loan interest rates and exchange spreads, allowing us to safely overcome the difficulties." Yang Yulin, general manager of Jinweili Sporting Goods Co., Ltd., spoke at the press conference. It is reported that Jinweili set up a poverty alleviation factory deep in the Daliang Mountains, solved the employment problems of more than 6,000 people, and opened a special line for the disabled. Because the company meets the charity orientation of the "Zhejiang Bank Charity Standard" evaluation system, when the company's orders declined, Zhejiang Commercial Bank provided a comprehensive credit of 84 million yuan, reduced the loan interest rate by 50bp, and gave its international business exchange spread a 100bp discount. In addition to financial services, Zhejiang Commercial Bank also actively helped it to connect orders, expand channels, and fully support the company's transformation and development.
Coincidentally, Lishui Runsheng Moss Technology Co., Ltd., with the support of "Shanbiao", obtained 4.95 million yuan of mortgage-free funds within a week with only two patents. The scale of moss production has expanded from more than 20 acres to more than 300 acres. It has also reached cooperation with many villages in Zhejiang to establish moss bases, using moss to lead villagers out of poverty and become rich.
At the meeting, Zhejiang Commercial Bank's subsidiary, Zhejiang Bank Financial Leasing, and Chint Anneng Digital Energy (Zhejiang) Co., Ltd. signed the first "Green Finance + Rare Book Trust" charitable trust project with a scale of 1 million yuan, which will be mainly used to support the infrastructure renovation of the Badu Town Central Primary School in Longquan City, Lishui, one of the "26 mountainous counties".
Lu Kai, President of Chint Aneng Digital Energy (Zhejiang) Co., Ltd., who attended the signing ceremony, said, "The pioneering charitable trust has achieved a deep integration of profitability of photovoltaic projects and public welfare and charity. This model is based on the excess power generation income of household photovoltaic power stations of both parties. It not only ensures the long-term and stable supply of charitable funds, but also uses the professional management mechanism of the trust to ensure that every penny of donations can be accurately and efficiently invested in the people who need it most."
This is not an isolated case. The rare book trust project promoted by Zheshang Bank is an exploration of ways for entrepreneurs to realize social value and upgrade their wealth. As of the end of July, Zheshang Bank has served nearly 70 rare book trust customers with a total amount of 19.099 million yuan. It plans to serve more than 150 rare book trust customers by the end of the year, helping entrepreneurs to participate in charity more deeply and actively.
Standing at the node of the 20th anniversary, Lu Jianqiang once again emphasized the importance of promoting financial culture with Chinese characteristics and practicing "honesty and trustworthiness" and "profit with righteousness". He also pointed out the need to continue to explore the practice of rare book finance, focus on five key points, and implement five major projects including cultural shaping, cultural rooting, cultural nourishment, cultural dissemination and cultural blooming. Taking the five major cultural projects as the starting point, we will continue to create the two distinctive brands of "advocate and practitioner of a happy life" and "bank loved by young people", and strive to be the vanguard in building financial culture with Chinese characteristics.
