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On August 6, Huawei held the "Hongmeng Intelligent Travel S9 and Huawei All-Scenario New Product Launch Conference" at the Beijing National Stadium.Lei Technology was invited to participate in this press conference and witnessed the arrival of many new products with Huawei.

(Photo source: Lei Technology on-site shooting)

This press conference is somewhat different from the previous two years' Huawei all-scenario new product press conferences. This time, all-scenario new products are put at the beginning, and Huawei Terminal BG CEO He Gang introduces them. Then, Huawei's Executive Director Yu Chengdong introduces the new Hongmeng Intelligent Driving products. Considering that many details of Enjoy S9 have been explained before, Xiao Lei will first show the price that everyone is most concerned about:

Enjoy Galaxy S9 Max:

(Image source: Huawei)

Enjoy S9 Ultra:

(Image source: Huawei)

Okay, let’s turn our attention back to the beginning of this press conference and follow Xiao Lei’s perspective to see what other highlights Huawei’s new product launch conference has besides the Enjoy S9.

Nova Flip is released again, Huawei adds to its small foldable

As we all know, nova Flip was officially released at the Bilibili Science Night event last night, although compared to the press conference, the appearance of nova Flip was more like a fashion show. In any case, the first product mentioned by Huawei at today's full-scenario new product launch conference was nova Flip.

(Photo source: Lei Technology on-site shooting)

As nova's first foldable screen phone, nova Flip leads the design trend of smartphones with its unique 1:1 interesting square screen design. The lens module and the square outer screen are arranged together to form a harmonious and symmetrical visual effect, showing the aesthetics of order. In terms of color matching, including the avant-garde Xiangxin Green, Sakura Pink, Zero White and Star Black, the design and color are quite bold.It is worth mentioning that Huawei has also launched a variety of trendy printed protective cases and mini bag accessories to provide users with more choices.

(Photo source: Lei Technology on-site shooting)

It is not difficult to see that nova Flip is positioned as a dazzling "fashion item". Compared with the pursuit of the functionality of the external screen, nova Flip pays more attention to the eye-catching effect of bold design. In terms of technology, nova Flip is actually not inferior. Nova Flip has a slim body design.The thickness of the plain leather version is about 6.88mm, and the thickness of the glass version is about 6.9mm.It uses a basalt water drop hinge and has obtained the Swiss SGS 1.2 million bending durability certification to ensure its durability and reliability.

(Photo source: Lei Technology on-site shooting)

In terms of peripheral configuration, Huawei nova Flip is equipped with a 4400mAh silicon negative pole large battery, supports 66W Huawei Super Fast Charge Turbo 2.0, and can be fully charged in 36 minutes to meet daily use needs. The phone uses a 6.94-inch ultra-clear flexible OLED screen, which brings excellent performance in color, smoothness, touch delay and clarity. But it is a pity that the SoC performance is slightly worse. If you need to use it for a long time in a high-load scenario, the nova Flip may be a bit stressful.

(Photo source: Lei Technology on-site shooting)

As for the price, nova Flip is currently available for pre-order on the official website and will be officially launched on August 9. The 256GB version is priced at 5,288 yuan, the 512GB version is priced at 5,688 yuan, and the 1TB version is priced at 6,488 yuan.

AI drives MatePad, bringing new ways to create professional works on Hongmeng

Next on the scene is the Huawei MatePad Pro 12.2-inch tablet. According to the official description, this tablet has become a new benchmark for professional creative tablets with its top-notch double-layer OLED cloud-clear soft light screen and powerful creative functions.

Huawei MatePad Pro 12.2-inch is equipped with the industry's first dual-layer OLED cloud-clear soft light screen, with a peak brightness of up to 2000nits, bringing a truly bright picture effect. The screen also has 2.8K high resolution, 144Hz high refresh rate, 480Hz touch sampling rate, and 2000000:1 ultra-realistic HDR effect. The dual-layer OLED technology, Huawei's self-developed nano-pixel stacking technology and exclusive pixel isolation layer increase the screen life and optimize energy consumption.

