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Feijian obtains the first green leaf certificate in the cup and pot industry

2024-08-10

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Li Siwen, correspondent of Chao News Client
On August 8, the first "Green Leaf Label" certification ceremony in the cup and pot industry was held at the "Feijian Group's 'Leading Fresh 20th' Anniversary Celebration" event. Xing Lei, Director General of the World Green Design Organization, issued the "Green Leaf Label" certificate to the "Feijian Titanium Cup - Yundong Series" product designed and manufactured by Zhejiang Feijian Technology Co., Ltd.
Feijian products obtained the "Green Leaf Label" certificate
The "Green Leaf Label" was established by the World Green Design Organization and international industry associations. It is the world's first label that uses green design as the basis for product evaluation. The label emphasizes the green design attributes of the product, advocates green from the source, and then runs through the entire life cycle of the product. It hopes to guide consumers to buy products with less impact on the environment through the label, and at the same time encourage manufacturers to develop and manufacture products that will not damage the environment, seek a balance between human development and environmental protection, and fundamentally change the relationship between products and people, products and the environment, so as to achieve the integration and symbiosis of people and nature.
Since its establishment, Feijian brand has always been committed to breaking through the limitations of traditional cups and pots, extending the innovative application of titanium materials in the civilian field, and designing and manufacturing a series of products such as pure titanium cups and pots, tea sets, tableware, and electrical appliances. With its powerful antibacterial and fresh-keeping properties, it has been recognized by consumers.
The "Feijian Green Charity Fund" charity project was officially launched
Subsequently, the "Feijian Green Public Welfare Fund" public welfare project was officially launched, with a fund size of 2 million yuan, and the first public welfare fund of 1 million yuan, which was used as the initial capital for the establishment of the special fund. The establishment of the Feijian Special Fund aims to establish a new recycling and processing system for the cup and pot industry that is full-link, full-process, digital, and traceable, and to build a complete green standard for the research and development, production, sales, and recycling of green design products in the cup and pot industry to improve resource utilization efficiency.
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