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Data research organization BCI announced the activation volume of China's smartphone market in the second quarter of 2024. This quarter happened to be the 618 shopping festival, and major manufacturers made various moves, and various discounts and concessions increased sales, so this quarter is still very valuable for reference, and the activation volume ranking is the ranking of actual consumption after purchase.

The first place in this quarter is still taken by Blue Factory. Vivo has developed steadily in recent years and has always been one of the best in the domestic market. Now its subsidiary iQOO is also developing rapidly. iQOO Neo9, iQOO12, iQOOZ9 have representative series at all price points and have gained a lot of users. Vivo's X100 series and S19 series are also hot in sales and have a good reputation. Recently, as a sponsor of the European Cup, Vivo shines in this football summer. Vivo occupies 17.93% of the market share this quarter, about 11.95 million units, a year-on-year increase of 7.17%.