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Is it reliable to choose a car based on sales?

2024-08-06

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If you don’t know how to choose a car, do you have to force yourself to become a “car expert” first?

In fact, there is a "trick" to avoid risky car companies and quickly choose a good car that suits you.

For consumers who seek stability, it is highly likely that they will not go wrong if they choose a car model that suits them from the best-selling list. The best-selling models have been recognized by most consumers with "real money". These models not only open up markets for car companies, but also bring stable profits. Both product stability and corporate stability are more guaranteed.

However, each of the models on the list has its own characteristics, and not every model is suitable for you. For example, the best-selling electric models will have different endurance performance in different regions and seasons. A good experience in a city with four seasons like spring does not mean a good experience in a high-altitude cold area. In terms of driving experience, some have excellent control performance, some have large enough space and are comfortable to ride, and some may have problems with wind noise and tire noise, which is not friendly to users who are sensitive to sound.

So, how do you find the car model that suits you in the best-selling list? At this time, a large amount of real user word-of-mouth is of great significance. Autohome Word-of-mouth Channel provides the latest and most comprehensive automobile word-of-mouth information, including comparisons of different car series and models, listens to the voices of millions of car owners, and collects real and professional car selection and use experiences, providing consumers with a full range of reference opinions for buying cars.

Is the best-selling model definitely suitable for you?

What are the characteristics of each best-selling model? What kind of evaluation and labels do users give after actual use? In this link, the real user reputation of the model is of great significance.

The Autohome Reputation column gives a comprehensive reputation score for all models based on seven dimensions: appearance, interior, space, driving experience, battery life, intelligence, and cost performance. At the same time, combined with the performance of the model in different temperature zones and seasons, you can also quickly learn the real battery life performance of an electric vehicle in your city.

According to the average monthly sales list of popular models in the first half of 2024 (January-June) compiled by Autohome, the top five models are: Tesla Model Y, Sea Gull, Sylphy, Qin PLUS, and Lavida, with average monthly sales of 34,636, 27,977, 26,897, 24,170, and 22,909 respectively, all exceeding 20,000 units.

These five popular models have their own characteristics and completely different positioning. Consumers can check the "personality portrait" of each model on the Autohome Reputation Channel.

The model ranking first in the sales list in the past six months is Tesla Model Y.

This is a car with distinctive features, and it received a comprehensive score of 4.26 in the Autohome reputation rating. Among them, the two items with higher scores are: driving experience 4.80 points, space 4.78 points; the lowest score is the interior, which only received 3.47 points. In addition, the intelligence score is 3.83 points, the cost-effectiveness score is 4.47 points, the appearance score is 4.71 points, and the battery life score is 3.73 points.

Among the labels of this model, "strong acceleration" has become its important label, while negative labels include "uncomfortable suspension shock absorption" and "no seat ventilation".

In terms of battery life, according to Autohome’s reputation data, Tesla Model Y performs best in the spring and autumn seasons of the northern subtropical monsoon climate, with the actual battery life rate of the Model Y, which has an official battery life of 525 kilometers, reaching 85.71%. However, in the winter of the temperate monsoon climate, the actual battery life rate of the Model Y, which has an official battery life of 688 kilometers, is only 45.64%.

Many Model Y users are very satisfied with the power and control of the model: "After switching from gasoline cars to electric cars, I believe no one will drive gasoline cars anymore. At least I think the control of electric cars is too smooth. Once you start, you can't go back. Electric cars accelerate very quickly, and there is no setback between gears, no engine trembling, and the noise is much smaller."

Many Model Y users also praised the space of the model: "Space, space, space, I say it three times. The space is what I am most satisfied with. The Model Y is only 4750mm long, and the interior space is really larger than many five-meter-long cars. It is really good for home use."

In the transformation of the automotive industry towards electrification and intelligence, Tesla has firmly established itself as an industry leader. Model Y is still the world's best-selling pure electric vehicle. This distinctive model is loved by consumers for its outstanding driving experience, smooth intelligent experience, and ample storage space. It is an important choice for many users who choose electric vehicles as their home car model.

The second model on the sales list is Seagull.

This model received a comprehensive score of 4.47 in the Autohome reputation rating. Among them, the higher-scoring items are: cost-effectiveness 4.74 points, intelligence 4.71 points; the lowest-scoring item is driving experience, which received a rating of 4.26 points. Overall, the scores are balanced. In addition, the space is 4.40 points, the driving experience is 4.26 points, the battery life is 4.30 points, and the appearance is 4.60 points.

