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Li Yizhou, the famous doctor from Tsinghua University, has resurrected his video account and talked about the development of AI in China and the United States, but he no longer sells courses.

2024-08-14

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Li Yizhou (taken from his TikTok account)

Li Yizhou, the internet celebrity blogger who boasts of being a "PhD from Tsinghua University" and an AI consultant for many companies, has been "resurrected" in less than half a year.

Titanium Media App reported on August 13th,Through major short video platforms such as Douyin, Tencent Video, and Xiaohongshu, it was discovered that Li Yizhou has recently released videos under the account "Li Yizhou AI", the latest of which is about topics related to the development of AI in China and the United States.

This is the second time that Li Yizhou has appeared in a video to give a speech and express his views since he became a hot topic in February this year and his account was removed from the Internet. However, Titanium Media App noticed that in this new video, Li Yizhou no longer sells related AI course information, nor does he put any products in the shopping cart.

"I only talk about useful information and truths that cannot be heard on the big account @李一舟. I don't try to jump on other people's bandwagon, and I don't raise my profile by stepping on others. I do my best to be myself, and I'm good at solving problems related to AI, knowledge IP, and global traffic. I don't believe in rumors, and I don't spread them. Everything is fine, and thank you for your concern." Li Yizhou said in the account introduction.


Replaying the Li Yizhou incident: Attracting millions of fans,False advertising methodMore than 50 million yuan was salvaged

Public information shows thatLi Yizhou graduated from the Academy of Fine Arts of Tsinghua University, which has no direct connection with AI, deep learning and other majors. After graduating with a doctorate, Li Yizhou had three entrepreneurial experiences. According to the official website of Tsinghua University, Li Yizhou's entrepreneurial projects include "Magic Mirror" APP, "Weimi" APP and 12sleep Technology. At the same time, he also served as a professional manager of many companies.

Li Yizhou first became famous in 2012.At that time, he was engaged in a verbal battle with the BOSS group in the job-hunting program "If You Are the One", and was finally snatched up by entrepreneurs such as Zhou Hongyi and Pan Shiyi, becoming the "most powerful job seeker".

Early 2021He started to do short video self-media. At first, the video content was mainly chicken soup and teaching people how to make money, such as "How can poor people fight back", "How can ordinary people become rich", "How to break the information gap when starting a business at the age of 35", etc. Among them, the course "One Boat One Lesson" that teaches people how to start a business on Douyin has become a hit.

December 2022,Li Yizhou said in a Douyin video that before he was 35, he was in debt of 10 million yuan, but after he was 35, he can now earn an extra 10 million yuan every year steadily.

later,Li Yizhou began to sell paid knowledge-related content. After ChatGPT was released in 2023, Li Yizhou began to sell AI courses through live broadcasts.In February this year, the AI ​​course launched by Li Yizhou, an internet blogger with millions of fans, was taken off the shelves, which attracted widespread attention.

According to CCTV Finance, the AI ​​course "Everyone AI Course Zero Basics" launched by Li Yizhou attracted a large number of fans to buy. Data shows that his specially opened store account "Li Yizhou AI" attracted more than 1 million fans in just one day, and the sales of related courses also "soared". According to incomplete statistics, this 199 yuan course has sold tens of thousands of orders, sometimes exceeding 500,000 yuan a day.

According to FeiGua data, Li Yizhou's AI course "Artificial Intelligence for Everyone" sold about 250,000 copies in one year, with sales of about 50 million yuan. The original price of the course was 999 yuan, and the selling price was 199 yuan.

What is the content of the AI ​​course it sells? The live broadcast page introduces, "This course includes teaching at least 10 AI tools and cases to improve efficiency; zero basic and zero threshold enlightenment; limited to the first 200 students, each with 1 million computing units; a total of 40 classes, practical teaching."

The specific page shows that the 199 yuan AI course package mainly includes 39 lessons, including an introduction to Yizhou's raw image interface, an introduction to SD (Stable Diffusion) raw image interface, an introduction to the language model interface, an introduction to the drawing interface, an introduction to the language model interface, what is computing power and token, 10 uses of artificial intelligence, what is artificial intelligence and AI2.0, what exactly is the artificial intelligence that has been all over the Internet, how artificial intelligence can help us tutor our children, how workers can make good use of AI (including writing resumes and cover letters, and mock interviews), notion AI, AI quick PPT production, AI picture enlargement tool, AI picture vectorization tool, AI to remove picture background, AI to generate logo patterns, online version of stable diffusion, basic formulas for AI to generate pictures, model selection, screen control, line drawing coloring, picture book stories, silhouette digital people, introduction to digital people, comprehensive cases of digital people, conversation with Le Cheng of Tekan Technology, conversation with Wu Bin of Jirui Technology, and how to manage time.

