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On July 25, according to the self-media food insider, two senior executives of Mondelēz China were suddenly "taken away" for "suspected occupational embezzlement." "The employee number was cancelled, the computer was confiscated, and the relevant structure was gone." That evening (24th), Mondelēz China held an impromptu meeting to discuss the matter.

On July 26, the relevant person in charge of Mondelēz China responded to a reporter from Nanduwan Finance, saying,Our company has noticed the relevant self-media articles. The two employees mentioned in the articles are cooperating with the relevant investigation and are off duty. We will release information in a timely manner based on the official investigation results. Our company adheres to the highest compliance culture standards, will actively cooperate with relevant departments in a thorough investigation, and will deal with any behavior that deviates from corporate values ​​in accordance with laws and regulations."

Nanduwan Finance reporter learned that the executives involved were confirmed to be Zhu Yijing, Vice President of Marketing and Development of Mondelēz China, and Xiu Zerong, Director of E-commerce of Mondelēz China. Public information shows that Zhu Yijing joined Mondelēz China in May 2019, mainly responsible for marketing, consumer insights, and e-commerce and catering channels. Prior to this, he worked at Nielsen and PepsiCo.

Image source: @Oreo official Weibo

Mondelēz International entered the Chinese market in 1984 and owns a number of snack brands, including Oreo, Triumph, Chili’s, Taiping, Hershey’s, and Guozhen. It has production bases and R&D centers in North China, South China and East China.

In 2023, Mondelēz International's global net revenue was US$36.016 billion, up 14.35% year-on-year; net profit was US$4.968 billion, up 82.25% year-on-year. In the first quarter of this year, Mondelēz International's global net revenue increased by 1.4% year-on-year to US$9.29 billion, and net profit fell by 32.1% to RMB 1.412 billion. Zhu Yijing once revealed that in 2023, Mondelēz's revenue in China achieved high single-digit growth. In the Chinese market, its biscuit category market share ranked first and its chewing gum market share ranked second.

Written by: Nandu Wancaishe reporter Zhan Danqing