news

SAIC Volkswagen's new young leader! Fu Qiang was promoted to executive vice president and general manager of sales! Can he turn things around?

2024-08-09

한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina

After Tao Hailong took over as the general manager of the company,SAIC VolkswagenAnother change in senior management!

Fu Qiang, executive director of marketing of SAIC Volkswagen Volkswagen brand, will be promoted to executive vice general manager and general manager of sales of SAIC Volkswagen Volkswagen brand!

Fu Qiang's career began at Shanghai Volkswagen, the predecessor of SAIC Volkswagen. Over the past 25 years, he has worked at Volkswagen,SkodaHe has held important positions in various brands and has extensive experience in the marketing and sales of joint venture models.

From January to May this year, the cumulative sales of mainstream joint venture brands fell by 10.1% year-on-year, while SAIC Volkswagen's Volkswagen brand achieved growth against the trend, with sales exceeding 409,900 vehicles during the same period. In terms of electrification, the ID. family delivered more than 11,000 new vehicles in July, a month-on-month increase of 6.5%, and retained the joint venture sales champion.

Fu Qiang has made an indispensable contribution to achieving such results!

This year marks the 40th anniversary of the establishment of SAIC Volkswagen. Its Volkswagen brand has also ushered in intensive new product launches, launchingPassatTiguan LLavidaNew and cutting-edgeTouron/Touron XAnd many other outstanding 2024 models, as well as the smarter replacement model Tiguan L Pro!

At the end of July,ID.4 XSmartID.3The smart model was launched at the same time, with a focus on upgrading the smart cabin and smart driving, providing more support for the brand's sales in the second half of the year.