However, CCTV Finance reported thatThe course had problems such as false advertising, including poor course delivery, false advertising, and inability to contact customer service after purchase. The report quoted Li Yuan, a partner at Beijing Jingshi Law Firm, as saying,If the content of the course is too different from what is advertised, or even contains some elements of fraud or false advertising, such as "it is enough to take the AI ​​class just by listening to me", or some other very absolute or arbitrary propaganda, then it has misled consumers and infringed upon their right to know, right to choose independently and right to fair trade.

Legal experts said that consumers need to actively keep screenshots and related evidence so that they can report complaints to relevant departments when necessary. If it is determined to be false advertising or consumer fraud, the course provider will be responsible for refunding one and compensating three times the amount to consumers in accordance with the Consumer Rights Protection Law. At the same time, the Internet platform that directly sells the course should also bear joint and several liability.

The relevant reports subsequently attracted attention from all parties and even became a hot topic on Weibo.

Netizens ridiculed and mocked this, saying that Altman on the left was a college dropout, leading the trend in the AI ​​field, while Li Yizhou on the right was leading the trend in AI education.

It is reported that the "Yizhou Intelligence" related models sold by Li Yizhou were not registered and were suspected of illegal operation.February 22 this year, Li Yizhou’s paid AI courses on WeChat Video Account have all been removed from the shelves. His mini program “Yizhou Yike” shows that the service has been suspended due to violation of the “Interim Provisions on the Development and Management of Public Information Services of Instant Messaging Tools”. At the same time, some platform accounts including Li Yizhou’s Douyin account and Li Yizhou’s video account have also been banned from following.

Li Yizhou "resurrected": 4 related surviving companies decreased, and the relevant platforms have not responded yet

Less than half a year later, Li Yizhou "resurrected" again through video.

In May this year, the "Li Yizhou" Xiaohongshu account was first unblocked. Then, in early July this year, Li Yizhou posted a video on the "Li Yizhou AI" Douyin account and video account marked as corporate stores, indicating his revival on the Internet platform, and he continued to express sharp views on topics such as China and the United States, AI, and entrepreneurship.

However, as of press time, the resurrected Li Yizhou AI account has no relevant risk warnings, and the original "Li Yizhou" account is still in a banned state that has not been updated.

In response to netizens’ comments, “Li Yizhou”, who no longer sells courses, directly stated, “My videos have given you at least three inspirations: 1. What is AI in a higher dimension? 2. This video has been played millions of times. Why? How did I do it? Can you do it? Each of my videos has millions of views. Do you want to learn from me? 3. Keyboard warriors are always typing away angrily, while smart people are already connecting with me, trying to get “information gaps”. What kind of person are you?”

According to Qichacha, as of now, there are four companies associated with Li Yizhou that are still in existence or in operation, which is four fewer than in February this year. The registered capital of the relevant companies is all less than 1.5 million yuan, and their business scope includes artificial intelligence application software development, artificial intelligence basic software development, advertising production, design, agency and information consulting services (excluding licensed information consulting services), etc.

Beijing Youth Daily once commented that in today's rapidly developing information age, improving personal abilities through professional learning is a good method and a positive attitude to deal with new technologies and trends. However, it should be noted that some so-called "successes" are not replicable. For example, the success of Internet celebrities is sometimes a combination of individuals, platforms and some accidental events, and it is difficult to summarize and learn. Some institutions promise that after learning, the number of fans can be increased, and the amount of live broadcast sales can be reached. This is definitely a gimmick, and it is recommended not to believe it.

CCTV Finance pointed out that consumers must identify relevant inflammatory propaganda during the purchasing process to avoid losses.

As of the time of publication of this article on Titanium Media App, major platforms such as Douyin, Tencent WeChat, and Xiaohongshu have not made any response to the matter of "Li Yizhou restoring his account."

(This article was first published on Titanium Media App, author: Lin Zhijia, editor: Hu Runfeng)