(Photo source: Lei Technology on-site shooting)

That's right, the Cloud Clear Soft Light Screen, which was widely acclaimed when it was released last year, has also been updated along with the MatePad Pro. At the same time, the first double-layer OLED panel has improved the overall brightness and contrast. Even though the matte screen is prone to loss of clarity, the MatePad Pro still maintains excellent visibility.

(Photo source: Lei Technology on-site shooting)

Another thing worth mentioning is the design. The 12.2-inch MatePad Pro has a screen border of only 4.6mm, a screen-to-body ratio of up to 92%, and no holes or bangs, bringing a pure full-screen experience. Its appearance design uses innovative gold silk craftsmanship to highlight humanistic aesthetics. It also supports the new Huawei Xingyue keyboard that can store both the pen and the keyboard, bringing greater convenience to creation. Whether it is painting, designing, or video editing, this screen can bring users the ultimate visual enjoyment.

(Photo source: Lei Technology on-site shooting)

Unlike the MatePad Pro, which is positioned as an all-round flagship, the new MatePad Air continues the youthful and fashionable style of its predecessor and has been comprehensively upgraded in multiple dimensions such as design, performance, and professionalism.

MatePad Air is available in four colors: Grass Green, Sakura Pink, Feather Sand White and Smoky Gray. It uses innovative fantasy pearlescent technology to present a unique sense of lightness and beauty.The body weighs 555g and is only 5.9mm thick. It adopts an integrated seamless all-metal body to improve the utilization of internal space, maintaining powerful performance while achieving ultra-lightness and thinness.

(Photo source: Lei Technology on-site shooting)

In addition, this generation of MatePad Air also offers the same cloud-clear soft light screen technology as the Pro, with a high refresh rate of 144Hz, 2.8K high-definition resolution, and a peak brightness of 1000nits. It has also passed four eye protection certifications: SGS low visual fatigue 2.0 gold label certification, German Rhine TÜV non-reflection certification, German Rhine TÜV hardware-level low blue light certification, and German Rhine TÜV no flicker and no reflection certification.

It is worth noting that although this generation of MatePad Pro and MatePad Air both offer cloud-clear soft light screen versions, the former is an OLED panel and the latter is an LCD panel, so there are still some differences in display effects.

With the breakthroughs in hardware technology and software tuning of the MatePad series, Huawei's "Born to Draw" APP, which had been previously internally and publicly tested, was finally officially released at this press conference.The "Born to Draw" APP is a painting creation software that is comparable to Procreate.Supports multiple brushes and canvases, providing users with more space to vent their inspiration.

(Photo source: Lei Technology on-site shooting)

The last and most important part is AI.

MatePad Air/Pro is based on the Ascend and Pangu large model capability base, with Xiaoyi as the system-level smart assistant, providing Xiaoyi writing, Xiaoyi document assistant, Xiaoyi information assistant and other functions. Huawei Notes and Tianshenghuihua App also bring AI smart writing, AI smart painting and other smart functions to help office creation more efficient.

In terms of specific functions, users can use the "AI Help Writing" function of the new Xiaoyi Input Method to generate and insert rich and exciting AI content in real time in any application, and can also use Xiaoyi Document Assistant to help users quickly refine document summaries.In addition, the Tianshenghuihua APP also supports AI functions, allowing users to quickly extract patterns and drag them between multiple layers and canvases.

(Photo source: Lei Technology on-site shooting)

By the way, in order to make users accustomed to taking notes with a pen, Huawei has also designed functions such as pinyin recognition and AI handwriting. Xiao Lei experienced it on the spot. This function allows people to write pinyin when they can't remember how to write a certain word, and let AI help you find the word. It's a bit like what the teacher often says when elementary school students write essays: "Use pinyin instead of what you can't write."

(Photo source: Lei Technology on-site shooting)

In general, this generation of MatePad has accurately found its own market positioning, whether in terms of hardware or software upgrades. For example, in terms of professionalism, it has achieved excellent results by relying on software and hardware technologies such as the Cloud Clear Soft Light Screen and the Tianshenghuihua APP. Or in terms of audio and video entertainment, this generation of MatePad has launched the HUAWEI SOUND technology for the first time, which uses high and low frequency division and a six-speaker design to bring users a high-quality, immersive audio and video experience.