Among the labels of this model, "strong acceleration" and "good comfort" have become its important labels. At the same time, consumers have expressed their approval of the Seagull's super high cost performance: "It is very cost-effective and the first choice for commuting in the city. I also like the appearance and color, and I am satisfied!"

In terms of battery life, in the spring and autumn seasons of the northern subtropical monsoon climate, the Seagull model with an official battery life of 405 kilometers achieved the best battery life performance, and the actual battery life achievement rate reached 98.77%. In the winter of the warm temperate monsoon climate, the Seagull model with an official battery life of 305 kilometers had the worst battery life performance, and the actual battery life achievement rate was 60.66%, which means that the actual battery life may only be around 180 kilometers.

In recent years, BYD has developed rapidly. Seagull is a new micro electric vehicle launched by BYD in 2023, which is positioned lower than Dolphin. At present, this model has been recognized by the market.

The third model on the sales list is Sylphy.

As the sales leader of Dongfeng Nissan, Sylphy has been at the top of the sales list for many years. This model received a comprehensive score of 4.58 points in the Autohome reputation rating. Among them, the higher-scoring items are: fuel consumption 4.88 points, cost-effectiveness 4.88 points; the lowest-scoring item is configuration, which received a rating of 3.88 points. In addition, the space is 4.72 points, the driving experience is 4.59 points, the appearance is 4.56 points, and the interior is 4.59 points.

Among the labels of this model, "low fuel consumption" and "good comfort" have become its important labels. Sylphy users generally give high evaluations on the model's cost-effectiveness and comfort. A user said on the Autohome Word-of-Mouth channel: "I personally think that Sylphy has a high cost-effectiveness, is very fuel-efficient, and can save a lot of travel expenses every month. It is very practical." "Nissan Big Sofa" has been a best-seller in the domestic sedan market for many years, and Sylphy has become a classic model with its high cost-effectiveness and comfort.

The fourth model on the list is Qin PLUS.

This model received a comprehensive score of 4.47 in the Autohome reputation rating. Among them, the higher-scoring items are: battery life 4.60 points, appearance 4.57 points; the lowest-scoring item is the interior, which received a rating of 4.31 points. Overall, the scores are balanced. In addition, the space is 4.33 points, the driving experience is 4.40 points, the cost-effectiveness is 4.56 points, and the intelligence is 4.52 points.

Among the labels of this model, "strong acceleration", "low fuel consumption" and "good comfort" have become its important labels. The most important negative label is "poor sound insulation inside the car".

Users generally give high praise to the power performance of Qin PLUS: "I think the overall operation of this car is very fast and powerful, and its power is what I am most satisfied with!"

At the same time, many Qin PLUS users expressed their approval of its home attributes: "It is just right for a family to sit, and the space is also large, so the back row has a lot of space, whether it is going out with friends or family, there is no problem, the trunk is quite large, can hold a lot of things, and the rear seats can also be folded down, which increases the space."

In terms of battery life, the Qin PLUS with an official battery life of 500 kilometers achieves the best battery life in the subtropical plateau mountain climate, with an actual battery life achievement rate of up to 99%. The Qin PLUS with an official battery life of 600 kilometers has the worst actual battery life performance in the warm temperate continental monsoon climate in winter, with an achievement rate of 60%.

Judging from the models on the list, BYD's models generally have balanced scores in various sub-items without obvious shortcomings, which may be an important reason why its current sales are leading.

The fifth model on the list is Lavida.

This model received a comprehensive score of 4.43 points in the Autohome reputation rating. Among them, the higher-scoring items are: appearance 4.75 points, fuel consumption 4.71 points; the lowest-scoring item is the interior, which received a rating of 4.07 points. In addition, the driving experience was 4.44 points, the space was 4.22 points, the configuration was 4.33 points, and the cost-effectiveness was 4.51 points.

Among the labels of this model, "low fuel consumption" has become its most important label, and among the negative labels, the one with the most feedback is "poor interior material".

One car owner said: "The fuel consumption is what I am most satisfied with. It is really cost-effective to use it to pick up and drop off children during my daily work trip in the city. The comprehensive fuel consumption is as low as 4.2."

Many car owners also praised its comfort: "The space inside the car is quite large, the seats are very comfortable, and the seats can be adjusted. The driver's seat has a good view after adjustment. From the time I bought the car until now, I have been basically satisfied with it for family use. The trunk is also very large and can hold a lot of things."

As a classic model that has been in the market for many years, Lavida has catered to the needs of many family car consumers with its stable product performance and moderate appearance. It is still an important choice for many consumers when choosing fuel vehicles.

Hot new car, is it worth buying?

