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According to data from three major data research companies, Xiaomi ranks third in the world and first among domestic brands. Moreover, its global sales volume is far ahead of other domestic brands, and the gap between it and Apple is only about 3 million units. Therefore, Xiaomi is the glory of domestic brands in the world.

Data from Counterpoint shows that globally, Apple and Samsung almost monopolized the top ten best-selling mobile phones in the second quarter, with only one domestic product, Xiaomi, making the list.

Winner: iPhone 15

Runner-up: iPhone 15 Pro max

Third place: iPhone 15 Pro

The fourth to seventh places are: Samsung Galaxy A15 5G, Samsung Galaxy A15 4G, iPhone 14, Samsung Galaxy A55, Redmi 13C, Samsung Galaxy S24 Ultra, Samsung Galaxy A05. From the overall list, Apple is definitely the biggest winner, with four of its own models in the top ten, and the top three are all from iPhone. Samsung also performed very well, with five of its models in the top ten, and the remaining seat is Redmi.

Compared with the world's best-selling models in the second quarter of 2023, the models on the list have all declined in share compared with the previous generation, and last year they were all Apple and Samsung models. The biggest change is that this year Redmi has a model ranked eighth. Although there is only this one model domestically produced as a whole, it also represents Xiaomi's strong performance overseas this year. Information shows that Xiaomi has grown year-on-year both in the domestic and overseas markets. Especially in overseas markets, Xiaomi's year-on-year increase is the largest. This shows that overseas users like Xiaomi's mobile phones more and more, otherwise how could there be such a large shipment volume. I need to congratulate Lei Jun here. It was Xiaomi that prevented the domestic models from being wiped out.

Of course, the best performing brands in the world are the two traditional mobile phone brands, Samsung and Apple. The most shocking one is Apple, because Apple has never made low-end and mid-range mobile phones, and has become the world's second only by relying on high-end mobile phones. The world's best-selling models in the past three years have been dominated by Apple, and even Samsung is no match. And Samsung, like domestic mobile phones, also relies on a large number of low-end and mid-range models to increase sales.