Finally, let’s look at the price as usual:

Huawei MatePad Air:

(Photo source: Lei Technology on-site shooting)

• 8GB+256GB version is priced at 2999 yuan

• 12GB+256GB version is priced at 3299 yuan

• 12GB+256GB soft light version is priced at 3599 yuan

• 12GB+512GB soft light version is priced at 3999 yuan

Huawei MatePad Pro 12.2-inch:

(Photo source: Lei Technology on-site shooting)

• 12GB+256GB version is priced at 4299 yuan

• 12GB+512GB version is priced at 4799 yuan

• 12GB+256GB soft light version is priced at 4899 yuan

• 12GB+512GB soft light version is priced at 5399 yuan

• 16GB+1TB version is priced at 6699 yuan

A basket of gadgets, Hongmeng ecosystem is growing more prosperous

Since the theme of this launch is "Full-Scenario New Product Launch Conference", there will naturally be new products in multiple fields such as audio and health.

In terms of audio, Huawei has released the new FreeBuds 6i, which supports an average noise reduction depth of 27dB across all frequencies and uses intelligent dynamic noise reduction 3.0 technology, which can dynamically adjust the noise reduction effect according to the environment. FreeBuds 6i is also equipped with an 11mm super magnetic induction unit, supports 35 hours of battery life, and can be used for 4 hours after charging for 10 minutes.In terms of price, FreeBuds 6i is priced at 599 yuan and will be officially on sale on August 6.

(Photo source: Lei Technology on-site shooting)

In the smart wearables section, Huawei brought the new colors of Watch FIT 3, which was released last year and received great acclaim, including deep sea blue, mint green and streamer gold. The streamer gold is a Milanese strap, which is very suitable for summer wear.

(Photo source: Lei Technology on-site shooting)

Huawei also released its first mouse with the "GT" suffix, the Huawei Star Mouse GT. It uses NearLink Star Flash connection technology, has an 8kHz high return rate, 0.125ms ultra-low latency, and 4 times the anti-interference ability. In addition, Huawei has equipped this mouse with a fast charging function, which can be used for 4 hours after charging for 1 minute. Considering the positioning and naming, it is hard not to guess that this is a mouse designed specifically for the MateBook GT.In terms of price, the Huawei Star Leap Mouse GT is priced at 599 yuan and will go on sale on August 23.

(Photo source: Lei Technology on-site shooting)

At present, the Hongmeng ecosystem is still in a stage of urgent improvement. Huawei releases or mentions new products in every field at almost every new product launch conference, which is actually a way to quickly improve the ecological environment by laying hardware. The full-scenario new products brought to this conference are not only the arrival of new products, but also the latest technological progress of Huawei in certain fields. Even those who are not Huawei's target customers can feel the powerful aura of Huawei's "muscle flexing".

At the Hongmeng Intelligent Enjoy World S9 and all-scenario new product launch conference on August 6, 2024, Huawei demonstrated its innovative strength in the field of smartphones and tablets with a number of new products such as Huawei nova Flip, MatePad Pro 12.2-inch and MatePad Air. Whether it is the unique design aesthetics, powerful hardware configuration, or rich AI functions, these new products reflect Huawei's deep understanding of user needs and forward-looking layout of future technology.

(Photo source: Lei Technology on-site shooting)

Huawei nova Flip brings a new user experience with its unique square screen design and innovative folding technology; while Huawei MatePad Pro 12.2-inch and MatePad Air further enhance users' productivity and creativity through top screen technology, powerful AI empowerment and rich creative tools.

This press conference is not only a showcase of Huawei's technological innovation, but also an important step in Huawei's full-scenario smart ecosystem layout. Through these new products, Huawei continues to lead the development trend of smart devices and bring consumers a more intelligent, efficient and convenient life experience.

In the fourth quarter of this year, Hongmeng NEXT will be officially open to the general public. By then, Huawei's Hongmeng ecosystem and all-scenario hardware will face a big test. We are also looking forward to how the results will be.

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