Of course, it seems difficult for newly launched models to enter the best-selling list. After all, new cars need to face problems such as production capacity expansion, market promotion, and consumer awareness. For consumers who are fascinated by new brands and new models, Autohome also provides a reference for the reputation of the models.

According to Autohome data, among the new cars launched in the past six months, the three cars with the highest average monthly sales are Ideal L6, Qin L and Xiaomi SU7. The average monthly sales of these three models are 18,415, 18,021 and 10,000 respectively, all achieving average monthly sales of over 10,000.

The model that tops the new car monthly sales list is Ideal L6.

The average reputation score of Ideal L6 on Autohome is 4.54 points. It is worth noting that its driving experience, space, intelligence, appearance, and interior all scored 4.75 points. In comparison, the lower-scoring items are cost-effectiveness at 4.25 points and battery life at 3.80 points.

According to user reviews, the three most prominent labels of Ideal L6 are: "Satisfactory comfort" and "Sufficient trunk space". The negative label is "Uncomfortable suspension shock absorption".

Many Ideal L6 owners give high praise to its space performance: "The space does not feel smaller than that of L7, and the entire sunroof even feels more spacious. Sometimes when the sunroof is opened, the whole space feels large and bright. Even the smallest model of the Ideal L series is almost as long as the X5. The space is more than enough for a family of three, and I have already taken my baby out."

At the same time, the car also has a high evaluation of its power and driving experience: "This car accelerates really fast, the power is very even, there is no sense of frustration during the entire acceleration process, it is particularly smooth, so the driving experience is very pleasant."

The second model in the new car monthly average sales list is Qin L. Qin L was an instant success, with sales of 18,021 units in the first month after its launch.

Qin L's average reputation score on Autohome is 4.50 points. It is worth noting that its battery life, cost-effectiveness, and intelligence scores are relatively high, all 4.78 points; in addition, the driving experience is 4.58 points, the appearance is 4.47 points, and the space is 4.33 points; in comparison, the lowest scoring item is the interior, which is 3.82 points.

According to the evaluation of car owners, the three most prominent labels of Qin L are: "low fuel consumption" and "satisfactory comfort". Negative labels include "loud wind noise and tire noise".

Many Qin L users have given high praise to the body design and intelligent experience: "The body lines are full and not rigid at all. The control is also a point I want to praise. Whether it is the brake accelerator or the steering wheel, the operation process is very smooth."

Xiaomi SU7's average reputation score on Autohome was 4.59 points, with the highest score of 4.95 for appearance, followed by 4.75 for battery life, and the lowest score of 3.95 for space. In addition, the driving experience scored 4.64 points, the interior 4.54 points, the cost performance 4.74 points, and the intelligence 4.54 points.

According to the reviews of car owners, the three most prominent labels of Xiaomi SU7 are: "high configuration", "comfortable seats" and "strong acceleration". Negative labels include "poor center console material" and "small headroom in the front row".

In terms of battery life, according to Autohome's reputation data, Xiaomi SU7 has the highest battery life rate in the northern subtropical monsoon climate, reaching 89.82% in spring and autumn.

The owner of Xiaomi SU7 gave high praise to its power and driving experience: "It is like an antelope in the city, maneuvering flexibly and freely, especially when passing some sharp turns. The lumbar support enhances a lot of confidence. The body posture is also very elegant. When flying on a slope, the air suspension increases its upper limit, and there is no unnecessary rebound adjustment when landing."

In addition, the appearance of Xiaomi SU7 has also been unanimously recognized by car owners: "The body style of the interior is quite consistent with the exterior, and the color matching is also particularly harmonious. The material selection of the interior is also very good. I like the comfort of the main driver's seat very much."

Conclusion

In recent years, the automotive industry has undergone tremendous changes. The new energy vehicle market has risen, new brands and new forces have competed with traditional auto companies for the market, and price wars have brought continuous pressure to the industry. But no matter how the industry changes, for consumers, the actual demand for buying a "good" product has never changed.

The word-of-mouth channel of Autohome provides consumers with a wealth of vehicle model evaluation information, helping consumers to better understand the market performance and user satisfaction of different models when making purchase decisions. Combining the word-of-mouth evaluation and evaluation content of Autohome, consumers can quickly determine whether this model is suitable for them. After comparing the real word-of-mouth, the models that match their needs can be tested and compared, and finally they can easily choose the most suitable model for themselves.

Cars are not fast-moving consumer goods. Real user experience and multi-dimensional, scientific ratings provide important references for consumers. More rational decisions are always based on more symmetrical information.

poster design:Dididi
Author: Li Yi
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